Canada Athletic Footwear Market Overview, 2028

Canada has a strong outdoor culture, with many Canadians participating in outdoor activities such as hiking, skiing, and snowboarding. This has led to a growing demand for specialized athletic footwear. Furthermore, Canada's cold and snowy climate has led to the development of specialized footwear, such as winter boots with thick insulation and waterproof materials. Furthermore, sports participation has been on the rise, especially among the youth population. This has increased the demand for specialized athletic footwear designed for different sports, such as basketball shoes, soccer shoes, and running shoes. Moreover, one of the key fashion trends in the Canadian athletic footwear market is the rise of sustainable and eco-friendly materials. Consumers are increasingly concerned about the environmental impact of their purchases, and many are willing to pay a premium for shoes made from sustainable materials such as recycled plastics and natural fibers. Moreover, many consumers are drawn to classic designs from the 80s and 90s as well as updated versions of iconic sneakers from brands like Adidas and Nike. In addition, color and pattern trends also play a significant role in the Canadian athletic footwear market. Bright, bold colors and eye-catching patterns are popular, as are classic neutrals like black, white, and grey. According to the research report "Canada Athletic Footwear Market Overview, 2028," published by Bonafide Research, the Canada Athletic Footwear market is expected to grow at more than 4.5% CAGR from 2023 to 2028. Canada is known for its love of sports, and as more people engage in sports activities, there is an increasing demand for sports-specific athletic footwear. Furthermore, as people become more health-conscious, there is a growing interest in fitness and physical activities. This trend has been driving the demand for athletic footwear in Canada. Moreover, the introduction of new materials and technologies, such as lightweight and breathable fabrics, cushioning technologies, and smart technology-enabled footwear, has also been driving the growth of the athletic footwear market in Canada. Furthermore, collaborations between athletic footwear brands and fashion designers or celebrities have become a popular trend in Canada, creating unique and limited-edition products that appeal to fashion-conscious consumers. In addition, endorsements by celebrities and social media influencers are driving brand awareness and boosting sales of certain athletic footwear brands. Furthermore, the growth of sports tourism in Canada is driving demand for athletic footwear as more visitors come to the country for sports events and activities.

Based on product type, the market is divided into running shoes, training and walking shoes, sports shoes, aerobic and gym wear shoes, trekking and hiking shoes, and others (cross-training shoes, walking shoes, dance shoes, etc.). Among them, the running shoes, training shoes, and walking shoes had the highest market share during the forecast period. The athleisure trend has been gaining popularity in Canada in recent years. People are now wearing athletic footwear not just for sports and physical activity but also as a fashion statement. Running, training, and walking shoes are versatile and can be worn both for exercising and for casual wear. Sports shoes are expected to have the highest CAGR during the forecast period. There has been a growing interest in sports and outdoor activities in Canada, with many people participating in sports such as basketball, soccer, and tennis. This has increased the demand for sports shoes that are designed for specific activities. Based on sports footwear type, soccer shoes have the largest market share in the Canadian athletic footwear market. Soccer season in Canada typically runs from April to October, with the peak season being during the summer months. This seasonal demand for soccer shoes results in a higher market share for this product type during these months. Basketball shoes are projected to have the highest CAGR during the forecast period. There has been a growing interest in basketball in Canada, with an increasing number of people watching and following the sport. This has led to an increase in demand for basketball shoes among fans of the sport. Men have the highest market share in Canada's athletic footwear market. Professional male athletes are often used to endorse athletic footwear products, which can increase the popularity and demand for the product among male consumers. Women are expected to have the highest CAGR during the forecast period. Women are increasingly wearing athletic footwear as a fashion item, not just as a sports shoe. This has led to an increase in demand for athletic footwear with unique designs and colors that can be worn with everyday outfits. However, many parents are encouraging their children to lead active lifestyles and participate in sports and physical activities, which have led to an increase in demand for athletic footwear among kids. Canada Athletic Footwear Market Based on distribution channel, Hypermarket/Supermarket has the largest market share. Hypermarkets and supermarkets also offer a wide range of athletic footwear from various brands at competitive prices, making them a popular choice among consumers. These retailers have significant bargaining power due to their large purchasing volumes, allowing them to negotiate better prices with suppliers and pass on the cost savings to their customers. Some of the popular hypermarkets and supermarkets in Canada where athletic footwear is sold include Walmart, Canadian Tyre, Sport Chek, Foot Locker, The Bay, Sporting Life, Costco, Winners, Marshalls, Saks Off 5th and many more. Online distribution had the highest CAGR during the forecast period in the USA athletic footwear market due to the increasing trend of online shopping and the convenience it offers. Some of the popular online channels where athletic footwear is sold in Canada are Amazon, Nike, Adidas, Footlocker, Sportchek, Thebay, Zappos, ASOS, Newbalance, and Reebok. The Canadian athletic footwear market is subject to various regulatory norms, including the Canada Consumer Product Safety Act (CCPSA), which sets out the requirements for the safety of consumer products sold in Canada, including athletic footwear. The act mandates that products meet certain safety standards and labelling requirements. The Canadian General Standards Board (CGSB) is a board that develops and maintains national standards for the performance, safety, and environmental impact of various products, including athletic footwear. Furthermore, the market is dominated by established players who have already established a strong brand image and customer loyalty. New players may find it difficult to compete with these established brands. Moreover, athletic footwear is often produced in different countries and involves complex supply chains. New players may face challenges in establishing reliable and cost-effective supply chains.

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Manmayi Raval

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There are several organisations in the athletic footwear industry in Canada that play a significant role in shaping the market. Some of the main organisations are the Canadian Sporting Goods Association (CSGA), Footwear Distributors and Retailers of Canada (FDRA), Retail Council of Canada (RCC), National Shoe Retailers Association (NSRA), Canadian Apparel Federation (CAF), and many more. Some of the largest athletic footwear trade shows in Canada are The Shoe Show, Canada's Sports Goods & Outdoor Expo, The National Shoe Show, The Vancouver International Shoe Show, The Toronto Shoe Show, and many more. There have been several new product launches in the athletic footwear market in Canada. Some of them are Reeboks Nano X1, a new training shoe designed for high-intensity workouts that will be released in 2021. For improved comfort and support, the shoe has a new Flexweave knit upper and a Floatride Energy foam midsole. Furthermore, Nike launched the React Infinity Run Flyknit 2 in 2021, a new running shoe designed to reduce the risk of injury. For increased stability and support, the shoe has a wider platform and a Flyknit upper. Moreover, Adidas released the Ultraboost 21, a new running shoe with the brand's latest Boost cushioning technology for improved comfort and energy return, in 2021. In addition, the shoe has a new torsion system for added stability and support. Start-ups: • Native Shoes is a Vancouver-based start-up that designs and manufactures lightweight, eco-friendly footwear for adults and children. The brand's shoes are made with materials such as plant-based EVA and recycled rubber, and are designed for both casual and active wear. • Enda is a Toronto-based start-up that designs and manufactures high-performance running shoes made in Africa. The brand works with skilled craftsmen in Kenya to produce shoes that are designed for both performance and sustainability, using locally-sourced materials such as recycled rubber and leather. • Kodiak is a Toronto-based start-up that designs and manufactures durable, high-performance outdoor footwear for men and women. The brand's shoes are made with materials such as full-grain leather and waterproof membranes, and are designed for activities such as hiking, camping, and winter sports. • Altitude Sports is a Montreal-based start-up that operates an online marketplace for outdoor and athletic apparel and footwear. The company offers a wide range of products from top brands such as The North Face, Patagonia, and Nike, as well as its own private label products. • VEERAH is a Toronto-based start-up that designs and manufactures stylish, sustainable women's footwear for both casual and active wear. The brand's shoes are made with eco-friendly materials such as recycled plastic bottles and vegan leather, and are designed for versatility and comfort. Considered in this report • Geography: Canada • Historic year: 2017 • Base year: 2022 • Estimated year: 2023 • Forecast year: 2028

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Aspects covered in this report • Canada Athletic Footwear market with its value and forecast along with its segments • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation By Product Type: • Running Shoes, Training and Walking Shoes • Sports Shoes • Aerobic and gym wear shoes • Trekking & Hiking Shoes • Others (cross-training shoes, walking shoes, dance shoes, etc.) By Sports Type: • Tennis Shoes • Soccer Shoes • Basketball Shoes • Cricket Shoes • Others By End User: • Men • Women • Kids By Distribution Channel • Hypermarkets/Supermarkets • Specialty Stores • Brand Outlets • Online Channels • Others (General retail, B2B, etc.) The approach of the report: This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, government-generated reports, and databases. After gathering the data from secondary sources, primary research was conducted by making telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started doing primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations and organizations related to the Athletic Footwear industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.