Saudi Arabia Frozen Food Market Overview, 2027

"Saudi Arabia has a distinctive culinary tradition that is shaped by regional preferences, ingredients, and local customs. In South Arabia, where fresh ingredients are often accessible and abundant, traditional methods of food preservation are still widely practised. Techniques such as drying, pickling, and fermenting are commonly used to extend the shelf life of certain ingredients and dishes. Frozen foods are often seen as a convenient option that saves time and effort in meal preparation. This perception is especially prevalent among busy individuals, working professionals, and families who value quick and easy meal solutions. The country has a significant expatriate population, including individuals from various countries and culinary backgrounds. Frozen food products that cater to specific cuisines or offer international flavours are sought after by expatriates, contributing to the demand for frozen food items in the market. The availability of a wide range of frozen food options allows individuals to explore different cuisines, flavours, and dietary preferences. Frozen food sections in supermarkets or specialty stores may offer international cuisines, ready-to-eat meals, and a variety of snacks and desserts, providing options for diverse tastes. According to the research report ""Saudi Arabia Frozen Food Market Overview, 2027,"" published by Bonafide Research, the Saudi Arabia Frozen Food market was valued at above USD 860 million in 2021. Due to a shift towards diets high in protein and an increase in demand for vegetables as a substitute for carbohydrates and seafood, there has been an increase in growth in exotic fish species such as shrimp and oysters. However, the cost of fresh food is high because most fruits and vegetables are imported to the country, and due to the increase in import tariffs, the market is witnessing higher pricing for these products. Owing to the expense of fresh vegetables and seafood, the country is seeing an increase in demand for frozen food. The demand for packaged and frozen foods in the region is being driven by the rapid expansion of cold chain distribution networks for frozen foods in supermarkets and hypermarkets. Frozen processed halal meat and poultry, cold drinks, and flavour-infused milk are becoming increasingly popular in the Middle Eastern regions. Saudi Arabia is considered to be one of the GCC's most extensive packaged and frozen food markets. The rising demand for frozen food among the people of Saudi Arabia is driving the market. Carrefour, Panda Hypermarket, Tamimi Markets, Lulu Hypermarket, Danube Hypermarket, Al Othaim Markets, and HyperPanda are several hypermarkets and supermarkets providing a variety of products, including frozen foods. Almunajem Foods Company Saudi Joint Stock (Doux, Dari, Montana, Asmak), National Food Company (Americana Meat and Bakery Cluster) (Americana), Savola Group (Al Kabeer), Sunbulah (Food and Fine Pastries Al Sunbulah Manufacturing Company), Herfy Food Services Company JSC (Herfy), Other market players include Siwar Foods (My Family Meal Company for Ready Meals), Al Karamah Dough Production Co. Ltd., Al Watania Feed Mill Plant, Al Berri United Food Company Limited, and Gulf West Import Company Limited, which are among the major market players in the Saudi Arabia platform that lead the market growth of the Saudi Arabia Frozen Food Market. The SFDA is the regulatory body responsible for overseeing food safety in Saudi Arabia. They enforce and regulate food safety standards, including those applicable to frozen foods. Additionally, the SFDA sets guidelines for the labelling of frozen food products. Labels must include accurate information about the product's ingredients, nutritional facts, net weight, storage conditions, and manufacturing or expiration dates. Clear and accurate labelling is essential for consumer awareness and safety. The government has specific import and export regulations for frozen food products. These regulations cover documentation requirements, quality control, and adherence to international standards to ensure the safety and quality of imported and exported frozen foods. Traditional cooking methods and a preference for fresh ingredients are deeply ingrained in Saudi Arabian culture. This cultural preference for fresh food can pose a challenge to the acceptance and adoption of frozen food products. Many consumers still prioritise freshly prepared meals and may have reservations about the quality, taste, and nutritional value of frozen foods. The effective management of the cold chain is crucial for maintaining the quality and safety of frozen food products. However, the development and maintenance of a robust cold chain infrastructure can be challenging in certain regions of Saudi Arabia, particularly in more remote areas. Inadequate infrastructure can lead to temperature fluctuations and compromises in the quality of frozen food products. Additionally, the country experiences significant seasonal variations, particularly in terms of fresh produce availability. During peak seasons, consumers may prefer fresh, locally sourced ingredients over frozen alternatives. This preference for seasonal and locally grown produce can affect the demand for and market penetration of frozen food products.

Considered in this report • Geography: Saudi Arabia • Historic year: 2017 • Base year: 2021 • Estimated year: 2022 • Forecast year: 2027 Aspects covered in this report • Saudi Arabia Frozen Food market with its value and forecast along with its segments • Country-wise Frozen Food market analysis • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation By Product Type • Fruits & Vegetables • Potatoes • Ready meals • Meat and Poultry • Fish and Seafood By End Users • Commercial • Residential

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Manmayi Raval

Research Consultant

BY Sales Channel • Supermarket / Morden Retailer • Independent Retailer • Online shop The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual reports of companies, and analysing government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us. we have started verifying the details obtained from secondary sources. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Frozen Food Market, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

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