India Coffee Maker & Electric Kettle Market Overview, 2021-2026

Electric kettles market in india is expected to cross a value of INR 1200 Cr., by 2026. This report consist industry trends & major growing factors with market players.

Featured Companies

  • 1. Bajaj Electricals Limited
  • 2. Butterfly Gandhimathi Appliances Limited
  • 3. TTK Prestige Limited
  • 4. Groupe SEB India Private Limited
  • 5. IFB Industries Limited
  • 6. Philips India Limited
  • More...

The recently uploaded report by Bonafide Research – India Coffee Marker & Electric Kettle Market Overview, 2021-2026, provides insights on the market, through market size by value & volume and market share by region & sales channel. Coffee makers are the appliances that are used to brew coffee. It works on the brewing process, saves time, and directly affects the taste of the coffee. On the other hand, an electric kettle is an appliance that assists in boiling water that can be used for the preparation of tea, coffee, soups, and other beverages in a matter of seconds.

Being convenient, portable, easy to use, time-effective, and energy-saving appliances, they are gaining immense popularity among individuals. Presently, its sales are increasing around the world as it is available in varied shapes, sizes, and colorful enamel coatings. With the increasing number of people looking for a quick set for their food, the market value of coffee makers and electric kettles is expected to cross a value of INR 1200 Cr., with the electric kettle being more popular. In terms of volume, the market is expected to grow with a CAGR of over 9% and 20% respectively.

The rise in purchasing power, rapid urbanization, and changing lifestyles are catalyzing the demand for cost-efficient and lightweight, transparent kitchen appliances in the country. South Indians known for their preference towards coffee are the biggest target market for the coffee markers, contributing to nearly 45% of the market. In terms of electric kettles, the western region leads the market with a market share of nearly 37% of the market in 2020-21. Moreover, the increasing awareness of modern consumer durables and high-end electronic devices is escalating the adoption of electric kettles & coffee makers in the residential sectors.

Leading market players are now focusing on discovering innovations with extra added features like scheduled heating, adjustable backlight, power consumption monitors, and remote control. This, in correlation with the emerging smart home trend, is to have a boost the sales across the country on account of their user-friendly interface, advanced characteristics, and aesthetic design. Based on the distribution of sales channels, the offline sales market is highly preferred, accounting for more than 70% in the current financial years.

Demand for see-through electric appliances is increasing enormously which in turn is expected to drive the market. Endorsements done by celebrities, advertisements on various social media are growing at a faster pace, allowing the market to grow potentially. Portability is the key driver expected to rule the market in the near future. Moreover, growth in the trend for virtual kitchens along with safety benefits and comfort and the rise in fuel prices for conventional gas are the key major factors that are expected to drive the electric kettle and coffee market.

Key Players mentioned in the report are: Bajaj Electricals Limited, Butterfly Gandhimathi Appliances Limited, Crompton Greaves Consumer Electronic Limited, Groupe SEB India Private Limited, Havells India Limited, Indian Fine Blanks Ltd., LG Electronics India Private Limited, Panasonic India Private Limited, Philips India Limited, Preethi Kitchen Appliances Private Limited, Samsung India Electronics Private Limited, Stovekraft Private Limited, TTK Prestige Limited, V-Guard Industries Limited, Whirlpool Of India Limited

The report gives an in-depth understanding of coffee marker and electric kettle market in India:
- India Electric Kitchen Appliance Market Outlook
- India Electric Kettle Market Size by Value & Forecast
- India Electric Kettle Market Size by Volume & Forecast
- India Coffee Maker Market Size by Value & Forecast
- India Coffee Maker Market Size by Volume & Forecast
- India Electric Kettle Market Share by Sales Channel & Region
- India Coffee Maker Market Share by Sales Channel & Region
- Product, Price and Variant Analysis of Coffee Maker & Electric Kettle
- The key vendors in this market space

This report can be useful to Industry consultants, manufacturers and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

Report Methodology: The information contained in this report is based upon both primary and secondary research. Primary research included interviews with various channel partners of induction cooktop and electric cooker in India. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.

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Arun Kalwani

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Research Analyst

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Arun Kalwani

Companies Mentioned

  • Bajaj Electricals Limited
  • Butterfly Gandhimathi Appliances Limited
  • TTK Prestige Limited
  • Groupe SEB India Private Limited
  • IFB Industries Limited
  • Philips India Limited
  • Preethi Kitchen Appliances Private Limited
  • Whirlpool of India Limited
  • Stove Kraft Private Limited
  • Sunflame Enterprises Private Limited
  • Wonderchef Home Appliances Private Limited

Table of Contents

  • Table of Contents
  • 1. Executive Summary
  • 2. Report Methodology
  • 3. India Demographics Insight
  • 4. India Electric Kitchen Appliances Market Outlook
  • 4.1. Market Size
  • 4.1.1. By Value
  • 4.1.2. By Volume
  • 4.2. Market Share
  • 4.2.1. By Product Type (Value & Volume)
  • 4.2.2. By Sales Channel
  • 4.2.3. By Region
  • 4.2.4. By Company
  • 5. India Coffee Maker Outlook
  • 5.1. Market Size
  • 5.1.1. By Value
  • 5.1.2. By Volume
  • 5.2. Market Share
  • 5.2.1. By Region
  • 5.2.2. By Sales Channel
  • 5.3. Product, Price & Variant Analysis
  • 6. India Electric Kettle Outlook
  • 6.1. Market Size
  • 6.1.1. By Value
  • 6.1.2. By Volume
  • 6.2. Market Share
  • 6.2.1. By Region
  • 6.2.2. By Sales Channel
  • 6.3. Product, Price & Variant Analysis
  • 7. India Economic Snapshot
  • 8. PEST Analysis
  • 9. Policy & Regulatory Landscape
  • 10. Channel Partner Analysis
  • 11. Indian Kitchen Appliances Market Dynamics
  • 11.1. Key Drivers
  • 11.2. Key Challenges
  • 12. Market Trends & Developments
  • 13. Competitive Landscape
  • 13.1. Porters Five Forces Analysis
  • 13.2. Company Profile
  • 13.2.1. Bajaj Electricals Limited
  • 13.2.2. Butterfly Gandhimathi Appliances Limited
  • 13.2.3. IFB Industries Limited
  • 13.2.4. Maharaja Whiteline (Groupe SEB India Pvt. Ltd.)
  • 13.2.5. Philips India Limited
  • 13.2.6. Preethi Kitchen Appliances Private Limited
  • 13.2.7. Stove Kraft Private Limited
  • 13.2.8. Sunflame Enterprises Private Limited
  • 13.2.9. TKK Prestige Limited
  • 13.2.10. Whirlpool Of India Limited
  • 13.2.11. Wonderchef Home Appliances Pvt. Limited
  • 14. Strategic Recommendations
  • 15. Disclaimer

List of Tables
Table 1: India Tier-Wise Classification Of Cities
Table 2: India Region-Wise Classification Of Cities
Table 3: India Electric Kitchen Appliances Market Share - By Product Type By Value In 2015-16, 2020-21 & 2025-26F
Table 4: India Electric Kitchen Appliances Market Share - By Product Type By Volume In 2015-16, 2020-21 & 2025-26F
Table 5: India Electric Kitchen Appliances Market Share - By Region By Volume In 2015-16, 2020-21 & 2025-26F
Table 6: India Electric Kitchen Appliances Market Share - By Companies By Value In 2019-20
Table 7: India Coffee Maker Market Share - By Region By Volume In 2015-16, 2020-21 & 2025-26F
Table 8: Pricing Analysis Of Coffee Maker Brands Available In India
Table 9: India Electric Kettle Market Share - By Region By Volume In 2015-16, 2020-21 & 2025-26F
Table 10: Pricing Analysis Of Electric Kettle Brands Available In India
Table 11: India Economic Profile – 2015 to 2018
Table 12: Product Portfolio Of Bajaj Electricals Limited
Table 13: Key Facts Of Bajaj Electricals Limited
Table 14: Product Portfolio Of Butterfly Gandhimathi Appliances Limited
Table 15: Key Facts Of Butterfly Gandhimathi Appliances Limited
Table 16: Product Portfolio Of IFB Industries Limited
Table 17: Key Facts Of IFB Industries Limited
Table 18: Product Portfolio Of Maharaja Whiteline (Groupe SEB India Pvt. Ltd.)
Table 19: Key Facts Of Maharaja Whiteline (Groupe SEB India Pvt. Ltd.)
Table 20: Product Portfolio Of Philips India Limited
Table 21: Key Facts Of Philips India Limited
Table 22: Product Portfolio Of Preethi Kitchen Appliances Private Limited
Table 23: Key Facts Of Preethi Kitchen Appliances Private Limited
Table 24: Product Portfolio Of Stove Kraft Private Limited
Table 25: Key Facts Of Stove Kraft Private Limited
Table 26: Product Portfolio Of Sunflame Enterprises Private Limited
Table 27: Key Facts Of Sunflame Enterprises Private Limited
Table 28: Product Portfolio Of TKK Prestige Limited
Table 29: Key Facts Of TKK Prestige Limited
Table 30: Product Portfolio Of Whirlpool Of India Limited
Table 31: Key Facts Of Whirlpool Of India Limited
Table 32: Product Portfolio Of Wonderchef Home Appliances Pvt. Ltd
Table 33: Key Facts Of Wonderchef Home Appliances Pvt. Limited

List of Figures
Figure 1: India Population 2015-2019 (In Crore)
Figure 2: India Population Age Structure (EST. 2019)
Figure 3: India Urban VS Rural (Crore)
Figure 4: India Electric Kitchen Appliances Market Size - By Value 2015-16 To 2025-26F (INR Crore)
Figure 5: India Electric Kitchen Appliances Market Size - By Volume 2015-16 To 2025-26F (In Million Units)
Figure 6: India Electric Kitchen Appliances Market Share - By Sales Channel By Volume In 2020-21 & 2025-26F
Figure 7: India Coffee Maker Market Size - By Value From 2015-16 To 2025-26F (INR Crore)
Figure 8: India Coffee Maker Market Size - By Volume From 2015-16 To 2025-26F (In Million Units)
Figure 9: India Coffee Maker Market Share By Sales Channel - By Volume In 2020-21 & 2025-26F
Figure 10: India Electric Kettle Market Size - By Value From 2015-16 To 2025-26F (INR Crore)
Figure 11: India Electric Kettle Market Size - By Volume From 2015-16 To 2025-26F (In Million Units)
Figure 12: India Electric Kettle Market Share By Sales Channel - By Volume In 2020-21 & 2025-26F

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India Coffee Maker & Electric Kettle Market Overview, 2021-2026

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