China Baking Ingredients Market Overview, 2028

Baking has gained immense popularity among Chinese consumers. With the influence of social media platforms and baking-themed TV shows, more people are taking up baking as a hobby or even pursuing it as a profession. This surge in interest has increased the demand for baking ingredients and created a robust market. Also, Chinese consumers are becoming more adventurous in their baking endeavors. They seek unique flavors, diverse textures, and visually appealing creations. As a result, the demand for specialty ingredients, such as flavored extracts, alternative sweeteners, gourmet chocolates, and decorative elements, has grown significantly. Health consciousness is a key factor shaping the baking ingredients market in China. Consumers are increasingly looking for healthier alternatives without compromising on taste and quality. This has led to the rise of ingredients like whole grain flours, natural sweeteners, gluten-free options, and functional additives like fiber-enriched ingredients. The influence of Western cuisine, particularly in urban areas, has significantly impacted the baking ingredients market in China. Western-style baked goods, such as bread, cakes, cookies, and pastries, have gained popularity, leading to a higher demand for ingredients like butter, cream, chocolate, and baking essences. In China, there are several leading brands that specialize in providing baking ingredients to both commercial bakeries and home bakers. Some prominent brands in the Chinese baking ingredients market are Angel Yeast Co., Ltd, Wilmar International Limited, Dongguan Meiya Chemical Co., Ltd, Cargill China, Puratos China, Mengniu Dairy, Dacheng Flour, Lesaffre Group, Bake King, Shandong Zhonggu Starch Sugar Co., Ltd. According to the research report "China Baking Ingredients Market Overview, 2028," published by Bonafide Research, The China Baking Ingredients Market is expected to grow at above 7.04 % CAGR from 2023 to 2028.China boasts an astonishing variety of flours, ranging from wheat flour to rice flour, corn flour, and even unique options like sweet potato flour and chestnut flour. This diverse selection of flours allows for a rich tapestry of flavors and textures in baked goods. Chinese baking often incorporates unique and traditional ingredients, such as red bean paste, lotus seed paste, jujube paste, and black sesame paste. These ingredients add depth and complexity to pastries and cakes, infusing them with distinctive flavors deeply rooted in Chinese culinary heritage. With the growing emphasis on health and wellness, there is a significant demand for healthier baking ingredients in China. Consumers are increasingly seeking alternatives to refined sugars and flours, leading to the popularity of natural sweeteners like honey, stevia, and monk fruit, as well as whole grain flours and gluten-free options. China's rich tea culture extends to the baking world, with tea-infused ingredients adding a unique twist to traditional recipes. Matcha (powdered green tea), jasmine tea, and oolong tea are commonly used to infuse pastries and desserts with delicate and aromatic flavors. Chinese bakers are known for their creative combinations, fusing traditional Chinese desserts with Western-style pastries. It includes pineapple buns (Bolo Bao) filled with custard or barbecue pork, and the fusion of mooncakes with unconventional fillings like durian, chocolate, and even ice cream. China's vast agricultural resources contribute to an incredible range of fruits and nuts used in baking. From lychees and longans to chestnuts and walnuts, these distinctive flavors find their way into pastries, bread, and cakes, creating a harmonious blend of taste and texture. The rising trend of artisanal bakeries in China has brought a renewed appreciation for high-quality ingredients and handcrafted baked goods. These establishments often prioritize organic and premium ingredients, offering a delightful range of pastries, bread, and cakes that cater to discerning consumers seeking unique and gourmet experiences. China's digital landscape has fostered vibrant online baking communities, where enthusiasts share recipes, techniques, and insights. These communities facilitate knowledge sharing and inspire creativity, driving the popularity of baking as a hobby and encouraging the exploration of new ingredients and flavors. China's urbanization a demand for convenient and on-the-go baked goods. This has led to the rise of individually portioned pastries, single-serve cakes, and grab-and-go bakery items, reflecting the changing lifestyle preferences of urban dwellers.

During the festive season of Lunar New Year, unique baking ingredients and treats take center stage. Specialties like sesame seed balls (Jian Dui), peanut puffs (Hua Sheng Bing), and New Year cake (Nian Gao) are made with auspicious ingredients and flavors believed to bring good luck and prosperity for the year ahead. Dumpling wrappers are typically used for savory dishes, have found a surprising role in the dessert realm. These versatile wrappers are often filled with sweet ingredients like red bean paste, taro, or fruit, then steamed or fried to create delightful sweet dumplings. China's vast size and diverse culinary traditions give rise to a multitude of regional delicacies. Each region showcases its unique baking ingredients and specialties, such as mooncakes from Guangdong, steamed buns (Mantou) from the North, and sesame cakes from Suzhou, providing a culinary journey through the country's rich tapestry of flavors. Zongzi is a pyramid-shaped rice dumplings wrapped in bamboo leaves, are a staple during the Dragon Boat Festival in China. They are often filled with glutinous rice, meat, and a variety of ingredients like red bean paste, chestnuts, and preserved fruits, offering a savory and indulgent treat. Traditional Chinese medicine ingredients often find their way into baked goods, combining health benefits with indulgence. Ingredients like goji berries, Chinese dates (Jujube), and herbal powders are incorporated into pastries and cakes, offering a unique blend of flavor and wellness. The Chinese baking ingredients market celebrates seasonal produce, with ingredients like persimmons, chestnuts, and winter melon making appearances during specific times of the year. This focus on seasonal ingredients adds freshness and diversity to the baking landscape. Dim sum is a traditional Chinese brunch featuring bite-sized portions of various foods, includes a wide range of steamed and baked treats. Baking ingredients like puff pastry, egg custard, and barbecue pork fillings create delightful dim sum favorites like egg tarts and char siu buns. The China baking ingredients market is characterized by the presence of both local and international players. Some of the key players in the market include Angel Yeast Co., Ltd., Wilmar International Limited, Dongguan Meiya Chemical Co., Ltd., Cargill China, Puratos China, Mengniu Dairy, Dacheng Flour, Lesaffre Group, Bake King, Shandong Zhonggu Starch Sugar Co., Ltd. One specific ingredient widely used in baking in China is red bean paste. Red bean paste is a sweet filling made from cooked and mashed red beans mixed with sugar. It is commonly used as a filling in various Chinese pastries, such as mooncakes, steamed buns, and dumplings. The red bean paste provides a rich, creamy, and slightly nutty flavor, adding a delightful sweetness to the baked goods. It is a popular ingredient in traditional Chinese desserts and is often enjoyed during festivals and special occasions. In China, there are several hypermarkets and supermarkets where baking ingredients can be found. Here is a list of some prominent chains that offer a wide selection of baking ingredients are Carrefour, Walmart, Metro, Auchan, RT-Mart, Lotus Supermarket, ole Supermarket, City Super, Hualian Supermarket. The challenges faced by the baking ingredients market in China include ensuring consistent quality and safety standards, managing cost and pricing pressures, complying with complex regulations, optimizing supply chain management, educating consumers about ingredient usage, and fostering innovation and differentiation. Overcoming these challenges requires a strong focus on quality control, cost management, regulatory compliance, supply chain optimization, consumer education, and continuous innovation. By addressing these challenges, the market can sustain its growth and meet the evolving needs of consumers in China. Considered in this report: • Geography: China • Historic year: 2017 • Base year: 2022 • Estimated year: 2023 • Forecast year: 2028

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Manmayi Raval

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Aspects covered in this report: • China Baking Ingredients Market with its value and forecast along with its segments • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation By Product Type: • Baking powder and mixes • Leavening agents • Oils, fats, and shortenings • Emulsifiers • Enzymes • Starch • Fiber • Preservatives • Colors & flavors • Sweetners • Others By Application: • Bread • Cookies & Biscuits • Rolls & Pies • Cakes & Pastries • Others (Waffles, Brownie, Crackers, Tart, Croissants, Pancakes, Donuts, etc)

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By Form: • Dry • Liquid The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us. we have started verifying the details obtained from secondary sources. Intended audience: This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to baking ingredients industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.