The mattress market culture in Colombia reflects the preferences, traditions, and purchasing habits of Colombian consumers. Colombian consumers prioritize mattresses that offer comfort, support, and durability. Firm mattresses are generally preferred, but there is a growing demand for options that cater to different sleep preferences and body types. Additionally, consumers in Colombia often seek mattresses that provide relief from back pain and promote good spinal alignment. There are several mattress manufacturers and stores in Colombia. Grupo Primafle., Fiberglass Colombia, Bdp Colombia, and Espumados Del Litoral are some of the mattress manufacturers in Colombia. Americana de Colchones is a leading Colombian company in the manufacture and commercialization of mattresses and products for health, rest, and comfort. Additionally, there are several mattress stores in Colombia, but no specific information on the top brands.
According to the research report "Colombia Mattress Market Overview, 2027," published by Bonafide Research, The Colombia Mattress market is expected to grow at above 9.72% CAGR from 2021 to 2027. Colombian consumers are increasingly concerned about the environmental impact of their purchases. As a result, there is a rising demand for mattresses made from sustainable and eco-friendly materials, such as natural latex, organic cotton, and eco-foams. The mattress market in Colombia caters to different price segments, ranging from affordable options to high-end luxury mattresses. This allows consumers with varying budgets to find suitable mattresses that meet their needs. Brick-and-mortar stores, including specialized mattress stores and furniture retailers, are the primary distribution channels for mattresses in Colombia. The online sales are on the rise, driven by the increasing popularity of e-commerce and the convenience it offers to consumers. Spring is a Colombian brand that offers high-quality, comfortable mattresses made with premium materials.
The mattress size on the Colombian market can be seen in consumer preferences and market demand. Different mattress sizes cater to specific needs and sleeping arrangements, such as single sleepers, couples, or families. Consumer preferences for mattress sizes may depend on factors such as the size of bedrooms, personal sleeping habits, or cultural norms. Standard mattress sizes in Colombia are single (100 x 190), double (136 x 190), queen (150 x 190), or king (200 x 190). Colchones Comodisimo, Americana de Colchones are the brands known for its innovative designs and features, such as its ergonomic foam and latex support systems. Innerspring mattresses are constructed with a system of metal coils or springs that provide support and bounce. They often feature layers of foam or padding for added comfort. Innerspring mattresses are known for their affordability and breathability. Gel-infused mattresses incorporate gel particles or layers within the mattress foam to enhance cooling properties and temperature regulation. The gel helps dissipate heat and maintain a comfortable sleep temperature.
Colombians tend to value brand reputation and trustworthiness. Established mattress brands with a long-standing presence and positive reputation in the market are often preferred. Colombian consumer prefer the offline purchase of the mattress. Brands that have gained consumer trust through consistent quality and reliable customer service have an advantage in the market. Colchones Paraíso is a prominent mattress retailer in Colombia with a wide range of mattress options. They offer different mattress sizes, types, and brands to cater to various customer preferences. Almacenes Éxito is a popular retail chain in Colombia that offers a variety of products, including mattresses. They have an extensive selection of mattresses from different brands and price ranges, catering to diverse consumer needs and Colchones América is a well-known mattress retailer in Colombia that has been in operation for over 30 years. The availability of different mattress sizes, including twin, full, queen, and king, allows manufacturers and retailers to cater to a diverse range of customer preferences and sleeping arrangements. This variety in sizes helps create a more inclusive market that meets the needs of different segments of the population.
Considered in this report
• Geography: Colombia
• Historic year: 2016
• Base year: 2021
• Estimated year: 2022
• Forecast year: 2027
Aspects covered in this report
• Colombia mattress market with its value and forecast along with its segments
• Country-wise Mattress market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
By Mattress Type
• Innerspring Mattress
• Laxet Mattress
• Memory Mattress
• Others Mattress (Air, Water, Hybrid, Etc.)
By Sales Channel
The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Mattress industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
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