South America, Middle East & Africa Ski Gear & Equipment Market Outlook, 2028

Skiing is a winter sport in which participants glide on snow using skis. Traditionally, such sports were only played in cold areas during the winter, but artificial ice and snow allow for greater flexibility. Increasing participation in skiing activities, combined with expanding initiatives to encourage skiing participation, is expected to drive the ski gear & equipment market forward. Skiing in South America differs from the comfortable, established, and easy-access resorts of Europe, the United States, and Canada in that it is wild and raw, with adventure around every corner. The majority of the skiing takes place in the Andes, the highest mountains outside of the Himalayas. Lifts reach 3700m, the wind howls around the high, ragged spires of rock, and storms can dump meters of snow in a single swoop. The season lasts from mid-June to October, with the best chances of snow falling between July and August. Expect great spring corn snow and ideal touring conditions beginning in mid-September. The Middle East's first indoor ski resort, on the other hand, retains the prestigious title bestowed upon it by industry professionals and consumers worldwide. Majid Al Futtaim, the Middle East, Africa, and Asia's leading shopping mall, community, retail, and leisure pioneer, is pleased to announce that Ski Dubai has been named the 'World's Best Indoor Ski Resort' for the second time.

According to the research report, “South America, Middle East & Africa Ski Gear & Equipments Market Outlook, 2028” published by Bonafide Research, the market is forecasted to add a market size of USD 12.40 Million. Throughout South America, there are over 45 resorts. Chile is a strangely long and skinny country that stretches along 4300 kilometers of South America's western coast, next to the Pacific Ocean. It's a land of stark contrasts, with the arid deserts of the north giving way to the frigid wastelands of Patagonia. There is also a ski resort in Bolivia, Chacaltava, which claims to have the highest elevation lift; served skiing in the world, but it's rustic with a capital "R". Skiing and boarding is only available on guided ski tours in Columbia, Ecuador, and Peru. Las Leas, Cerro Catedral (Bariloche), Chapelco, and Cerro Bayo are some well-known Argentina ski resorts. Portillo, Valle Nevado, La Parva, El Colorado / Farellones, and Nevados de Chillan are among the most well-known Chile ski resorts (formerly known as Termas de Chillan). Ski resorts vary greatly in terms of infrastructure, cost, and clientele that visits them. Some resorts are extremely rustic, built for family fun, and the peso is king. The Andes Mountain Range, which separates Chile and Argentina, is the world's second-highest mountain range after the Himalayas. As a result, many ski resorts are located at high altitudes, with lift-served elevations reaching up to 3,700 meters (12,140 feet).

According to the report, the market is divided into distribution channels such as hypermarkets and supermarkets, specialty stores, online stores, and others. The hypermarkets and supermarkets segment leads the market in terms of market share in 2022. On the other hand, rising internet penetration (84% in South America and 54% in the Middle East and Africa) and e-commerce (68%) across the region are driving up demand for online distribution channels. Furthermore, the ski clothing segment led the market with more than 20% market share during the analysis year. In 2022, the ski and footwear segments will account for 37% of the market.

Chile has 17 ski resorts at the moment. The ski resorts are scattered along the mighty Andes Mountain range, which stretches from just north of Santiago to deep into mystical Chilean Patagonia. The largest and most developed ski resort in South America, considered THE place to ski in Patagonia, with easy access to the tourist-friendly and entertaining city of Bariloche. South America is vast, and the Andes mountain range is the world's longest, with the tallest mountains outside of the Himalayas. The best skiing and snowboarding in the Andes are found in the south of the continent, and it can be spectacular. On the right year, it can be nonstop snowstorms in the south and incredibly long, smooth descents further north. Furthermore, Valle Nevado is known for its expansive terrain, world-class heli-skiing, and snow quality, which is the best of any Chilean resort on average due to the resort's altitude, southern orientation, and extensive snowmaking system. Chile has some of the best skiing in the southern hemisphere, thanks to the Andes Mountains providing guaranteed snow during the winter months. The season here lasts from June to October, with the three valleys - Valle Nevado, El Colorado, and La Parva - being the most famous.

In the Middle East and Africa, the latest in a seven-year winning streak began in 2015, when Ski Dubai was first recognized by the prestigious World Ski Awards, the industry's definitive benchmark of excellence. Ski Dubai and its sister brand Ski Egypt was nominated alongside ten other internationally recognized indoor ski resorts from Germany, China, Spain, Scotland, New Zealand, and the Netherlands. Ski Egypt finished third in this year's fierce competition. Ski Dubai is boosting regional sporting tourism and cultivating a winter sports culture in the UAE. The victory comes just a week after Ski Dubai hosted 12 national and international snow sports events, attracting 146 skiers and snowboarders from 23 countries. Eleven of the 12 events were sanctioned by FIS, the global governing body for Olympic-eligible ski and snowboard competitions. All of this is possible because the UAE was ratified as a Full Member of the International Ski Federation (FIS) at the International Ski Congress.

Ski Dubai, located inside Dubai Mall of the Emirates, is the world's third-largest indoor ski slope and the first in the Middle East. 6,000 tonnes of snow are at your disposal with a chair lift and a t-bar. The resort, which will "offer year-round outdoor skiing," is being built in Saudi Arabia, about 50 kilometers from the Gulf of Aqaba coast, in a mountainous area with elevations ranging from 1,500 meters to 2,600 meters. It will be the country's first location where outdoor skiing will be possible.

Though Lebanon is smaller than Connecticut, it has some of the best skiing in the Middle East, with slopes rising over 8,000 feet at Mzaar Kfardebian, the region's largest resort. Every winter, fashionable locals and the jet-set crowd conquer its impressive snowpack, partake in a rowdy après-ski scene, and visit nearby ancient Roman ruins. While day trips from Beirut are common, alpine lodging is plentiful—we recommend staying at one of the Swiss-style chalets or the prestigious Intercontinental Mzaar Resort & Spa, which has its own ski lift. Other ski resorts in the Middle East include Cedars Ski Resort, Dizin (Iran), Mount Hermon (Israel), Oukameden (Morocco), Erciyes (Turkey), and Ski Dubai (UAE). The Middle East's growing popularity for winter sports. For serious ski enthusiasts, the spectacular slopes of Lebanon are a particular draw.

Covid-19 Impacts:
The ski gear and equipment market has been steadily expanding over the last few years. However, the coronavirus outbreak has had a significant impact on supply chains. Due to disrupted supply chains and production schedules, ski gear and equipment manufacturers suffered massive losses in the first and second quarters of 2020. Due to a lack of site access, an interrupted supply chain, and a shortage of manpower, COVID-19 has forced ski gear and equipment manufacturers to halt production, order delivery, and operations. Following COVID-19, there is increased global vigilance against consumption and expenditure, as people are not investing money in recreational activities and are attempting to increase their savings. Travel restrictions imposed by governments worldwide to control COVID-19 have also ceased all winter leisure & adventure activities, which has significantly affected the market for ski gear and equipment in Asia-Pacific.

Major Companies present in the market:
Skis Rossignol SA, Volcom, Helly Hansen, Columbia Sportswear Company, Dainese, Decathlon

Considered in this report
• Geography: South America, Middle East & Africa
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• South America, Middle East & Africa ski gear & equipment market with its value and forecast along with its segments
• Region-wise ski gear & equipments market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

Regions covered in the report:
• South America
• Middle-East & Africa

By Product:
• Skies/Ski Snowboards
• Ski Footwear/Ski Boots and Bindings
• Ski Poles/Ski Sticks
• Ski Helmets
• Ski Goggles
• Ski Gloves/Ski Mittens
• Ski Clothing/Apparel
• Others

By Distribution Channel:
• Hypermarkets/Supermarkets
• Specialty Stores
• Online Stores
• Other Distribution Channels

By End-User:
• Men
• Women
• Kids

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual reports of companies, and analyzing government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.

Intended audience:
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the ski-gear equipment industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

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