Australia Yoga Accessories Market Overview, 2027

"Yoga has gained immense popularity in Australia over the past few years, and as a result, the demand for yoga accessories has also increased. Yoga accessories are designed to help practitioners improve their practice, making it more comfortable and accessible. These accessories can range from yoga mats, blocks, and even clothing. Yoga accessories in Australia has been met with great enthusiasm. Many retailers and online stores have started offering a wide range of yoga accessories to cater to the growing demand. This has not only made it easier for people to practice yoga but has also made it more enjoyable. One of the primary benefits of yoga accessories is that they can help improve alignment and posture, which can prevent injury and improve overall health. Yoga mats provide a stable surface for practitioners to perform their poses, while blocks and straps can help modify poses and make them more accessible. Bolsters and blankets can be used to support the body during restorative poses, which can help reduce stress and promote relaxation. Yoga clothing is also an important aspect of yoga accessories. Comfortable and breathable clothing can help practitioners move more freely and prevent distractions during their practice. There are now many brands in Australia that specialize in yoga clothing, offering a variety of styles and materials to suit different preferences. According to the research report ""Australia Yoga Accessories Market Overview, 2027,"" published by Bonafide Research, The Australia Yoga Accessories Market is expected to add more than 520.89 Million by 2027. The raw materials natural or synthetic rubber is commonly used in the production of yoga mats. Rubber can be sourced from companies such as Flexitech, Rota Rubber, and Advanced Polymer Technology. Cork blocks and yoga mats are becoming increasingly popular due to their eco-friendliness and natural grip. Cork can be sourced from companies such as Cork Yoga, Cork Leaf, and Ecoyoga. Cotton is used in the production of yoga straps, bolsters, and blankets. Cotton can be sourced from Australian Cotton, Namoi Cotton, and Queensland Cotton. Bamboo is used in the production of yoga blocks, mats, and towels. Bamboo can be sourced from Bamboo Australia, Bamboo Down Under, and Ausbamboo. Foam is used in the production of yoga blocks and bolsters. Foam can be sourced from companies such as Foams Australia and Polyurethane Australia.

The yoga accessories market in Australia can be segmented in various ways of yoga mats, blocks, straps, bolsters, and other props used to support yoga poses. Also, segmentation can include products such as meditation cushions, aromatherapy oils, candles, and other items that promote relaxation and mindfulness. In addition to this segment can also include products such as yoga apps, smart yoga mats, and other technology-based tools that help yoga practitioners track their progress, monitor their form, and access instructional content. The sales channels for yoga accessories in Australia can also be segmented in several ways of online retail, speciality stores, department stores, yoga studios, wholesaler and distributor. Online Retail includes e-commerce platforms, such as Amazon, eBay, and various online yoga stores, where consumers can browse and purchase yoga accessories from the comfort of their own homes. Speciality stores refers to physical retail stores that specialize in yoga and wellness products, such as Lululemon, Yogabody, and Yoga King, where consumers can find a variety of yoga accessories and related products. Department stores includes larger retail stores, such as Myer, David Jones, and Kmart, that carry a selection of yoga accessories among their wider product range. Yoga studios that sell yoga accessories to their students, either as a convenience or as part of a bundled package. The sales channels for yoga accessories in Australia are also diverse, with a mix of online and physical retail options available to consumers. Online retail is becoming an increasingly popular channel for consumers to purchase yoga accessories due to its convenience and ease of access, but specialty stores and yoga studios remain important sales channels as well. The yoga accessories market in Australia is highly competitive, with both domestic and international brands vying for market share. Some of the leading players in the market include Lululemon, Manduka, Gaiam, and Jade Yoga. The yoga accessories market in Australia is expected to continue its growth trajectory in the coming years, driven by the increasing popularity of yoga as a form of exercise and relaxation. The growing awareness of the benefits of yoga, coupled with the rising demand for eco-friendly and personalized products, is likely to create new opportunities for market players. The outlook for the yoga accessories market in Australia is positive, with continued growth expected as more people embrace yoga and prioritize their health and wellness. Considered in this report • Geography: Australia • Historic year: 2017 • Base year: 2021 • Estimated year: 2022 • Forecast year: 2027

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Manmayi Raval

Research Consultant

Aspects covered in this report • Australia yoga accessories market with its value and forecast along with its segments • Country-wise yoga accessories market analysis • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation By Product Type • Mats • Clothing • Straps • Block • others By Sales Channel • Online • Offline The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us. we have started verifying the details obtained from secondary sources.

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Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to yoga accessories industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry. "