India Toaster Market Overview

Breakfast has been considered the important meal of the day, and recent research has reaffirmed its nutritional benefits.

Featured Companies

  • 1. Bajaj Electricals Limited
  • 2. TTK Prestige Limited
  • 3. Havells India Limited
  • 4. Philips India Limited
  • 5. Usha International Limited
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Breakfast has been considered the important meal of the day, and recent research has reaffirmed its nutritional benefits. Many people do not consume breakfast due to lack of time. To combat a lack of time, consumers prepare some grab-and-go items such as toasts and bagels. Toasters are technologically equipped to prevent from burnt bread toast. However, today people can get these toasters with advanced features and with latest technology. Many toasters rely on a timing circuit to release a solenoid or electromagnet which in turn releases the bread racks, along with a set of mechanical contacts for controlling voltage to the heating elements. The growth of toaster market is shaped by its functionality, technology and energy efficiency. According to recently published report of Bonafide Research “India Toaster Market Overview”, the market volumes for toaster were growing with a CAGR of more than 5% over last five years. While traditionally toasters were made to simply brown a piece of bread nowadays people are looking for toasters that can provide more than one single function. Today Indian market is replete with a range of toasters that are designed to suit various requirements of consumers. Design and innovations in toasters include wider slots for larger slices of bread and bagels, heat resistant plastics for toaster bodies, and microchip controls. Also, manufactures are focusing on developing smart and self-directed toaster by integrating sensor and intelligent electric control and machine programming concept. Semi-automatic toasters incorporate some type of signal features, such as a buzzer, to announce the end of the toasting cycle. These toasters may also have a thermostat that is controlled by the surface temperature of the bread and a regulation dial to adjust the level of brownness. Normal toasters do not have pop-up feature. The pop-up feature are in automatic toasters which are also called pop-up toaster in which the heating element is connected to a thermostatic switch or timing device. Pop-up toasters come in 2-slice and 4-slice varieties and are specifically designed for toasting bread. The dials on pop-up toasters control an internal timer which adjusts how long bread is in the chamber, and once the internal time is up, the toast pops up. Toasters are also used for commercial proposes and most commercial pop-up toasters have larger slots to accommodate large slices or bagels. The present invention toaster is having indication such as a flashing LED and/or audible buzzer that are used to inform the user that the bread is jammed in the toaster. The LEDs are arranged in a radial pattern around a rotary control knob, and are sequentially turned on and off as the knob is rotated by the user for selecting the desired toast shade for their bread toast. Key Product Types • Normal Toaster • Pop-up Toaster “India Toaster Market Overview” discusses the following aspects of toasters in India: The report gives an in-depth understanding of toaster market in India: - India Electric Kitchen Appliance Market Outlook - India Toaster Market Outlook - India Toaster Market Size By Value & Forecast - India Toaster Market Size By Sales Channel & Forecast - India Toaster Market Size By Volume & Forecast - India Toaster Market Segmental Analysis: By Company, By Product Type, By Region, By City - India Normal Toaster Market Size By Value & Forecast - India Normal Toaster Market Size By Volume & Forecast - India Pop-up Toaster Market Size By Value & Forecast - India Pop-up Toaster Market Size By Volume & Forecast - Product, Price and Variant Analysis of Normal Toaster and Pop-up Toaster - The key vendors in this market space This report can be useful to Industry consultants, manufacturers and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry. Report Methodology The information contained in this report is based upon both primary and secondary research. Primary research included interviews with various channel partners of toasters in India. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.

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Prashant Tiwari

Prashant Tiwari

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Prashant Tiwari

Companies Mentioned

  • Bajaj Electricals Limited
  • TTK Prestige Limited
  • Havells India Limited
  • Philips India Limited
  • Usha International Limited

Table of Contents

  • TABLE OF CONTENTS
  • 1. Executive Summary
  • 2. India Electric Kitchen Appliance Market Outlook
  • 3. India Toaster Market Outlook
  • 3.1. Market Size By Value
  • 3.1.1. Overall Market
  • 3.1.2. By Sales Channel
  • 3.2. Market Size By Volume
  • 3.3. Market Share
  • 3.3.1. By Company
  • 3.3.2. By Product Type (Value & Volume)
  • 3.3.3. By Region
  • 3.3.4. By City
  • 3.4. India Normal Toaster Market Outlook
  • 3.4.1. Market Size By Value
  • 3.4.2. Market Size By Volume
  • 3.4.3. Average Selling Price
  • 3.5. India Pop-up Toaster Market Outlook
  • 3.5.1. Market Size By Value
  • 3.5.2. Market Size By Volume
  • 3.5.3. Average Selling Price
  • 4. Product, Price & Variant Analysis
  • 5. Company Profiles
  • 5.1. Bajaj Electricals Limited
  • 5.2. Philips India Limited
  • 5.3. TTK Prestige Limited
  • 5.4. Usha International Limited
  • 5.5. Havells India Limited
  • 6. Disclaimer

LIST OF TABLES
Table-1: Pricing Analysis of Various Normal Toaster Brands Available in India
Table-2: Pricing Analysis of Various Pop-up Toaster Brands Available in India
Table-3: Product Portfolio of Bajaj Electricals Limited
Table-4: Product Portfolio of Morphy Richards
Table-5: Key Facts of Bajaj Electricals Limited
Table-6: Product Portfolio of Philips India Limited
Table-7: Key Facts of Philips India Limited
Table-8: Product Portfolio of TTK Prestige Limited
Table-9: Key Facts of TTK Prestige Limited
Table-10: Product Portfolio of Usha International Limited
Table-11: Key Facts of Usha International Limited
Table-12: Product Portfolio of Havells India Limited
Table-13: Key Facts of Havells India Limited

LIST OF FIGURES
Figure-1: India Toaster Market Size – By Value 2010 – 2015 (INR Crore)
Figure-2: India Toaster Market Size Forecast – By Value 2016F – 2021F (INR Crore)
Figure-3: India Toaster Market Size – By Sales Channel 2010-2015 (INR Crore)
Figure-4: India Toaster Market Size Forecast – By Sales Channel 2016F-2021F (INR Crore)
Figure-5: India Toaster Market Size – By Volume 2010 – 2015 (Million Units)
Figure-6: India Toaster Market Size Forecast – By Volume 2016F – 2021F (Million Units)
Figure-7: India Toaster Market Share – By Company By Volume 2015 & 2021F
Figure-8: India Toaster Market Share – By Product Type By Value 2015 & 2021F
Figure-9: India Toaster Market Share – By Product Type By Volume 2015 & 2021F
Figure-10: India Toaster Market Share – By Region By Volume 2015 & 2021
Figure-11: India Toaster Market Share – By City By Volume 2015 & 2021F
Figure-12: India Normal Toaster Market Size – By Value 2010 – 2015 (INR Crore)
Figure-13: India Normal Toaster Market Size Forecast – By Value 2016F – 2021F (INR Crore)
Figure-14: India Normal Toaster Market Size – By Volume 2010 – 2015 (Million Units)
Figure-15: India Normal Toaster Market Size Forecast – By Volume 2016F – 2021F (Million Units)
Figure-16: Average Selling Price of Normal Toaster in India 2010-2021F (INR)
Figure-17: India Pop-up Toaster Market Size – By Value 2010 – 2015 (INR Crore)
Figure-18: India Pop-up Toaster Market Size Forecast – By Value 2016F – 2021F (INR Crore)
Figure-19: India Pop-up Toaster Market Size – By Volume 2010 – 2015 (Million Units)
Figure-20: India Pop-up Toaster Market Size Forecast – By Volume 2016F – 2021F (Million Units)
Figure-21: Average Selling Price of Pop-up Toaster in India 2010-2021F (INR)

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India Toaster Market Overview

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