The mattress market in the United Arab Emirates (UAE) has been growing. Dubai Furniture Manufacturing Company LLC (DFMC), a market leader in the premium mattress segment in the Middle East, continues to lead the UAE mattress manufacturing industry, capturing 60% of the market share. DFMC, part of A.A. Al Moosa Enterprises, manufactures and markets two of the biggest premium mattress brands in the world, King Koil and Serta, which DFMC supplies to leading 5-star hotels across the UAE, KSA, Oman, Bahrain, and India. Serta, Tempur-Pedic, King Koil, Sealy, and Silentnight are companies in the mattress market in the UAE. The online mattress market in the UAE is also growing rapidly, driven by factors such as convenience and the availability of a wide range of products. Several e-commerce platforms, such as Amazon, Noon, and Souq, offer a variety of mattresses at competitive prices. In terms of mattress types, the UAE market is dominated by spring mattresses, followed by foam mattresses and hybrid mattresses. However, there is a growing trend towards eco-friendly and organic mattresses, with several companies introducing mattresses made from natural materials such as latex and bamboo.
According to the report, “United Arab Emirates (UAE) Mattress Market Overview, 2027," published by Bonafide Research, the market is expected to grow at above 9% CAGR from 2022 to 2027. In the UAE's hot climate, there is a high demand for mattresses with cooling technologies that help regulate body temperature and improve sleep quality. Mattress companies are incorporating cooling technologies, such as gel-infused foam, into their products to help regulate body temperature and improve sleep quality. Online mattress shopping, customizable mattresses, hybrid mattresses, and sustainable materials are currently prevailing trends in the mattress market in the UAE. Dubai is a hub for luxury products, and there is demand for high-end, luxury mattresses that use premium materials and advanced technologies. Smart mattresses are becoming increasingly popular in the UAE and come with a range of features to improve sleep quality and provide additional benefits. Some of the prevailing smart mattress features include anti-snore technology: Some smart mattresses come with sensors that can detect snoring and adjust the mattress position to reduce or eliminate snoring. Additionally, integration with smart home systems, voice control, temperature control, and massage therapy are smart mattress features. The mattress industry in the UAE is very competitive, with many brands trying to showcase their best in the retail and hospitality segments. With the ongoing construction projects for hotels and residences, we expect a big demand for mattresses which includes 30% to 40% of the premium market.
The pandemic. Additionally, the has highlighted the importance of good sleep health, with many people looking for ways to improve their sleep quality. This has created opportunities for businesses to introduce new products that promote sleep health, including smart mattresses that come with sleep tracking system .The pandemic has accelerated the growth of e-commerce in the UAE, with more consumers shopping online. This has created opportunities for businesses to increase their online presence and reach a wider audience. Pandemic has accelerated innovation in the mattress industry, with companies introducing new materials and technologies to improve the quality and comfort of mattresses. This has created opportunities for businesses to introduce new products that meet the changing needs of consumers. However, as the pandemic wore on, people began to spend more time at home and prioritize their sleep health. This led to a surge in demand for mattresses, as people sought to upgrade their sleep experience and invest in their overall well-being. This trend was particularly pronounced in the online mattress market, as consumers sought out the convenience and safety of online shopping.
Considered in this report
• Geography: United Arab Emirates
• Historic year: 2016
• Base year: 2021
• Estimated year: 2022
• Forecast year: 2027
Aspects covered in this report
• United Arab Emirates mattress market with its value and forecast along with its segments
• Country-wise Mattress market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
By Mattress Type
• Innerspring Mattress
• Laxet Mattress
• Memory Mattress
• Others Mattress (Air, Water, Hybrid, Etc.)
By Sales Channel
The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Mattress industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
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