Canada Mattress Market Overview, 2027

The mattress market culture in Canada is shaped by a desire for quality, comfort, sustainability, customization, and convenience. Canadians place a high value on quality and comfort when it comes to mattresses. They seek mattresses that provide optimal support, pressure relief, and temperature regulation to ensure a restful and comfortable sleep experience. Quality and durability are key considerations for Canadian consumers when purchasing a mattress. Canadian consumers value thorough research, environmental consciousness, and support for local businesses. These factors contribute to a unique market culture that reflects the preferences and values of Canadian consumers. Canadian consumers appreciate customization options that allow them to tailor their mattresses to their specific needs and preferences. This includes options such as adjustable firmness, mattress sizes, and dual-sided firmness for couples with different comfort preferences. Customizable features give consumers a sense of control over their sleep experience. The mattress brands like Nectar Mattress, Casper Mattress, Purple Mattress are present in Canada market. The mattress market contributes to the retail sector in Canada. Traditional brick-and-mortar stores, including furniture retailers and specialty bedding stores, play a significant role in mattress sales. The growth of e-commerce and online mattress retailers also presents opportunities for businesses to tap into the digital market and reach a wider customer base. Douglas is designed exclusively for the needs of Canadian sleepers. Each Douglas mattress uses Canadian-sourced materials and is crafted in Canadian factories to top national quality standards.

According to the research report “Canada Mattress Market Overview, 2027," published by Bonafide Research, The Canada mattress market was valued at above USD 835 Million in 2021. The mattress market in Canada has experienced continuous growth in recent years. Factors such as population growth, increasing awareness of the importance of sleep health, and the desire for improved sleep quality contribute to the market's expansion. The mattress market supports job creation and employment opportunities in Canada. From manufacturing and production to sales and distribution, the industry requires a workforce to meet consumer demands. Local mattress manufacturers contribute to the economy by providing employment opportunities within their communities. The Canadian mattress market has the potential for export opportunities. Canadian manufacturers like Sealy, Simmons are exporting their products to international markets, leveraging the reputation for quality and craftsmanship associated with Canadian-made products. They can contribute to the growth of local businesses and generate revenue from global sales. Canadian Tire, Costco, and Staples have been deemed Canada's top most respected general merchandise retail stores.

Local manufacturers contribute to the economy by producing mattresses within the country. Manufacturers like Natura World Inc., Ingrained Style Furniture and Marshall Mattress are producing mattress in Canada. This not only supports job creation but also helps to reduce reliance on imports, stimulates domestic production, and strengthens the local economy. The Canada mattress market relies on a robust supply chain and distribution network. This presents opportunities for logistics companies, transport providers, and other businesses involved in the movement and delivery of mattresses. Efficient supply chain management is crucial for timely and cost-effective distribution of mattresses to retailers and consumers across the country. The mattress market contributes to the retail sector in Canada. Traditional brick-and-mortar stores, including furniture retailers and specialty bedding stores, play a significant role in mattress sales. The growth of e-commerce and online mattress retailers also presents opportunities for businesses to tap into the digital market and reach a wider customer base. Healthcare mattresses are designed to redistribute pressure, particularly for patients who are bedridden or have limited mobility. These mattresses use specialized materials, such as foam or gel, to distribute the weight evenly and reduce the risk of pressure ulcers or bedsores. Latex foam mattresses are suitable for your respiratory system, skin, and your overall health. Being a natural and long-lasting material, a latex foam mattress is also an excellent option for nature and super eco-friendly. Queen mattresses are one of the most popular mattress choices, both for couples who don't need too much space as well as individuals who like to spread out while sleeping. Queen size bed dimensions in Canada are 60 inches by 79.5 inches.

The mattress market offers opportunities for innovation and the integration of technology. Advancements in mattress design, materials, and manufacturing processes allow companies to develop innovative products that cater to evolving consumer needs. For example, advancements in foam technology, smart features, and sleep-tracking technology are areas where innovation and technological integration can drive market growth. The market continues to evolve as consumers prioritize sleep health, seek enhanced comfort, and value sustainability. The combination of online and brick-and-mortar retail channels provides Canadians with convenient options to purchase mattresses, while supporting local businesses remains a priority for some consumers. The Canadian mattress market offers a wide range of options to cater to the diverse needs and preferences of Canadian consumers, contributing to their overall sleep quality and well-being.

Considered in this report
•    Geography: Canada
•    Historic year: 2016
•    Base year: 2021
•    Estimated year: 2022
•    Forecast year: 2027

Aspects covered in this report
•    Canada mattress market with its value and forecast along with its segments
•    Country-wise Mattress market analysis
•    Various drivers and challenges
•    On-going trends and developments
•    Top profiled companies
•    Strategic recommendation

By Mattress Type                                
•    Innerspring Mattress
•    Laxet Mattress
•    Memory Mattress
•    Others Mattress (Air, Water, Hybrid, Etc.)

By Application
•    Domestic 
•    Commercial

By Sales Channel                                            
•    Online
•    Offline

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources. 

Intended audience:
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Mattress industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

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Manmayi Raval

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