Italy Personal Care Appliances Market Overview, 2027

Italy Personal Care Appliances market Size, Share, Trend & Market Analysis By Type, By Distribution Channel, By End User, Competition, Forecast & Opportunities.

Italy is amongst the Top 10 countries in terms of consumption of Personal Care Appliances. Many Italians are concerned with their whole well-being, both physically and spiritually, and are prepared to spend money on things that they believe would improve not just their health and well-being but also their beauty. As a result, there is a high need for a variety of personal care appliances. The growing reliance on virtual online encounters, as well as the "mirror effect" caused by the usage of digital gadgets, increased the emphasis on personal appearance. Italy has a population of 59.07 million, of which 28.78 million are men and 30.29 million are women. The bulk of the population, approximately 38.40 million people, is between the ages of 15 and 65. 10.8 million People reside in rural areas, compared to 56.5 million in urban areas. Italy is predicted to have a GDP of 2.1 trillion USD, an inflation rate of 1.9%, and a per capita income of $35,551.3, according to the World Bank. Increasing female population is one of the factors for growth of Italy Personal Care Appliances Market. According to a research report, “Italy Personal Care Appliances Market Overview, 2027”, published by Bonafide research, the market is expected to add up by USD 0.25 Billion by 2027. The market is segmented on the basis of product type, i.e. hair care, hair removal, oral care & others. Hair care is currently dominating the market with the highest market share. Due to the ongoing innovation and technological transformation, oral care is expected to witness growth during the forecast period. Further, hair care is segmented into hair dryer & hair straightener. Hair straightener is expected to grow with significant market share due to its increased use among women. On the basis of gender, the market is segmented into male, female and others. In which, currently females are dominating the market due to increased use of grooming products like hair dryer, hair straightener, etc. Men Segment is expected to grow at a faster rate during the forecast period. On the basis of Power Supply, market can be segmented into Electric and Battery operated, Electric operated segment hold the majority of share due to its popularity, easy to use, etc. The battery operated segment is forecasted to faster growth as compared to electric operated segment because of its increasing popularity due to convenient usage. Also these appliances are completely portable and travel friendly.

What's Inside a Bonafide Research`s industry report?

Asia-Pacific dominates the market and is the largest and fastest-growing market in the animal growth promoters industry globally

Download Sample

Straighteners and curlers, for example, enable consumers to create numerous hairstyles as needed, making these hair styling tools popular among individuals in the region. To address rising demand, prominent market participants are focusing on developing distribution channels and networks. Furthermore, the increasing demand for hair styling instruments, primarily in professional salons, followed by the personal use segment, has resulted in significant growth in lightweight and compact hair styling equipment, such as hair dryers. The increased reliance on personal items that include both aspects of daily use and are travel compact has seen a significant increase in recent years. Growing awareness among consumers about the benefits of electric personal care appliances such as enhanced efficiency, high convenience, and fast speed over conventional grooming methods is impelling the industry growth. The industry offers a variety of products for professional & personal needs such as hair care, oral care, and several other beauty & hygiene products at different & affordable price ranges. Based on Sales Chanel, the supermarket/hypermarket segment presently holds a major share in the Italy Personal Care Appliances market followed by Specialty Stores, Convenience Stores, E-Commerce/ Online and Others. Some of the well-known supermarkets are Conad, Selex, Coop, Végé, and Agorà. The largest Supermarket Chain in Italy is called Conad, and it has about 3,300 locations across the country. The E-Commerce segment is projected to expand at a remarkable CAGR over the forecast period, which can be attributed to increasing internet penetration rates across Italy. E-commerce platforms offer a wide range of products to their consumers at attractive discounts, and they provide multiple payment options such as net banking, debit cards, and credit cards, which are some of the important factors augmenting the segment's growth.

Make this report your own

Have queries/questions regarding a report?

Take advantage of intelligence tailored to your business objective

Arun Kalwani

Arun Kalwani

Research Analyst

Covid-19 Impact: The COVID-19 pandemic has severely impacted the personal care equipment market in the first two quarters of 2020. The closure of beauty salons around the world due to the implementation of strict lockdown measures by some countries has hampered the expansion of the industry. Increased health concerns and the need to maintain a high level of personal hygiene during The pandemic will Increase the demand for the industry. Considered in this report • Geography: Italy • Historic year: 2016 • Base year: 2021 • Estimated year: 2022 • Forecast year: 2027 Aspects covered in this report • Italy Personal Care Appliance market with its value and forecast along with its segments • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation

Don’t pay for what you don’t need. Save 30%

Customise your report by selecting specific countries or regions

Specify Scope Now
Arun Kalwani

By Product • Hair Care • Hair Removal • Oral Care • Others By Product Type • Hair Dryer • Hair Straightener • Trimmer • Powered Toothbrush • Others (Hair Styler, Power Shaver, Epilator, Oral Irrigator) By Power Supply • Wired • Wireless (Battery operated) By Gender • Male • Female • Others By Sales Channel • Supermarkets & Hypermarkets • Specialty Stores • Convenience Stores • E-Commerce The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Personal Care Appliance industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

Table of Contents

  • Table of Content
  • 1. Executive Summary
  • 2. Market Structure
  • 2.1. Market Considerate
  • 2.2. Assumptions
  • 2.3. Limitations
  • 2.4. Abbreviations
  • 2.5. Sources
  • 2.6. Definitions
  • 2.7. Geography
  • 3. Research Methodology
  • 3.1. Secondary Research
  • 3.2. Primary Data Collection
  • 3.3. Market Formation & Validation
  • 3.4. Report Writing, Quality Check & Delivery
  • 4. Italy Macro Economic Indicators
  • 5. Market Dynamics
  • 5.1. Key findings
  • 5.2. Market Drivers
  • 5.3. Market Restraints
  • 5.4. Policies & Certification
  • 5.5. Opportunities
  • 5.6. Value Chain Analysis
  • 5.7. Key Developments – 2021
  • 5.8. Covid-19 Effect
  • 5.9. Industry Experts Views
  • 6. Italy Market Trends
  • 7. Italy Personal Care Appliances Market Overview
  • 7.1. Market Size By Value
  • 7.1.1. Market Size and Forecast By Product
  • 7.1.2. Market Size and Forecast By Product type
  • 7.1.3. Market Size and Forecast By Power supply
  • 7.1.4. Market Size and Forecast By Gender
  • 7.1.5. Market Size and Forecast By Distribution channel
  • 8. Italy Personal Care Appliances Market Segmentations
  • 8.1. Italy Personal Care Appliances Market, By Product type
  • 8.1.1. Italy Personal Care Appliances Market Size, By Hair Care Appliances, 2016-2027
  • 8.1.2. Italy Personal Care Appliances Market Size, By Hair Removal Appliances, 2016-2027
  • 8.1.3. Italy Personal Care Appliances Market Size, By Oral Care Appliances, 2016-2027
  • 8.1.4. Italy Personal Care Appliances Market Size, By Others, 2016-2027
  • 8.2. Italy Personal Care Appliances Market, By product type
  • 8.2.1. Italy Personal Care Appliances Market Size, By Hair Dryer, 2016-2017
  • 8.2.2. Italy Personal Care Appliances Market Size, By Hair Straightener, 2016-2017
  • 8.2.3. Italy Personal Care Appliances Market Size, By Hair Clipper and Trimmer, 2016-2017
  • 8.2.4. Italy Personal Care Appliances Market Size, By Powered Toothbrush, 2016-2017
  • 8.2.5. Italy Personal Care Appliances Market Size, Others, 2016-2017
  • 8.3. Italy Personal Care Appliances Market, By Power Supply
  • 8.3.1. Italy Personal Care Appliances Market Size, By Wired, 2016-2017
  • 8.3.2. Italy Personal Care Appliances Market Size, By Wireless (Battery Operated), 2016-2017
  • 8.4. Italy Personal Care Appliances Market, By Gender
  • 8.4.1. Italy Personal Care Appliances Market Size, By Female, 2016-2017
  • 8.4.2. Italy Personal Care Appliances Market Size, By Male, 2016-2017
  • 8.4.3. Italy Personal Care Appliances Market Size, By Others, 2016-2017
  • 8.5. Italy Personal Care Appliances Market, By Sales Channel
  • 8.5.1. Italy Personal Care Appliances Market Size, By Supermarket & Hypermarket, 2016-2017
  • 8.5.2. Italy Personal Care Appliances Market Size, By Specialty Store, 2016-2017
  • 8.5.3. Italy Personal Care Appliances Market Size, By Convenience Store, 2016-2017
  • 8.5.4. Italy Personal Care Appliances Market Size, By E-Commerce/Online, 2016-2017
  • 8.5.5. Italy Personal Care Appliances Market Size, By Others, 2016-2017
  • 9. Italy Personal Care Appliances Market Opportunity Assessment
  • 9.1. By Product, 2022 to 2027
  • 9.2. By Product Type, 2022 to 2027
  • 9.3. By Power Supply, 2022 to 2027
  • 9.4. By Gender, 2022 to 2027
  • 9.5. By Sales Channel, 2022 to 2027
  • 10. Competitive Landscape
  • 10.1. Porter's Five Forces
  • 10.2. Company Profile
  • 10.2.1. Company 1
  • 10.2.1.1. Company Snapshot
  • 10.2.1.2. Company Overview
  • 10.2.1.3. Financial Highlights
  • 10.2.1.4. Geographic Insights
  • 10.2.1.5. Business Segment & Performance
  • 10.2.1.6. Product Portfolio
  • 10.2.1.7. Key Executives
  • 10.2.1.8. Strategic Moves & Developments
  • 10.2.2. Company 2
  • 10.2.3. Company 3
  • 10.2.4. Company 4
  • 10.2.5. Company 5
  • 10.2.6. Company 6
  • 10.2.7. Company 7
  • 10.2.8. Company 8
  • 11. Strategic Recommendations
  • 12. Disclaimer

List of Table

Table 1: Italy Personal Care Appliances Market Size and Forecast By Product (2016, 2021 & 2027F)
Table 2: Italy Personal Care Appliances Market Size and Forecast By Product type (2016, 2021 & 2027F)
Table 3: Italy Personal Care Appliances Market Size and Forecast By Power supply (2016, 2021 & 2027F)
Table 4: Italy Personal Care Appliances Market Size and Forecast By Gender (2016, 2021 & 2027F)
Table 5: Italy Personal Care Appliances Market Size and Forecast By Distribution channel (2016, 2021 & 2027F)
Table 6: Italy Personal Care Appliances Market Size of Hair Care Appliances (2016-2027) in USD Billion
Table 7: Italy Personal Care Appliances Market Size of Hair Removal Appliances (2016-2027) in USD Billion
Table 8: Italy Personal Care Appliances Market Size of Oral Care Appliances (2016-2027) in USD Billion
Table 9: Italy Personal Care Appliances Market Size of Others (2016-2027) in USD Billion
Table 10: Italy Personal Care Appliances Market Size of Hair Dryer (2016-2017) in USD Billion
Table 11: Italy Personal Care Appliances Market Size of Hair Straightener (2016-2017) in USD Billion
Table 12: Italy Personal Care Appliances Market Size of Hair Clipper and Trimmer (2016-2017) in USD Billion
Table 13: Italy Personal Care Appliances Market Size of Powered Toothbrush (2016-2017) in USD Billion
Table 14: Italy Personal Care Appliances Market Size of Others (2016-2017) in USD Billion
Table 15: Italy Personal Care Appliances Market Size of Wired (2016-2017) in USD Billion
Table 16: Italy Personal Care Appliances Market Size of Wireless (Battery Operated) (2016-2017) in USD Billion
Table 17: Italy Personal Care Appliances Market Size of Female (2016-2017) in USD Billion
Table 18: Italy Personal Care Appliances Market Size of Male (2016-2017) in USD Billion
Table 19: Italy Personal Care Appliances Market Size of Others (2016-2017) in USD Billion
Table 20: Italy Personal Care Appliances Market Size of Supermarket & Hypermarket (2016-2017) in USD Billion
Table 21: Italy Personal Care Appliances Market Size of Specialty Store (2016-2017) in USD Billion
Table 22: Italy Personal Care Appliances Market Size of Convenience Store (2016-2017) in USD Billion
Table 23: Italy Personal Care Appliances Market Size of E-Commerce/Online (2016-2017) in USD Billion
Table 24: Italy Personal Care Appliances Market Size of Other (2016-2017) in USD Billion

List of Figures

Figure 1: Italy Personal Care Appliances Market Size By Value (2016, 2021 & 2027F) (in USD Billion)
Figure 2: Market Attractiveness Index, By Product
Figure 3: Market Attractiveness Index, By Product Type
Figure 4: Market Attractiveness Index, By Power Supply
Figure 5: Market Attractiveness Index, By Gender
Figure 6: Market Attractiveness Index, By Sales Channel
Figure 7: Porter's Five Forces of Italy Personal Care Appliances Market

Why Bonafide Research?

  • Our seasoned industry experts bring diverse sector experience, tailoring methodologies to your unique challenges.
  • Leveraging advanced technology and time-tested methods ensures accurate and forward-thinking insights.
  • Operating globally with a local touch, our research spans borders for a comprehensive view of international markets.
  • Timely and actionable insights empower swift, informed decision-making in dynamic market landscapes.
  • We foster strong client relationships based on trust, transparency, and collaboration.
  • Our dedicated team adapts and evolves strategies to meet your evolving needs.
  • Upholding the highest standards of ethics and data security, we ensure confidentiality and integrity throughout the research process.

How client has rates us?

Requirement Gathering & Methodology
92%
Data Collection Techniques
97%
Our Research Team & Data Sourcing
93%
Data Science & Analytical Tools
81%
Data Visualization & Presentation Skills
86%
Project/ Report Delivery & After Sales Services
88%
Logo

Italy Personal Care Appliances Market Overview, 2027

We are friendly and approachable, give us a call.