"Germans enjoy wholesome cuisine and are health-conscious. The value of a balanced diet and how food choices affect general wellbeing are topics of growing public awareness. As a result, there is a need for frozen food items that are seen as healthy, such as those that are manufactured with natural ingredients, are additive-free, or have a lower salt or sugar content. Modern lifestyles, especially in urban areas, have led to a greater need for convenience in food preparation. Frozen food provides a quick and easy solution for busy individuals or families with limited time for cooking. The convenience aspect of frozen food has become more accepted and integrated into German culture, particularly among younger generations. There is a strong appreciation for the quality and taste of fresh food, and many Germans prefer cooking from scratch using seasonal produce. Frozen foods provide convenience, are easy to store, and are nutritious. Increasing women's population in the corporate sector, hectic schedules, and changing lifestyles are expected to create demand for frozen food products, as frozen foods provide convenience compared to fresh food products. In the country, frozen food products are already extensively used for many reasons, but one of the main reasons is to enjoy seasonal products all year round, which has created more demand among German consumers. According to the research report ""Germany Frozen Food Market Overview, 2027,"" published by Bonafide Research, the Germany Frozen Food market is projected to reach a market size of more than USD 20.73 billion by 2027. The German frozen food market is segmented into five product categories, including fruits and vegetables, potatoes, ready meals, meat and poultry, and fish and seafood. Among these types, the meat and poultry segment occupies a larger portion of the market share. The favourite categories in the frozen product range are thus vegetables and herbs, which are bought occasionally or frequently, followed by fish and pizza. Germany is one of the dominating countries in the frozen food market due to the high purchasing power of consumers. Within the offline channel, hypermarkets and supermarkets dominate the space, and the trend is expected to continue over the forecast period as well. The online channel is expected to witness significant growth, supported by the convenience factor. The changing lifestyle and buying behaviour of consumers owing to their busy and hectic schedules is expected to boost the online sale of this food category. Furthermore, the attractive price offered by online retailers and the presence of a variety of brands are expected to boost the sale of this food category through the online distribution channel. EDEKA, REWE, Lidl, ALDI, Kaufland, and DM-Drogerie Market are some of the major hypermarkets and supermarkets in Germany.
Asia-Pacific dominates the market and is the largest and fastest-growing market in the animal growth promoters industry globally
Download SampleThe market has the presence of well-established players such as Permira, Nestlé, McCain Foods, Dr. August Oetker KG, and Nomad Foods Europe Ltd. Companies are expanding their manufacturing facilities to cater to the increasing demand for frozen food products in the country. For instance, in 2013, Nestlé Wagner opened a new frozen pizza manufacturing facility in Germany in order to expand its business in frozen food. The government has established quality standards for various frozen food products to ensure that they meet certain criteria. These standards may cover factors such as the appearance, taste, texture, and composition of the frozen food. The German government has specific labelling requirements for frozen food products. Labels must provide information such as the product name, ingredients, allergens, nutritional values, storage conditions, and the recommended duration of frozen storage. The labelling must be accurate and comply with established standards. Convenience remains a key driver behind the popularity of frozen food. German consumers are looking for quick and easy meal solutions that require minimal preparation. Ready-made frozen meals, pre-cut vegetables, and individually portioned products are gaining popularity. German consumers are increasingly embracing international cuisines, and the frozen food market is reflecting this trend. There is a wide range of frozen products available that cater to diverse tastes, including Asian, Mediterranean, and Latin American cuisines. This allows consumers to enjoy global flavours conveniently at home. Continuous advancements in freezing technologies are improving the quality and taste of frozen food. Quick freezing methods, such as individual quick freezing (IQF), help retain the texture, flavour, and nutritional value of frozen ingredients. This innovation has contributed to the development of high-quality frozen food products. Considered in this report • Geography: Germany • Historic year: 2017 • Base year: 2021 • Estimated year: 2022 • Forecast year: 2027
Aspects covered in this report • Germany Frozen Food market with its value and forecast along with its segments • Country-wise Frozen Food market analysis • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation By Product Type • Fruits & Vegetables • Potatoes • Ready meals • Meat and Poultry • Fish and Seafood By End Users • Commercial • Residential BY Sales Channel • Supermarket / Morden Retailer • Independent Retailer • Online shop
The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual reports of companies, and analysing government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us. we have started verifying the details obtained from secondary sources. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Frozen Food Market, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry. "
We are friendly and approachable, give us a call.