North America commercial printing market is projected to grow by 1.2% annually in the forecast period and reach $166.8 billion by 2031, driven by the increasing sales of physical hardbound books, North America growth in packaging industry, the introduction of eco-friendly practices such as high-quality printed packaging material, growing advertising needs of enterprises, and extensive technological proliferation. Commercial printing includes mass printing services like composition, binding, layout design, and press production. It is used to create company forms, training manuals, phone books, periodicals, labels, catalogues, and brochures. In order to run their businesses efficiently, huge corporations, publishing houses, and printing businesses all employ commercial printing extensively. Due of its affordability and effectiveness for big projects, it is also commonly used by other organisations.
One of the world's biggest marketplaces for commercial printing is in North America. The market is primarily driven by the expanding need for advertising among businesses, together with the rising level of automation that improves print industry efficiency and results. The market is expanding as a result of the expanding use of the sophisticated flexo printing technique. Additionally, a sharp increase in environmental concerns has pushed regulatory bodies to alter the rules for the printing industry. Due to this, there is now a greater need for environmentally friendly inks that facilitate effective separation of ink from paper and help to promote the recyclability of paper. Manufacturers of packaging and labels for cigarettes, alcoholic drinks, pharmaceuticals, and other products are also anticipated to boost their use of security printing as they look to adhere to legal requirements and safeguard customers against fake goods. Print advertising typically competes with other media to market goods and services, with developing channels frequently stealing print advertising's share of the budget. Internet and social media, particularly mobile, have seen significant growth as brands and retailers enhance their consumer communications and new shopping channels appear. There is evidence that print is still a significant component of the mix, but its use requires that it be efficient and affordable. The media environment is still changing as powerful figures in advertising begin to doubt some of the benefits of digital growth and want better criteria for measuring those benefits. Some of the factors driving the growth of the global commercial printing market include the rise in demand for cost-effective printing techniques and the surge in sustainable printing solutions in the pharmaceutical, healthcare, packaging, and label industries. However, a significant obstacle for this market is the large initial investment required for digital printing facilities in poorer nations. Additionally, the worldwide digital printing market benefits from innovation in printing technology for small and medium-sized businesses, which opens up lucrative potential.
The main driver propelling the growth of the commercial online printing market is the rising demand for digital printing processes since they provide real-time proofing and enhanced colour qualities. Additionally, the commercial printing market is anticipated to increase as a result of flexibility, the launch of customised items, the simplicity of obtaining point-of-sale services to improve printing quality, and rising technologies that will aid in growing the consumer base. There are many factors that influence print demand, but the economy and spending on advertising are significant. The macroeconomic environment in North America is quite unstable, and this affects people's confidence in business, government, and themselves, as well as their capacity and desire to spend money on print. North America has been beset by economic instability. Governments have tried a variety of tactics, such as austerity and high-spending programmes, but uncertainty persists, which drags down print spending.
Impact of COVID-19
The Covid-19's negative market impact was caused by a variety of factors. Commercial printing could not be used to limit touch points and stop the spread of the infection. Many various sector verticals, including media consumption, which formerly depended heavily on commercial printing, underwent fast digitalization as a result of the epidemic. Both of these elements combined with lockdowns that shut down production had a severe detrimental effect on market expansion. Even though a recovery in the market is anticipated, the rate of expansion will still be subpar.
Highlighted with 20 tables and 42 figures, this 98-page report “North America Commercial Printing Market 2021-2031 by Printing Type (Offset Lithography, Digital, Flexographic, Screen, Gravure), Print Product (Image, Painting, Pattern), Service (Printing, Design, Finishing, Fulfillment), Application (Packaging, Advertising, Publishing), and Country: Trend Forecast and Growth Opportunity” is based on a comprehensive research of the entire North America commercial printing market and all its sub-segments through extensively detailed classifications. Profound analysis and assessment are generated from premium primary and secondary information sources with inputs derived from industry professionals across the value chain. The report is based on studies on 2018-2021 and provides forecast from 2022 till 2031 with 2021 as the base year. (Please note: The report will be updated before delivery so that the latest historical year is the base year and the forecast covers at least 5 years over the base year.)
In-depth qualitative analyses include identification and investigation of the following aspects:
• Market Structure
• Growth Drivers
• Restraints and Challenges
• Emerging Product Trends & Market Opportunities
• Porter’s Fiver Forces
The trend and outlook of North America market is forecast in optimistic, balanced, and conservative view by taking into account of COVID-19. The balanced (most likely) projection is used to quantify North America commercial printing market in every aspect of the classification from perspectives of Printing Type, Print Product, Service, Application, and Country.
Based on Printing Type, the North America market is segmented into the following sub-markets with annual revenue ($ mn) for 2021-2031 included in each section.
• Offset Lithography Printing
• Digital Printing
• Flexographic Printing
• Screen Printing
• Gravure Printing
• Other Printing Types
Based on Print Product, the North America market is segmented into the following sub-markets with annual revenue ($ mn) for 2021-2031 included in each section.
• Image
• Painting
• Pattern
• Other Print Products
By Service, the North America market is segmented into the following sub-markets with annual revenue ($ mn) for 2021-2031 included in each section.
• Printing
• Design
• Finishing
• Fulfillment
• Other Services
Based on Application, the North America market is segmented into the following sub-markets with annual revenue ($ mn) for 2021-2031 included in each section.
• Packaging
• Advertising
• Publishing
• Other Applications
Geographically, the following national/local markets are fully investigated:
• U.S.
• Canada
• Mexico
For each key country, detailed analysis and data for annual revenue ($ mn) are available for 2021-2031. The breakdown of the regional market by country and split of key national markets by Printing Type, Print Product, and Application over the forecast years are also included.
The report also covers current competitive scenario and the predicted trend; and profiles key vendors including market leaders and important emerging players.
Selected Key Players:
ACME Printing
Bertelsmann SE & Co. KGaA
Cenveo Corporation
Cimpress Plc
Dai Nippon Printing Co., Ltd.
Ennis Inc.
LSC Communications US LLC
O'Neil Printing
Print Direction Inc.
Quad/Graphics Inc.
Quebecor World Inc.
R.R. Donnelley & Sons
Taylor Communications
TC Trans Continental Inc.
Toppan Co., Ltd.
Transcontinental Inc.
Vistaprint NV
WestRock Co.
(Please note: The report will be updated before delivery so that the latest historical year is the base year and the forecast covers at least 5 years over the base year.)
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