Global Baby Oral Care (Toothbrush & Toothpaste) Market Outlook, 2026

Global Baby Oral Care (Toothbrush & Toothpaste) Market is expected to grow rapidly at a CAGR of more than 8% during the forecast period of 2021 to 2026.

Featured Companies

  • 1. Procter & Gamble Co
  • 2. Johnson & Johnson,
  • 3. Henkel AG & Company, KGaA
  • 4. Unilever
  • 5. Colgate-Palmolive(International)
  • 6. Artsana Group
  • More...

Oral care is the practice to keep the mouth clean and disease-free, which starts from babyhood. A baby starts getting teething process around the age of four months, and it is imperative to care for oral health, to prevent early age cavities or gum diseases. The market research report titled- Global Baby Oral Care Market Outlook, 2026 by Bonafide Research analyses trends and markets for the baby oral care market. To achieve clarity, the market has been studied from different facets by appropriately segmenting the market. The baby oral care market has been broadly segmented into 2 product segmentations- baby toothbrushes and baby toothpaste. Further different sales and distribution channels have been analyzed by categorizing them into hypermarket/supermarket sales, pharmacy/drugstore, convenience stores, and online sales channels. The market is studied across 5 major regions and 19 major countries.

Big personal care brands, as well as smaller baby consumer-centric companies, are positioning themselves to capture the rapidly growing baby oral care market, especially in the developing regions and markets. These products are available in different variants like toothpaste with the mild formula of natural and herbal ingredients and toothbrushes with soft and gentle bristles. The baby oral care market is evaluated to be more than USD 1300 Million in the year 2020. The rise in disposable income, changing lifestyle and rising awareness about early childhood caries is to enhance the market of baby oral care in the coming period. The marketers are coming with more innovations in oral products such as cavity protection pastes, flavored toothpaste, cartoon character-based toothbrush, etc. Thus the market is expected to grow rapidly at a CAGR of more than 8% during the forecast period of 2021 to 2026.

Parents are now more concerned about the oral care disease, as the baby's immune system is more sensitive and it is proven that certain oral disorders can be fatal. Of the two major product types- Toothpaste & Toothbrush, the market share is distributed almost at an even pace across them. However, the market is led by the toothpaste segment which is expected to reach nearly 60% of the market share by the end of the forecasted period.

On further evaluation, it was observed that the Asia Pacific region holds the largest share globally, with its largest population of babies in the world. What makes the Asia-Pacific markets for baby oral care lucrative are not just the suitable demographic trends in the region, but also the fact that the region is home to some of the fastest-growing economies in the world. The Asia Pacific has a much lesser penetration rate of baby oral care products as compared to developed North America and European markets. However, different regions have different adoption and penetration rates when it comes to baby oral care. Parents use their traditional techniques of maintaining babies’ hygiene. Parents in the west are more adaptive and open to new products whereas parents in Middle Eastern countries stick to more traditional approaches. Many doctors and healthcare professionals suggest that parents should be using a soft, wet towel, wrapping it around the finger to clean the baby’s teeth and gums.

Sales channels that are used for sales and distribution of baby oral care products also differ from region to region. In North America and Europe, the primary sales channels driving the sales of oral care products are the supermarkets/hypermarkets. In Asia Pacific markets, supermarkets/hypermarkets do have a significant share among other channels, but convenience stores shares look much more prominent in Asia than in North America and Europe. Online sale channel solves the problem of communicating essential information related to the product and health care of the baby. However, the online sales channels are growing at a CAGR of 12.01% in the Asia Pacific region which is much higher than the growth rate in the North America and European market.

A personal experience in buying a baby product is fundamental for the fact that parents find it more assuring as they can clear doubts and get better confidence in the quality and standard of products they are buying. One trend which is common in both developing and developed markets in the baby oral care trend is the online sales channels.

CONSIDERED IN THE REPORT
• Geography: Global
• Base year: 2020
• Historical year: 2015
• Forecasted year: 2026

REGIONS COVERED:
• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

ASPECTS COVERED IN THE REPORT
• Market Size by Value for the period (2015-2026F)
• Market Share by Type (Toothpaste & Toothbrush)
• Market Share by Sales Channel (Supermarket & Hypermarket, Pharmacies & Drug Stores, Traditional Retail, Online)
• Market Share by Region
• Market Share by Country
• Market Share by Company

This report would help you answer the following questions:
1. What is the market size and forecast of the Global Baby Oral Care Market?
2. What are the inhibiting factors and impact of COVID-19 shaping the Global Baby Oral Care Market during the forecast period?
3. Which region outstands in the Global Baby Oral Care Market?
4. Which are the segments to invest in over the forecast period in the Global Baby Oral Care Market?
5. What is the competitive strategic window for opportunities in the Global Baby Oral Care Market?
6. What are the technology trends and regulatory frameworks in the Global Baby Oral Care Market?
7. What are the major companies in the Global Baby Oral Care Market?



What's Inside a Bonafide Research`s industry report?

Asia-Pacific dominates the market and is the largest and fastest-growing market in the animal growth promoters industry globally

Download Sample

Make this report your own

Have queries/questions regarding a report?

Take advantage of intelligence tailored to your business objective

Manmayi Raval

Manmayi Raval

Research Consultant

Don’t pay for what you don’t need. Save 30%

Customise your report by selecting specific countries or regions

Specify Scope Now
Manmayi Raval

Companies Mentioned

  • Procter & Gamble Co
  • Johnson & Johnson,
  • Henkel AG & Company, KGaA
  • Unilever
  • Colgate-Palmolive(International)
  • Artsana Group

Table of Contents

  • Table of Contents
  • 1. Executive Summary
  • 2. Report Methodology
  • 3. Market Structure
  • 3.1. Market Considerate
  • 3.2. Market Definitions
  • 4. Global Baby Oral Care Market Outlook
  • 4.1. Market Size by Value
  • 4.2. Market Share
  • 4.2.1. By Sales Channel
  • 4.2.2. By Region
  • 4.2.3. By Country
  • 5. North America Baby Oral CareMarket Outlook
  • 5.1. Market Size by Value
  • 5.2. Market Share
  • 5.2.1. By Sales Channel
  • 5.2.2. By Country
  • 5.2.3. By Product
  • 5.3. US Baby Oral Care Market
  • 5.4. Canada Baby Oral CareMarket
  • 5.5. Mexico Baby Oral CareMarket
  • 6. Europe Baby Oral CareMarket Outlook
  • 6.1. Market Size by Value
  • 6.2. Market Share
  • 6.2.1. By Sales Channel
  • 6.2.2. By Country
  • 6.2.3. By Product
  • 6.3. UK Baby Oral CareMarket
  • 6.4. Germany Baby Oral CareMarket
  • 6.5. France Baby Oral CareMarket
  • 6.6. Spain Baby Oral CareMarket
  • 6.7. Italy Baby Oral CareMarket
  • 6.8. Russia Baby Oral CareMarket
  • 7. Asia Pacific Baby Oral CareMarket Outlook
  • 7.1. Market Size by Value
  • 7.2. Market Share
  • 7.2.1. By Sales Channel
  • 7.2.2. By Country
  • 7.2.3. By Product
  • 7.3. China Baby Oral CareMarket
  • 7.4. Japan Baby Oral CareMarket
  • 7.5. India Baby Oral CareMarket
  • 7.6. Australia Baby Oral Care Market
  • 8. Latin America Baby Oral CareMarket Outlook
  • 8.1. Market Size by Value
  • 8.2. Market Share
  • 8.2.1. By Sales Channel
  • 8.2.2. By Country
  • 8.2.3. By Product
  • 8.3. Brazil Baby Oral CareMarket
  • 8.4. Argentina Baby Oral CareMarket
  • 8.5. Columbia Baby Oral CareMarket
  • 9. Middle East & Africa Baby Oral CareMarket Outlook
  • 9.1. Market Size by Value
  • 9.2. Market Share
  • 9.2.1. By Sales Channel
  • 9.2.2. By Country
  • 9.2.3. By Product
  • 9.3. UAE Baby Oral CareMarket
  • 9.4. Saudi Arabia Baby Oral CareMarket
  • 9.5. South Africa Baby Oral CareMarket
  • 10. Market Dynamics
  • 10.1. Key Drivers
  • 10.2. Key Challenges
  • 11. Market Trends and Developments
  • 12. Company Profiles
  • 12.1. Artsana S.p.A
  • 12.2. Colgate-Palmolive Company
  • 12.3. Henkel AG & Co. KGaA
  • 12.4. Johnson & Johnson Private Limited
  • 12.5. Procter & Gamble
  • 12.6. Unilever
  • 13. Strategic Recommendations
  • 14. Related Reports
  • 15. Disclaimer

List of Tables
Table 1: Global Baby Oral Care Market Share By Sales Channel (2015, 2020 & 2026F)
Table 2: Global Baby Oral Care Market Share by Region (2015, 2020 & 2026F)
Table 3: Global Baby Oral CareMarket Share by Country (2015, 2020 & 2026F)
Table 4: North America Baby Oral Care Market Share by Country (2015, 2020 & 2026F)
Table 5: USA Baby Population 2015 – 2030F
Table 6: USA Baby Oral Care Market Size By Value 2015 - 2020 (In USD Million)
Table 7: USA Baby Oral Care Market Size Forecast By Value 2021- 2026F (In USD Million)
Table 8: Canada Baby Population 2015 – 2030F
Table 9: Canada Baby Oral Care Market Size By Value 2015 - 2020 (In USD Million)
Table 10: Canada Baby Oral Care Market Size Forecast By Value 2021- 2026F (In USD Million)
Table 11: Mexico Baby Population 2015 – 2030F
Table 12: Mexico Baby Oral Care Market Size By Value 2015 - 2020 (In USD Million)
Table 13: Mexico Baby Oral CareMarket Size Forecast By Value 2021- 2026F (In USD Million)
Table 14: Europe Baby Oral Care Market Share by Country (2015, 2020 & 2026F)
Table 15: UK Baby Population 2015 – 2030F
Table 16: UK Baby Oral Care Market Size By Value 2015 - 2020 (In USD Million)
Table 17: UK Baby Oral CareMarket Size Forecast By Value 2021- 2026F (In USD Million)
Table 18: Germany Baby Population 2015 – 2030F
Table 19: Germany Baby Oral Care Market Size By Value 2015 - 2020 (In USD Million)
Table 20: Germany Baby Oral CareMarket Size Forecast By Value 2021- 2026F (In USD Million)
Table 21: France Baby Population 2015 – 2030F
Table 22: France Baby Oral Care Market Size By Value 2015 - 2020 (In USD Million)
Table 23: France Baby Oral CareMarket Size Forecast By Value 2021- 2026F (In USD Million)
Table 24: Spain Baby Population 2015 – 2030F
Table 25: Spain Baby Oral Care Market Size By Value 2015 - 2020 (In USD Million)
Table 26: Spain Baby Oral CareMarket Size Forecast By Value 2021- 2026F (In USD Million)
Table 27: Italy Baby Population 2015 – 2030F
Table 28: Italy Baby Oral Care Market Size By Value 2015 - 2020 (In USD Million)
Table 29: Italy Baby Oral CareMarket Size Forecast By Value 2021- 2026F (In USD Million)
Table 30: Russia Baby Population 2015 – 2030F
Table 31: Russia Baby Oral Care Market Size By Value 2015 - 2020 (In USD Million)
Table 32: Russia Baby Oral CareMarket Size Forecast By Value 2021- 2026F (In USD Million)
Table 33: Asia Pacific Baby Oral Care Market Share by Country (2015, 2020 & 2026F)
Table 34: China Baby Population 2015 – 2030F
Table 35: China Baby Oral Care Market Size By Value 2015 - 2020 (In USD Million)
Table 36: China Baby Oral CareMarket Size Forecast By Value 2021- 2026F (In USD Million)
Table 37: Japan Baby Population 2015 – 2030F
Table 38: Japan Baby Oral Care Market Size By Value 2015 - 2020 (In USD Million)
Table 39: Japan Baby Oral CareMarket Size Forecast By Value 2021- 2026F (In USD Million)
Table 40: India Baby Population 2015 – 2030F
Table 41: India Baby Oral Care Market Size By Value 2015 - 2020 (In USD Million)
Table 42: India Baby Oral CareMarket Size Forecast By Value 2021- 2026F (In USD Million)
Table 43: Australia Baby Population 2015 – 2030F
Table 44: Australia Baby Oral Care Market Size By Value 2015 - 2020 (In USD Million)
Table 45: Australia Baby Oral CareMarket Size Forecast By Value 2021- 2026F (In USD Million)
Table 46: Latin America Baby Oral Care Market Share by Country (2015, 2020 & 2026F)
Table 47: Brazil Baby Population 2015 – 2030F
Table 48: Brazil Baby Oral Care Market Size By Value 2015 - 2020 (In USD Million)
Table 49: Brazil Baby Oral CareMarket Size Forecast By Value 2021- 2026F (In USD Million)
Table 50: Argentina Baby Population 2015 – 2030F
Table 51: Argentina Baby Oral Care Market Size By Value 2015 - 2020 (In USD Million)
Table 52: Argentina Baby Oral CareMarket Size Forecast By Value 2021- 2026F (In USD Million)
Table 53: Columbia Baby Population 2015 – 2030F
Table 54: Columbia Baby Oral Care Market Size By Value 2015 - 2020 (In USD Million)
Table 55: Columbia Baby Oral CareMarket Size Forecast By Value 2021- 2026F (In USD Million)
Table 56: Middle East & Africa Baby Oral Care Market Share by Country (2015, 2020 & 2026F)
Table 57: Columbia Baby Population 2015 – 2030F
Table 58: Columbia Baby Oral Care Market Size By Value 2015 - 2020 (In USD Million)
Table 59: Columbia Baby Oral CareMarket Size Forecast By Value 2021- 2026F (In USD Million)
Table 60: Columbia Baby Population 2015 – 2030F
Table 61: Columbia Baby Oral Care Market Size By Value 2015 - 2020 (In USD Million)
Table 62: Columbia Baby Oral CareMarket Size Forecast By Value 2021- 2026F (In USD Million)
Table 63: Columbia Baby Population 2015 – 2030F
Table 64: Columbia Baby Oral Care Market Size By Value 2015 - 2020 (In USD Million)
Table 65: Columbia Baby Oral CareMarket Size Forecast By Value 2021- 2026F (In USD Million)
Table 66: Key Facts of Artsana S.p.A
Table 67: Key Facts of Colgate-Palmolive Company
Table 68: Key Facts of Henkel AG & Co. KGaA
Table 69: Key Facts of Johnson & Johnson Private Limited
Table 70: Key Facts of Procter & Gamble
Table 71: Key Facts of Unilever
?

List of Figures
Figure 1: Global Baby Oral Care Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 2: North America Baby Oral Care Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 3: North America Baby Oral CareMarket Share By Sales Channel (2015, 2020 & 2026F)
Figure 4: North America Baby Oral Care Market Share By Product (2015, 2020 & 2026F)
Figure 5: Europe Baby Oral Care Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 6: Europe Baby Oral Care Market Share By Sales Channel (2015, 2020 & 2026F)
Figure 7: Europe Baby Oral Care Market Share By Product (2015, 2020 & 2026F)
Figure 8: Asia-Pacific Baby Oral Care Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 9: Asia Pacific Baby Oral CareMarket Share By Sales Channel (2015, 2020 & 2026F)
Figure 10: Asia Pacific Baby Oral Care Market Share By Product (2015, 2020 & 2026F)
Figure 11: Latin America Baby Oral Care Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 12: Latin America Baby Oral CareMarket Share By Sales Channel (2015, 2020 & 2026F)
Figure 13: Latin America Baby Oral Care Market Share By Product (2015, 2020 & 2026F)
Figure 14: Middle East and Africa Baby Oral Care Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 15: Middle East & Africa Baby Oral CareMarket Share By Sales Channel (2015, 2020 & 2026F)
Figure 16: Middle East and Africa Baby Oral Care Market Share By Product (2015, 2020 & 2026F)

Market Research FAQs

The baby oral care market can been broadly segmented into 2 product segmentations- baby toothbrushes and baby toothpaste.

The baby oral care market is evaluated to be more than USD 1300 Million in the year 2020.

The market is expected to grow rapidly at a CAGR of more than 8% during the forecast period of 2021 to 2026.

The toothpaste segment is expected to reach nearly 60% of the market share by the end of the forecasted period.
Logo

Global Baby Oral Care (Toothbrush & Toothpaste) Market Outlook, 2026

Contact usWe are friendly and approachable, give us a call.