China Dietary Supplements Market Overview, 2027

China dietary supplement market Size, Share, Trend & Market Analysis By Type, By Distribution Channel, By End User, Competition, Forecast & Opportunities.

"The China dietary supplement market is one of the largest in the Asia Pacific. There is a vast consumer base for dietary supplements. The market has been experiencing robust growth, driven by rising disposable incomes, growing health awareness, and a shift towards preventive healthcare. Traditional Chinese Medicine plays a significant role in the dietary supplement market in China. TCM principles and ingredients are often incorporated into dietary supplements, appealing to consumers who value traditional remedies and holistic approaches to health and wellness. Herbal extracts, such as ginseng, goji berries, and cordyceps, are commonly used in dietary supplements. Chinese consumers are becoming more health-conscious and proactive in managing their well-being. With rising incomes and a growing middle class, individuals are increasingly willing to invest in their health and seek dietary supplements to support their overall wellness. The younger generation, in particular, is driving the demand for dietary supplements, as they prioritize health and seek preventive measures. Dietary supplements in China are often marketed for specific health benefits or target specific consumer needs. Supplements designed for beauty and skin health, weight management, digestive health, and immune support are popular in the market. There is a demand for functional supplements that address specific health concerns and provide targeted support. The modern lifestyle that is followed today by the millennial generation devoids them of a healthy diet. It lacks vitamin C and D, folic acid, calcium, selenium, iodine, minerals, and other nutrients. Supplements are a substitute for these nutrients, which are not consumed in enough quantities to be needed for overall growth and development of the body. These may be in the form of pills, tablets, liquids, or capsules. However, they need to be monitored as everyone’s needs differ and different nutrients are required. Consuming higher than recommended doses may be harmful and result in negative effects. According to the report title ""China Dietary Supplements Market Overview, 2027"", published by Bonafide Research, the demand for dietary supplements are increasing by the millennia. Chinese consumers are becoming increasingly health-conscious and are proactively seeking ways to improve their well-being. This growing awareness of the importance of health and wellness drives the demand for dietary supplements as individuals look for additional support to maintain their overall health and address specific health concerns. China has a rapidly aging population, with a significant proportion of older adults. As people age, they often face specific health challenges and may require additional nutritional support. Dietary supplements formulated for seniors, targeting age-related issues such as joint health, cognitive function, and cardiovascular health, are in high demand. The aging population is a significant driver for the dietary supplement market. Capsules and gels and gummies are gaining traction in the market as they look appetising and are easier to consume. Gummies containing a wide range of vitamins and minerals are also appealing to children. Since the rise of chronic diseases among the rising geriatric population of the world, they are projected to be in high demand from them over the forecast period. However, pregnant women are expected to have the lowest demand. Consumers rely on buying their medicines and related products from trusted and nearby pharmacy stores rather than supermarkets or hypermarkets.

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Botanicals hold almost one fourth of the market share and are expected to grow rapidly over the forecast period. Innovation with amino acids to achieve specific functions such as weight loss and muscle repair is furthering their demands. Botanical supplements are often perceived as natural and safe, with fewer potential side effects compared to synthetic alternatives. Chinese consumers have a preference for natural products and may trust botanical supplements due to their long history of use in traditional medicine. The belief in the effectiveness of botanical ingredients drives the demand for botanical-based dietary supplements. Rising preventive healthcare and an increased awareness of consumers' health towards health creates demand for botanicals. Women facing problems like insomnia and hot flashes are able to relieve their symptoms through these supplements. Botanicals like fish oil, detoxes, and probiotic drinks are on the rise. High income levels and developing infrastructure for sports and fitness are further expected to boost market demand. During the pandemic, the government advised using certain herbal supplements to maintain health and reduce the chances of getting affected by more of the virus. The dietary supplements are most widely sold over the counter in pharmacy stores as they are easy to reach in every area of the city. However, due to the increase in supermarkets and hypermarkets establishments and consumers' inclined towards buying their fix of groceries from these outlets, their popularity has increased. Since supermarkets give attractive discounts, consumers do not need to travel to a different store to specifically purchase the same. Furthermore, consumers can easily read the labels and compare them to other products on the shelf. Research and development are the key success factors for dietary supplements, which require heavy investments. Furthermore, strict regulations regarding health benefit claims and product labelling are expected to pose challenges for dietary supplements during the forecast period. Tablets are the most common and easiest form of supplement for consumers and lead the market by form type. It is low in cost, has a long shelf life, and is a convenient form for multivitamins and is expected to positively lead the market growth in the future. On the other hand, the encapsulation of finished products for controlled release is expected to bolster future growth from the capsule segment. However, the high price of capsules is expected to be a restraint for this type of supplement. Adults demand more of these supplements as, with age, their bodies require some essential nutrients for proper functioning. Also, as with age, they have developed some or other type of chronic disease, so they do not get sufficient nutrition from the food they are required to consume. Additionally, the hectic working schedules and fast-changing lifestyles lead to increased use of dietary supplements by adults. The rise in the number of chronic diseases like obesity, cardiovascular disease, and diabetes are the other factors driving the future markets.

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Manmayi Raval

Manmayi Raval

Research Consultant

Covid impact During the COVID-19 pandemic, all the industries are being impacted, and the dietary supplements industry is also one of them. Initially, when the coronavirus spread, it was difficult for the companies to supply their products to the market for consumption purposes, and the production of dietary products also faced disruption in the supply chain completely. Consumers were only focusing on highly essential products such as food and beverages and other essential products. After sometime, the companies started reopening to fulfil the demand for products in the market. It has been found that dietary supplements are helpful in boosting the immune system. The demand for dietary supplements has been greatly increased due to this new trend. Considered in this report Geography: China Historic Year: 2016 Base year: 2021 Estimated year: 2022 Forecast year: 2027 Aspects covered in this report China Dietary Supplements Market with its value and forecast along with its segments Region & country wise Dietary Supplements market analysis Application wise Dietary Supplements distribution Various drivers and challenges On-going trends and developments Top profiled companies Strategic recommendation

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Manmayi Raval

Regions covered in the report Europe Asia-Pacific Latin America Middle-East & Africa Based on type of dietary supplements in the report: Vitamins Minerals Botanical/herb supplements Amino acid & proteins Probiotics Others Based on formulation type of dietary supplements in the report: Tablets Capsules Powder Liquid Others Based on end user of dietary supplements in the report: Adults Infant/Children Pregnant women Others Based on application type in the report: Energy & weight management Bone & joint health Immunity & digestive health General health Cardiac health Others Based on distribution channel type in the report: Pharmacies & Drug stores Supermarkets & Hypermarkets Online retails Others The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to pharmaceutical industry, food & beverage industry, cosmetic industry, nutrition industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry. "

Table of Contents

  • Table of Content
  • 1. Executive Summary
  • 2. Introduction
  • 2.1. Market Definition
  • 2.2. Market Scope & Segmentation
  • 2.3. Research Methodology
  • 3. China Macro Economic Indicators
  • 4. China Dietary Supplements Market Category Analysis
  • 4.1. Key findings
  • 4.2. Market Drivers
  • 4.3. Market Restraints
  • 4.4. Policies & Certification
  • 4.5. Opportunities
  • 4.6. Value Chain Analysis
  • 4.7. Key Developments - 2021
  • 5. China Dietary Supplements Market Trends
  • 6. China Dietary Supplements Market Overview
  • 6.1. Market Size By Value
  • 6.2. Market Share
  • 6.2.1. By Supplement Type
  • 6.2.2. By Formulation Type
  • 6.2.3. By End User
  • 6.2.4. By Application
  • 7. China Dietary Supplements Market Segmentations
  • 7.1. China Dietary Supplements Market, By Supplement Type
  • 7.1.1. China Dietary Supplements Market Size, By Vitamins, 2016 - 2027F
  • 7.1.2. China Dietary Supplements Market Size, By Minerals, 2016 - 2027F
  • 7.1.3. China Dietary Supplements Market Size, By Botanicals, 2016 - 2027F
  • 7.1.4. China Dietary Supplements Market Size, By Amino acid / Protein, 2016 - 2027F
  • 7.1.5. China Dietary Supplements Market Size, By Probiotics, 2016 - 2027F
  • 7.1.6. China Dietary Supplements Market Size, By Other Supplements Type, 2016 - 2027F
  • 7.2. China Dietary Supplements Market, By Formulation Type
  • 7.2.1. China Dietary Supplements Market Size, By Tablet Form, 2016 - 2027F
  • 7.2.2. China Dietary Supplements Market Size, By Capsule Form, 2016 - 2027F
  • 7.2.3. China Dietary Supplements Market Size, By Powder Form, 2016 - 2027F
  • 7.2.4. China Dietary Supplements Market Size, By Liquid Form, 2016 - 2027F
  • 7.2.5. China Dietary Supplements Market Size, By Other Formulation Types, 2016 - 2027F
  • 7.3. China Dietary Supplements Market, By End User
  • 7.3.1. China Dietary Supplements Market Size, By Adults, 2016 - 2027F
  • 7.3.2. China Dietary Supplements Market Size, By Infants & Children, 2016 - 2027F
  • 7.3.3. China Dietary Supplements Market Size, By Pregnant Women, 2016 - 2027F
  • 7.3.4. China Dietary Supplements Market Size, By Others, 2016 - 2027F
  • 7.4. China Dietary Supplements Market, By Application
  • 7.4.1. China Dietary Supplements Market Size, By Energy & Weight Management, 2016 - 2027F
  • 7.4.2. China Dietary Supplements Market Size, By Bone & Joint Health, 2016 - 2027F
  • 7.4.3. China Dietary Supplements Market Size, By Immunity & Digestive health, 2016 - 2027F
  • 7.4.4. China Dietary Supplements Market Size, By General Health, 2016 - 2027F
  • 7.4.5. China Dietary Supplements Market Size, By Cardiac Health, 2016 - 2027F
  • 7.4.6. China Dietary Supplements Market Size, By Others, 2016 - 2027F
  • 8. China Dietary Supplements Market Opportunity Assessment
  • 8.1. By Dietary Supplements, 2022F to 2027F
  • 8.2. By Formulation Type, 2022F to 2027F
  • 8.3. By End User, 2022F to 2027F
  • 8.4. By Application, 2022F to 2027F
  • 9. Competitive Landscape
  • 9.1. Porter's Five Forces
  • 9.2. Company Profiles
  • 9.2.1. Company 1
  • 9.2.2. Company 2
  • 9.2.3. Company 3
  • 9.2.4. Company 4
  • 9.2.5. Company 5
  • 9.2.6. Company 6
  • 9.2.7. Company 7
  • 9.2.8. Company 8
  • 10. Strategic Recommendations
  • 11. Disclaimer

List of Table
Table 1: China Dietary Supplements Market Size of Vitamins (2016 to 2027F) (In ChinaD billion)
Table 2: China Dietary Supplements Market Size of Minerals (2016 to 2027F) (In ChinaD billion)
Table 3: China Dietary Supplements Market Size of Botanicals (2016 to 2027F) (In ChinaD billion)
Table 4: China Dietary Supplements Market Size of Amino acid/ Protein (2016 to 2027F) (In ChinaD billion)
Table 5: China Dietary Supplements Market Size of Probiotics (2016 to 2027F) (In ChinaD billion)
Table 6: China Dietary Supplements Market Size of Other Supplements Type (2016 to 2027F) (In ChinaD billion)
Table 7: China Dietary Supplements Market Size of Tablet Form (2016 to 2027F) (In ChinaD billion)
Table 8: China Dietary Supplements Market Size of Capsule Form (2016 to 2027F) (In ChinaD billion)
Table 9: China Dietary Supplements Market Size of Powder Form (2016 to 2027F) (In ChinaD billion)
Table 10: China Dietary Supplements Market Size of Liquid Form (2016 to 2027F) (In ChinaD billion)
Table 11: China Dietary Supplements Market Size of Other Formulation Types (2016 to 2027F) (In ChinaD billion)
Table 12: China Dietary Supplements Market Size of Adults (2016 to 2027F) (In ChinaD billion)
Table 13: China Dietary Supplements Market Size of Infants & Children (2016 to 2027F) (In ChinaD billion)
Table 14: China Dietary Supplements Market Size of Pregnant Women (2016 to 2027F) (In ChinaD billion)
Table 15: China Dietary Supplements Market Size of Others (2016 to 2027F) (In ChinaD billion)
Table 16: China Dietary Supplements Market Size of Energy & Weight Management (2016 to 2027F) (In ChinaD billion)
Table 17: China Dietary Supplements Market Size of Bone & Joint Health (2016 to 2027F) (In ChinaD billion)
Table 18: China Dietary Supplements Market Size of Immunity & Digestive health (2016 to 2027F) (In ChinaD billion)
Table 19: China Dietary Supplements Market Size of General Health (2016 to 2027F) (In ChinaD billion)
Table 20: China Dietary Supplements Market Size of Cardiac Health (2016 to 2027F) (In ChinaD billion)
Table 21: China Dietary Supplements Market Size of Others (2016 to 2027F) (In ChinaD billion)
Table 22: Key Facts of Company 1
Table 23: Key Facts of Company 2
Table 24: Key Facts of Company 3
Table 25: Key Facts of Company 4
Table 26: Key Facts of Company 5
Table 27: Key Facts of Company 6
Table 28: Key Facts of Company 7
Table 29: Key Facts of Company 8

List of Figure
Figure 1: China Dietary Supplements Market Size By Value 2016 to 2027F (In ChinaD billion)
Figure 2: China Dietary Supplements Market Share By Volume By Supplement Type (2016, 2021 & 2027F)
Figure 3: China Dietary Supplements Market Share By Volume By Formulation Type (2016, 2021 & 2027F)
Figure 4: China Dietary Supplements Market Share By End User (2016, 2021 & 2027F)
Figure 5: China Dietary Supplements Market Share By Application (2016, 2021 & 2027F)
Figure 6: Market Attractiveness Index, By Supplement Type
Figure 7: Market Attractiveness Index, By Formulation Type
Figure 8: Market Attractiveness Index, By End User
Figure 9: Market Attractiveness Index, By End User
Figure-10: Porter's Five Forces Meter of Dietary Supplements Industry in China
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China Dietary Supplements Market Overview, 2027

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