Global Feminine Hygiene Market Overview, 2022-2027

Global feminine hygiene products market Size, Share, Trend & Market Analysis By Type, By Distribution Channel, By End User, Competition Forecast & Opportunities.

Featured Companies

  • 1. Procter & Gamble Co
  • 2. Ontex Group
  • 3. The Daio Paper Corporation
  • 4. Unicharm Corporation
  • 5. Hengan International Group Company Limited
  • 6. Kao Corporation
  • 7. Kitchen Appliances India Limited
  • 8. Johnson & Johnson,
  • 9. First Quality Enterprises, Inc.
  • More...

Globally, more and more women are getting educated about female hygiene products. The Asia-pacific market still prefers sanitary pads whereas the Americans are gradually shifting towards tampons and menstrual cups. Various kinds of sanitary napkins/pads like with wings, great absorbents, thin pads, cotton-filled pads, scented pads, etc. can be seen in various types of supermarkets and even convenience store, thereby, further increasing its market share in the global market. The report Global Feminine Hygiene Market Overview, 2022-27 recently published by Bonafide Research has categorically been divided into sections namely by product, type, distribution channel, region, country and company. The global feminine hygiene products market is projected to show a growth of 18.75 Billion USD between 2021 and 2027. By nature, the disposable segment accounted for the largest market share in 2021. Feminine hygiene products such as sanitary napkins, tampons, and panty liners are considered under the disposable segment. Products include internal tampons, full-sized sanitary napkins or towels, both for use during menstruation, and panty shields, which can be used to protect undergarments from light menstrual flow, spotting, or vaginal discharge and maintain cleanliness. Increased awareness and the use of disposable feminine hygiene products such as sanitary pads, panty liners, and tampons compared to reusable feminine hygiene products are driving this segment. By type, the Sanitary Napkins segment accounted for the largest share of the feminine hygiene products market. A sanitary napkin is a type of feminine hygiene product that is worn externally, unlike tampons and menstrual cups, which are worn inside the vagina. The large share of the sanitary napkins segment can be attributed to increased awareness compared to other feminine hygiene products, along with easy availability.

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Asia-Pacific dominates the market and is the largest and fastest-growing market in the animal growth promoters industry globally

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Currently, the environmental impact caused by sanitary napkins is one of the widely debated issues. A plastic disposable sanitary napkin requires approximately 500-800 years decomposing completely. Thousands of tons of disposable sanitary napkin waste are generated every month all over the world. According to Menstrupedia, a digital guide for information on menstruation and issues, approximately 432 million sanitary napkins are generated in India annually, which can potentially cover landfills spread over 24 hectares. Most of the chemicals from these products cause groundwater pollution and loss of soil fertility, and hence disposing of them is a major issue. Incineration has often been considered as another alternative to a landfill; however, the operational costs and further environmental damage in terms of toxic fumes create additional issues. These environmental issues act as one of the primary challenges for the growth of the feminine hygiene products market. Asia Pacific accounted for the largest share of the feminine hygiene products market in 2021 and the large share can be attributed to the high female population in countries such as India and China. Both these countries accounted for a combined market share of over 80% in 2021. Growing disposable income, rapid urbanization, and awareness about menstrual hygiene management are driving the feminine hygiene products market in this region. Companies such as Saathi, Carmesi, Heyday, Everteen, Purganic, and Aakar are producing sanitary napkins using 100% eco-friendly biodegradable products. Moreover, these companies enable women in rural locations to produce and distribute affordable and biodegradable sanitary napkins to the masses. This sustainable solution for developing sanitary napkins provides a unique opportunity for companies to enter the market.

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Manmayi Raval

Manmayi Raval

Research Consultant

Major companies present in the market Procter & Gamble, Kimberly-Clark Corporation, Hengan International Group Company Limited, Edgewell Personal Care Company, Kao Corporation, Johnson & Johnson, Unicharm Corporation, Daio Paper Corporation, Essity Aktiebolag, Ontex, First Quality Enterprises Inc Considered in this report • Geography: Global • Historic year: 2016 • Base year: 2021 • Estimated year: 2022 • Forecast year: 2027 Aspects covered in this report • Global Feminine Hygiene market with its value and forecast along with its segments • Region and Country-wise toy market analysis • Various divers and challenges • Ongoing trends and developments • Five force models • Top profiled companies • Strategic recommendation

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Manmayi Raval

Countries covered in the report • North America (US, Canada, Mexico) • Europe (Germany, UK, Spain, Italy, France, Russia) • Asia-Pacific (China, Japan, India, Australia) • South America (Brazil, Argentina, Columbia) • Middle East & Africa (UAE, Qatar, Saudi Arabia, South Africa) Segment covered in the report By Product Type • Sanitary Pad • Tampons • Panty Liner • Menstrual Cup • Internal Cleansers ,Disposable Razors & Blades By Type •Disposable •Reusable By Sales Channel • Supermarkets and Hypermarkets • Pharmacies • Convenience Stores • Online • Others (Specialty Stores, Hospitals) The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual reports of companies, and analyzing the government- generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have verified the details obtained from secondary sources. Intended audience This report can be useful to Industry consultants, manufacturers, suppliers, associations & organizations related to feminine hygiene products industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

Companies Mentioned

  • Procter & Gamble Co
  • Ontex Group
  • The Daio Paper Corporation
  • Unicharm Corporation
  • Hengan International Group Company Limited
  • Kao Corporation
  • Kitchen Appliances India Limited
  • Johnson & Johnson,
  • First Quality Enterprises, Inc.
  • Edgewell Personal Care Company
  • Essity Aktiebolag

Table of Contents

  • Table of Contents
  • 1. Executive Summary
  • 2. Report Methodology
  • 3. Market Structure
  • 3.1. Market Considerate
  • 3.2. Market Definition
  • 4. Economic /Demographic Snapshot
  • 5. Global Feminine Hygiene Market Outlook
  • 5.1. Market Size By Value
  • 5.2. Market Share
  • 5.2.1. By Region
  • 5.2.2. By Country
  • 5.2.3. By Company
  • 5.2.4. By Product
  • 5.2.5. By Type
  • 5.2.6. By Sales Channel
  • 6. North America Feminine Hygiene Market Outlook
  • 6.1. Market Size By Value
  • 6.2. Market Share
  • 6.2.1. By Country
  • 6.2.2. By Product
  • 6.2.3. By Type
  • 6.2.4. By Sales Channel
  • 7. Europe Feminine Hygiene Market Outlook
  • 7.1. Market Size By Value
  • 7.2. Market Share
  • 7.2.1. By Country
  • 7.2.2. By Product
  • 7.2.3. By Type
  • 7.2.4. By Sales Channel
  • 8. Asia-Pacific Feminine Hygiene Market Outlook
  • 8.1. Market Size By Value
  • 8.2. Market Share
  • 8.2.1. By Country
  • 8.2.2. By Product
  • 8.2.3. By Type
  • 8.2.4. By Sales Channel
  • 9. South America Feminine Hygiene Market Outlook
  • 9.1. Market Size By Value
  • 9.2. Market Share
  • 9.2.1. By Country
  • 9.2.2. By Product
  • 9.2.3. By Type
  • 9.2.4. By Sales Channel
  • 10. Middle East & Africa Feminine Hygiene Market Outlook
  • 10.1. Market Size By Value
  • 10.2. Market Share
  • 10.2.1. By Country
  • 10.2.2. By Product
  • 10.2.3. By Type
  • 10.2.4. By Sales Channel
  • 11. Market Dynamics
  • 11.1. Market Drivers
  • 11.2. Market Challenges
  • 12. Market Trends and Developments
  • 12.1. XXXXXX
  • 12.2. XXXXXX
  • 12.3. XXXXXX
  • 13. Company Profiles
  • 13.1. Procter & Gamble
  • 13.2. Kimberly-Clark Corporation
  • 13.3. Hengan International Group Company Limited
  • 13.4. Edgewell Personal Care Company
  • 13.5. Kao Corporation
  • 13.6. Johnson & Johnson
  • 13.7. Unicharm Corporation
  • 13.8. Daio Paper Corporation
  • 13.9. Essity Aktiebolag
  • 13.10. Ontex
  • 13.11. First Quality Enterprises Inc
  • 14. Strategic Recommendations
  • 15. Disclaimer

List of Tables
Table 1: Top 10 Counties Economic Snapshot 2020
Table 2: Economic Snapshot of Other Prominent Countries 2020
Table 3: Average Exchange Rates for Converting Foreign Currencies into U.S. Dollars
Table 4: Global Feminine Hygiene Market Share By Region (2016, 2021 & 2027F)
Table 5: Global Feminine Hygiene Market Share By Country (2016, 2021 & 2027F)
Table 6: Global Feminine Hygiene Market Share By Company (2021)
Table 7: Global Feminine Hygiene Share By Product (2016, 2021 & 2027F)
Table 8: Global Feminine Hygiene Share By Sales Channel (2016, 2021 & 2027F)
Table 9: North America Feminine Hygiene Market Share By Country (2016, 2021 & 2027F)
Table 10: North America Feminine Hygiene Share By Product (2016, 2021 & 2027F)
Table 11: North America Feminine Hygiene Share By Sales Channel (2016, 2021 & 2027F)
Table 12: Europe Feminine Hygiene Market Share By Country (2016, 2021 & 2027F)
Table 13: Europe Feminine Hygiene Share By Product (2016, 2021 & 2027F)
Table 14: Europe Feminine Hygiene Share By Sales Channel (2016, 2021 & 2027F)
Table 15: Asia-Pacific Feminine Hygiene Market Share By Country (2016, 2021 & 2027F)
Table 16: Asia-Pacific Feminine Hygiene Share By Product (2016, 2021 & 2027F)
Table 17: Asia-Pacific Feminine Hygiene Share By Sales Channel (2016, 2021 & 2027F)
Table 18: South America Feminine Hygiene Market Share By Country (2016, 2021 & 2027F)
Table 19: South America Feminine Hygiene Share By Product (2016, 2021 & 2027F)
Table 20: South America Feminine Hygiene Share By Sales Channel (2016, 2021 & 2027F)
Table 21: Middle East & Africa Feminine Hygiene Market Share By Country (2016, 2021 & 2027F)
Table 22: Middle East & Africa Feminine Hygiene Share By Product (2016, 2021 & 2027F)
Table 23: Middle East & Africa Feminine Hygiene Share By Sales Channel (2016, 2021 & 2027F)
Table 24: Key Facts of Procter & Gamble
Table 25: Key Facts of Kimberly-Clark Corporation
Table 26: Key Facts of Hengan International Group Company Limited
Table 27: Key Facts of Edgewell Personal Care Company
Table 28: Key Facts of Kao Corporation
Table 29: Key Facts of Johnson & Johnson
Table 30: Key Facts of Unicharm Corporation
Table 31: Key Facts of Daio Paper Corporation
Table 32: Key Facts of Essity Aktiebolag
Table 33: Key Facts of Ontex
Table 34: Key Facts of First Quality Enterprises Inc

List of Figures
Figure 1: Global Feminine Hygiene Market Size By Value 2016 to 2027F (In USD Billion)
Figure 2: Global Feminine Hygiene Market Share By Type (2016, 2021 & 2027F)
Figure 3: North America Feminine Hygiene Market Size By Value 2016 to 2027F (In USD Billion)
Figure 4: North America Feminine Hygiene Market Share By Type (2016, 2021 & 2027F)
Figure 5: Europe Feminine Hygiene Market Size By Value 2016 to 2027F (In USD Billion)
Figure 6: Europe Feminine Hygiene Market Share By Type (2016, 2021 & 2027F)
Figure 7: Asia-Pacific Feminine Hygiene Market Size By Value 2016 to 2027F (In USD Billion)
Figure 8: Asia-Pacific Feminine Hygiene Market Share By Type (2016, 2021 & 2027F)
Figure 9: South America Feminine Hygiene Market Size By Value 2016 to 2027F (In USD Billion)
Figure 10: South America Feminine Hygiene Market Share By Type (2016, 2021 & 2027F)
Figure 11: Middle East & Africa Feminine Hygiene Market Size By Value 2016 to 2027F (In USD Billion)
Figure 12: Middle East & Africa Feminine Hygiene Market Share By Type (2016, 2021 & 2027F)
Figure 13: Market Attractiveness Index, 2021
Figure 14: Market Attractiveness Index, 2027F

Feed Phosphate Market Research FAQs

The CAGR of feminine hygiene products market is expected to reach more than 6% from 2021 to 2027. Feminine hygiene products are used to maintain personal hygiene during menstruation, to clean vaginal discharge, remove unwanted hair, and keep internal body parts clean.

The top companies in the global feminine hygiene products market analyzed in this report include Edgewell Personal Care Company, First Quality Enterprises, Incorporation, Hengan International Group Co. Limited, Johnson & Johnson, Kao Corporation, Kimberly-Clark Corporation, Procter & Gamble Company, Svenska Cellulosa Aktiebolaget (Essity Aktiebolag, Unicharm Corporation and Unilever plc.

By region, Asia-Pacific will dominate the feminine hygiene products market by the end of 2027. Asia-Pacific is anticipated to experience a significant rise in feminine hygiene products, due to an increase in the number of working professionals who are ready to spend on these items that contribute to personal hygiene.

The COVID-19 pandemic has not only hampered production facilities but also disrupted supply chains such as material suppliers and distributors of the feminine hygiene products market globally. In addition, owing to the COVID-19 pandemic, consumers are restraining themselves to go outside their homes and in crowded places such as supermarkets and specialty stores, which, in turn, has increased distribution of feminine hygiene products through online stores.

Sanitary Napkins, Tampons, Panty Liners, and Menstrual Cups are the different types of feminine hygiene products.
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Global Feminine Hygiene Market Overview, 2022-2027

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