Global Organic Food & Beverage Market Overview, 2022-2027

According to 'Global Organic Food & Beverage Market Overview, 2022-2027' a recent publication of Bonafide Research, the organic foods & beverage industry has grown into a multibillion-dollar industry with distinct production, processing, distribution, and retail systems. The global market is a home to organically produced food range of fruits & vegetables, meat, fish & poultry, dairy products, and frozen & processed products while the beverage segment includes a range of dairy alternative, coffee & tea, beer & wine among others. Growing adoption of organic food & beverages owing to associated health benefits and eco-friendly characteristics is to drive demand over the forecasted period. The global market was valued at around USD 183 billion in 2021, which is anticipated to reach over USD 360 billion during the forecast period, registering a CAGR of more than 12% for 2022–2027. The steady growth of the organic market has led to a proliferation of opportunities for farmers in developing regions. Higher prices, potentially higher profits, resource availability, and general compatibility with local cultivation systems make the expansion of organic production a particularly interesting prospect in regions like sub-Saharan Africa and India. The organic food market has a high share of organic food compared to organic beverages, dominating the market with a share of over 90% in 2021. With the increase in awareness and easy availability, the organic beverage segment has gained more acceptances in the market and is projected to grow at more than 14% CAGR by 2027. Increasing consumer needs towards organic food and beverages products are also helping the market players to position themselves in the global organic food and beverages market by launching a variety of innovative products. Regulatory authorities in different countries are taking initiatives towards setting standards and regulations for the promotion of safe and healthy organic foods and beverages. The organic fruits and vegetable segment registered the highest market share in the year 2021. Factors such as the emergence of numerous local breweries and the increasing popularity of non-alcoholic organic beer among the younger population are promoting the sales of organic beer across the globe. However, due to the high cost, the segment is to remain the least contributing segment by the end of the forecasted period.

Currently, North America and Europe are the largest markets for organic food and beverages, owing to the influential presence of the target population in the region. By the end of 2027, it is expected that the Asia-Pacific region would witness significant growth. The basic challenges faced by the global organic food and beverages market are in the form of high conversion cost from conventional farming to organic farming, supply shortage of organic food and beverages in major European and North American markets, non-uniform organic regulations across the globe, and high prices of organic food products. Consumers are switching to organic products as a difficult proposition, as organic food is more expensive than non-organic food. Moreover, organic seeds are usually priced higher than conventional ones. With the establishment of exclusive diet centers, untapped geographical regions such as India, South Africa are offering a rising demand; the limited shelf life of organic foods poses limitations in the market. However, each factor would have its definite impact on the market during the forecast period. Based on the distribution channel, the global market is segmented into convenience stores, modern retail, online retail, and others. The market is led by the modern retail segment, which contributed to a market share of over 40% in the year 2021. The online segment is projected to grow at a higher than anticipated CAGR over the forecast period owing to the easy availability of a wide range of products and attractive discounts. The organic food and beverage market revealed product line expansion as the key growth strategy, followed by mergers and acquisitions, partnerships, and joint ventures. The market is fragmented and consists of numerous small and large vendors. The market vendors compete based on factors such as price, quality, innovation, reputation, and distribution. Intense competition among players, along with rapid technological changes, poses significant risk factors for vendor operations. Therefore, to survive and sustain in the competitive market, it becomes important for manufacturers in the market to differentiate their products and services through a clear and unique value proposition. In addition, factors such as heavy investment and supportive investment policies by government organization for organic farming provide lucrative opportunities to market players. However, high price of organic products and low shelf life hamper the market growth. COVID-19 Impacts: The pandemic of COVID-19 has had a tremendous impact on the organic food and beverage market. As consumers grew aware of the importance of a strong immune system as a result of this uncertainty, their purchasing patterns altered, and they favored more organic and natural goods. Despite having higher prices than non-organic products and the world GDP decline being the biggest in decades, organic food sales witnessed a spike in 2020. The growth rate of organic packaged foods and beverages was the highest among all health and wellness categories. Starting in 2020, consumers shifted their food purchasing and consumption habits during the period of COVID-19 when restaurants were closed and home cooking became the norm.

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Manmayi Raval

Research Consultant

Major Companies considered in Report: Amy’s Kitchen, Danone - WhiteWave Foods, Eden Foods, Inc., General Mills, Hain Celestial Group, Nature's Path Foods, Inc., Organic Valley, SunOpta Inc., United Natural Foods, Inc, Whole Foods Market Considered In the Report • Geography: Global • Historical year: 2016 • Base year: 2021 • Estimated year: 2022 • Forecasted year: 2027 Regions covered: • North America • Europe • Asia-Pacific • South America • Middle East & Africa

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Aspects Covered In the Report • Market Size By Value for the time period (2015-2026F) • Market Share by Type (Food & Beverage) • Market Share by Food (Fruits & Vegetables, Meat, Fish & Poultry, Dairy Products, Frozen & processed Food) • Market Share by Beverage (Non-Dairy, Coffee & Tea, Beer & Wine) • Market Share by Sales Channel (Convenience Store, Modern Retail, Online Retail) • Market Share by Region The approach of the report: We keep an eye on evolving markets and try to evaluate the potential of the products and services. If we find the market interesting, we start working on it and create the desired table of content, considering all aspects of the business. We start by creating separate questionnaires for C-level executives, national/regional sales personnel, company owners, dealers, distributors, and end-users. Once the questionnaires have been finalized, we start collecting the primary data (mostly through phone calls) and try to understand the market dynamics regionally or tier-wise. This process gives us in-depth details of the market, including all present companies, the top-performing products with reasons why they dominate; we get the details of new players and their innovative approaches; market trends; dynamics; and all the small details of the market. After the collection of primary inputs, we then cross-check the same with secondary sources that include associations, trade journals, annual reports, paid databases, newspapers, magazines, press releases, government sources, etc. From this, we get a rough estimate of the market and start checking existing product price variants, trade, production, raw material scenarios, policies and regulatory landscape, etc. Then, to finalize the market, we start collecting financials of each player present in the market, including limited, private limited, and LLPs. Moreover, we perform cross-industry and cross-region analysis of the product, and based on collected primary inputs and using statistical modeling, we start forecasting the market. We follow our forecasting algorithm, which is unique for each product but gives more weight age to primary inputs. At the same time, the content team starts preparing company profiles, market dynamics, market trends, five forces, PEST analysis, etc. Once the data is verified by the data expert, the team (primary team, content team, and data team) together crosscheck the segmentations, validate the market, and then the designing team starts plotting the graphs. Once the file is ready, the content team completes the report and makes sure that all the discussed points have been covered and provides their valuable inputs in the form of strategic recommendations for new as well as existing players. The QC team then checks the overall report that includes spell check, data verification, and makes the same dispatch ready and error-free. Intended Audience This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the organic food and beverage companies, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.