Canada Personal Care Wipes Market Overview, 2027

"In Canada Personal care wipes have gained popularity as convenient and versatile products for maintaining personal hygiene and cleanliness. These wipes, typically made of nonwoven fabrics, are pre-moistened with gentle cleansing solutions and are designed for various purposes such as facial cleansing, hand and body cleansing, baby care, makeup removal, and intimate hygiene. In Canada, personal care wipes have become an integral part of many individuals' daily routines due to their convenience and effectiveness. They provide a quick and easy alternative to traditional methods of cleaning, particularly in situations where access to water and soap may be limited, such as during travel or outdoor activities. One of the advantages of personal care wipes is their ability to provide a refreshing and hygienic experience without causing irritation or dryness to the skin. Many wipes are infused with mild and hypoallergenic formulas, making them suitable for individuals with sensitive skin. Dermatological testing is often conducted to ensure their safety and efficacy.

According to the research report "Canada personal care wipes Market Overview, 2027," published by Bonafide Research, The Canada personal care wipes Market is expected to reach close to 386.60 Million by 2027. Personal care wipes are available in a wide range of types and formats to cater to different needs and preferences. Some wipes are specifically designed for facial cleansing, formulated to remove makeup, dirt, and excess oil while leaving the skin feeling refreshed. Others are intended for hand and body cleansing, offering a convenient solution for maintaining cleanliness while on the go. List of companies that provide personal care wipes in Canada are Kimberly-Clark Canada, Procter & Gamble Canada, Johnson & Johnson Inc., Playtex Products LLC, Kirkland Signature (Costco), Well.ca, Attitude, Seventh Generation, Live Clean, Babyganics. In Canada, personal care wipes are regulated by several government agencies to ensure product safety, efficacy, and labeling accuracy. Health Canada is the federal department responsible for regulating personal care products, including personal care wipes. They oversee the safety and labeling requirements for these products. Manufacturers are required to comply with the Food and Drugs Act and the Cosmetic Regulations. Personal care wipes fall under the category of cosmetics in Canada. According to Health Canada, cosmetics are defined as substances or mixtures intended to be applied to the external body, including the skin, hair, nails, lips, and teeth. Also, Health Canada regulates the use of ingredients in personal care wipes to ensure they are safe for consumer use. Certain ingredients may be restricted or prohibited, such as certain preservatives or colorants that pose health risks. Health Canada expects manufacturers to follow Good Manufacturing Practices to ensure the quality, safety, and consistency of personal care wipes. GMP guidelines cover aspects such as facility cleanliness, equipment maintenance, personnel training, and quality control procedures. Personal care wipes in Canada must comply with specific labeling requirements set by Health Canada. The labels should provide accurate information about the product, including the ingredient list, warnings, directions for use, and contact information of the manufacturer or distributor. Furthermore, The Advertising Standards Canada (ASC) is a non-governmental organization that monitors advertising practices. Manufacturers and marketers of personal care wipes must comply with ASC's guidelines to ensure that their advertising claims are truthful, not misleading, and substantiated. In addition to product safety, environmental regulations also play a role in the personal care wipes market. Companies may need to comply with regulations related to packaging materials, disposal guidelines, and any environmental claims made on product labels.



Some common chemical and raw materials that are often used in the production of personal care wipes in Canada, Personal care wipes typically use a nonwoven substrate as the base material. This can be made from synthetic fibers such as polypropylene or natural fibers like cotton. Also, Water is a key ingredient in many personal care wipes as it serves as a base for the formulation and helps to provide moisture and cleansing. Various cleansing agents are used to provide cleaning and refreshing properties. These can include surfactants like sodium lauryl sulfate or sodium laureth sulfate. Personal care wipes often contain moisturizing agents to help hydrate the skin. Common moisturizers include glycerin, aloe vera, or natural oils like jojoba oil or coconut oil. Furthermore, Preservatives are added to prevent the growth of bacteria and maintain the shelf life of the wipes. Preservatives used in personal care wipes include phenoxyethanol or benzyl alcohol. Many personal care wipes are scented to provide a pleasant fragrance. Fragrances can be synthetic or derived from natural sources. pH adjusters are used to ensure that the wipes are at an appropriate pH level for the skin. Citric acid or sodium hydroxide are commonly used as pH adjusters. Some personal care wipes may include antimicrobial agents to provide additional germ-fighting properties. Moreover, Emollients are ingredients that help to soften and soothe the skin. Emollients used in personal care wipes include shea butter, cocoa butter, or lanolin. Personal care wipes can contain additional additives such as vitamins, botanical extracts, or specific active ingredients depending on the intended purpose of the wipes like soothing and exfoliating.

There has been a growing demand for personal care wipes that are environmentally friendly. Manufacturers have responded to this demand by developing biodegradable wipes or utilizing sustainable materials in their production. This shift toward eco-friendly options reflects the increasing consumer awareness and concern for environmental sustainability. Personal care wipes have become increasingly popular in Canada for maintaining personal hygiene. Their convenience, effectiveness, and versatility make them a preferred option for individuals of all ages and lifestyles. As the demand for these products continues to grow, manufacturers are likely to focus on developing more sustainable and environmentally friendly options to meet the evolving needs and preferences of Canadian consumers.



Considered in this report

• Geography: Canada

• Historic year: 2017

• Base year: 2021

• Estimated year: 2022

• Forecast year: 2027



Aspects covered in this report

• Canada Personal Wipes Market with its value and forecast along with its segments

• Various drivers and challenges

• On-going trends and developments

• Top profiled companies

• Strategic recommendation



By product type

• Baby wipes

• Facial and Cosmetic wipes

• Hand and body wipes

• Flushable wipes

• others



By Sales Channel

• pharmacy and drug store

• hyper market and super market

• traditional retail

• online stores



The approach of the report:

This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us. we have started verifying the details obtained from secondary sources.



Intended audience

This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to personal care wipes industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.



























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