China Fitness Equipment Market Overview, 2030

Fitness is becoming seen as an important component of total health in China, and the government is aggressively promoting physical activity through a variety of projects. The increasing incidence of lifestyle-related health conditions, such as obesity and chronic diseases, emphasizes the necessity of fitness. To address these difficulties, the Chinese government has established the National Fitness Plan. This project represents a broader commitment to improving public health and well-being, and is consistent with the Healthy China 2030 policy, which emphasizes the importance of physical exercise in illness prevention and health promotion. To stay fit, a variety of equipment is required, including cardiovascular machines like treadmills and stationary bikes, strength training tools like free weights and resistance bands, and accessories like yoga mats. The increased demand for fitness equipment has been driven by a cultural change towards personal fitness and home training. As more people seek handy ways to stay active, the fitness equipment market has grown dramatically. Fitness culture has developed in China in recent years, moving away from an emphasis on elite sports and towards a more inclusive approach that encourages general participation. The government's investment in public sports facilities and community programs is intended to provide accessible fitness options for all demographics, including youth and elders. This deliberate emphasis on increasing accessibility is crucial for establishing a health and fitness culture across the country. As China continues to prioritize exercise through governmental efforts and infrastructural development, the fitness equipment market is expected to expand, showing a rising dedication to promoting better lifestyles among its inhabitants.

According to the research report, "China Fitness Equipment Market Overview, 2030," published by Bonafide Research, the China Fitness Equipment market is anticipated to grow at more than 7.11% CAGR from 2024 to 2030. The fitness equipment market in China is expanding rapidly, owing to a combination of factors such as rising health consciousness, rising disposable incomes, and supportive government efforts promoting physical activity. As the Chinese public grows increasingly aware of the benefits of fitness in preventing chronic diseases and improving overall well-being, there is an increase in demand for a variety of fitness items. The industry offers numerous opportunities for creative and smart fitness equipment that incorporates technology, such as workout tracking applications and personalized training programs. This trend is especially appealing to young people who want dynamic and interesting exercise experiences. China's growing urbanization has increased demand for fitness facilities and equipment, as city people frequently have restricted access to outdoor exercise locations. Market trends show a shift towards digital fitness options, with many consumers preferring online classes and exercise applications. The penetration rate of online fitness services, indicating a major shift away from traditional gym memberships and towards more flexible and accessible options. Outdoor sports like as cycling and running are becoming increasingly popular, indicating a larger lifestyle shift among Chinese consumers who value health and well-being. The combination of increased health awareness, technology developments, and shifting customer tastes creates significant potential opportunities for businesses in China's dynamic fitness equipment industry.

The fitness equipment market in China is essentially divided into product types, which include cardiovascular equipment, strength training equipment, and various fitness accessories. Cardiovascular equipment is the leading category. This category contains popular devices like treadmills, stationary bikes, and elliptical trainers, which are popular for their ability to promote cardiovascular health and aid in weight loss. The Chinese population's growing awareness of health issues, as well as the rising prevalence of obesity, has fuelled demand for these items. Strength training equipment, which includes free weights, resistance machines, and multifunctional gym systems, also has a significant market impact. As more people understand the benefits of strength training for overall fitness and muscular development, this area is gaining popularity among both home users and commercial gyms. Fitness accessories such as yoga mats, stability balls, and foam rollers add to the entire industry by facilitating a variety of workout routines. The adoption of smart fitness technology has emerged as a major trend in the Chinese market. Consumers are increasingly looking for innovative items with connectivity capabilities that allow them to track workouts and access personalized training regimens via smartphone apps. Major market players include both worldwide companies like Johnson Health Tech and local manufacturers such as Yanre Fitness and DHZ Fitness, which meet the expanding demand for high-quality fitness equipment. The combination of growing health consciousness and technical developments has positioned cardiovascular equipment as the most popular product type in China's dynamic fitness environment.

The exercise equipment market in China is divided into five end-user categories such as health clubs/gyms, home users, corporate offices, hospitality venues, and public institutions. The health club/gym segment contributes significantly to the market since these facilities require a wide range of equipment to meet their members' different fitness needs. This market has been helped by the growing number of gyms and fitness centers in metropolitan regions, which is driven by rising health consciousness and demand for fitness services. The home consumer segment has also grown significantly, which led many people to invest in home fitness solutions for convenience and flexibility. This move mirrors a larger trend towards personalized workout experiences that do not require a club membership. In terms of distribution channels, the Chinese fitness equipment market uses both online and offline sales strategies. Retail establishments, which include specialty shops and department stores, play an important role in providing consumers with access to a wide range of fitness products. These physical locations let buyers to check and test equipment before making a purchase, improving their shopping experience. The online sales channel has expanded rapidly, providing ease and a wider range of products. E-commerce platforms allow consumers to readily compare costs and read reviews from other users, which can impact their purchasing decisions. Notable internet platforms such as Ali-baba and JD.com have been critical to reaching a broader audience. The segmentation by end-user and distribution type demonstrates China's dynamic market landscape, which is responsive to changing consumer preferences and health trends, setting it for future growth.

Johnson Health Tech Co. Ltd. is a market leader in Chinese fitness equipment, known for its comprehensive line of high-quality fitness devices designed for both commercial and domestic consumers. The company's success originates from its dedication to innovation, quality, and a thorough understanding of consumer requirements. Johnson Health Tech, founded in 1975, uses innovative manufacturing techniques and technology integration to develop cutting-edge equipment such as treadmills, stationary bikes, and strength training devices. Johnson's emphasis on quality and performance has earned it a loyal following among fitness enthusiasts and commercial gyms alike. Another factor contributing to the company's success is its ability to react to changing market trends. With the Chinese population's increased health consciousness and demand for home fitness solutions, Johnson has expanded its product offerings to include smart fitness equipment that connects to mobile applications for personalized training experiences. This is consistent with the growing need for interactive and interesting workout solutions among young customers. Johnson Health Tech's strategic collaborations with gyms and fitness centers throughout China have increased its commercial footprint, allowing it to successfully serve to the expanding number of fitness facilities seeking dependable equipment. The company also has a solid distribution network, which ensures that its products are widely available across both online and retail channels. Johnson Health Tech's combination of innovative product offerings, strategic market positioning, and responsiveness to consumer preferences has solidified its status as a dominant force in China's competitive fitness equipment market. As the industry continues to evolve, Johnson is well-positioned to capitalize on emerging trends and maintain its leadership role.



Considered in the report
• Geography: China
• Base year: 2024
• Historical year: 2018
• Forecasted year: 2030

Aspects Covered In the Report
• Market Size by Value for the historic time period (2018-2024)
• Market Size by Value for the forecast time period (2024-2030)
• Market Share by Product Type (Cardiovascular Equipment, Strength Equipment)
• Market Share by End User (Commercial, Residential)
• Market Share by Distribution Channel (Online, Offline)
• Market Share by Country (2018, 2024 & 2030F)

By Product Type
• Cardiovascular Equipment
• Strength Equipment

By End User
• Commercial
• Residential

By Distribution Channel
• Online
• Offline

The approach of the report:
We keep an eye on evolving markets and try to evaluate the potential of the products and services. If we find the market interesting, we start working on it and create the desired table of content, considering all aspects of the business. We start by creating separate questionnaires for C-level executives, national/regional sales personnel, company owners, dealers, distributors, and end-users. Once the questionnaires have been finalized, we start collecting the primary data (mostly through phone calls) and try to understand the market dynamics regionally or tier-wise. This process gives us in-depth details of the market, including all present companies, the top-performing products with reasons why they dominate; we get the details of new players and their innovative approaches; market trends; dynamics; and all the small details of the market. After the collection of primary inputs, we then cross-check the same with secondary sources that include associations, trade journals, annual reports, paid databases, newspapers, magazines, press releases, government sources, etc. From this, we get a rough estimate of the market and start checking existing product price variants, trade, production, raw material scenarios, policies and regulatory landscape, etc. Then, to finalize the market, we start collecting financials of each player present in the market, including limited, private limited, and LLPs. Moreover, we perform cross-industry and cross-region analysis of the product, and based on collected primary inputs and using statistical modeling, we start forecasting the market. We follow our forecasting algorithm, which is unique for each product but gives more weight age to primary inputs. At the same time, the content team starts preparing company profiles, market dynamics, market trends, five forces, PEST analysis, etc. Once the data is verified by the data expert, the team (primary team, content team, and data team) together crosscheck the segmentations, validate the market, and then the designing team starts plotting the graphs. Once the file is ready, the content team completes the report and makes sure that all the discussed points have been covered and provides their valuable inputs in the form of strategic recommendations for new as well as existing players. The QC team then checks the overall report that includes spell check, data verification, and makes the same dispatch ready and error-free.
Intended Audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Consumer goods and Service industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.