The Growth of the cosmetics can be attributed to several factors, including the increasing awareness among the consumer about the benefits of using natural Ingredients, the rise in demand for organic and plant based products, and increasing the availability of the cosmetics in mainstream channel. The market for natural cosmetics is also being driven by the growing trend towards clean beauty, which emphasises the use of products that are free from harmful chemicals and are environmentally sustainable. Global Natural Cosmetic market is expected to continue its growth trajectory in the coming years, driven by the demand for sustainable and ethical products, the rise of e-commerce channel, and the growing popularity of clean beauty. Natural cosmetics encompass a wide range of products, including skincare, haircare, makeup, fragrances, and personal care products. Skincare products, such as moisturizers, cleansers, and serums, are among the most popular categories within the natural cosmetics market. The natural cosmetics market is experiencing growth across regions, with different regions displaying varying levels of market maturity. North America and Europe have traditionally been key markets for natural cosmetics, driven by strong consumer demand and a higher level of awareness. However, regions like Asia-Pacific and Latin America are also witnessing rapid growth due to increasing disposable incomes, changing consumer preferences, and the adoption of Western beauty trends. New component compositions, new product forms, and new packaging are just a few examples of the various ways in which the natural cosmetics business may be innovative. While some natural cosmetics companies are working to minimise the amount of water in their products through the development of waterless formulations, others are adopting biodegradable or compostable packaging materials. The ability to broaden their product ranges and appeal to a larger spectrum of consumers is another benefit of new product development for natural cosmetics companies.
According to the research report, "Global Natural Cosmetic Market Overview, 2023–28," published by Bonafide Research, the market is anticipated to cross USD 3.18 Billion, increasing from USD 2.18 Billion in 2022. The market is expected to grow at a CAGR of 6.62% by 2023–2028. Social media platforms and digital channels play a significant role in shaping consumer preferences and purchasing decisions. Influencers, beauty bloggers, and online communities provide a platform for sharing information, reviews, and recommendations about natural cosmetics. The influence of social media allows brands to reach a broader audience and engage directly with consumers, creating awareness and driving demand for natural beauty products. The global market for organic and natural products, including food and personal care, has been expanding. Consumers are increasingly seeking products that are free from synthetic chemicals, pesticides, and genetically modified organisms (GMOs). This trend extends to the cosmetics industry, with a growing demand for natural and organic alternatives. Natural cosmetics brands are capitalizing on this trend by offering products that are certified organic, using organic ingredients, and promoting their natural and Sustainable Sourcing Practises. Based on the Products types includes the Hair care, Skin care, Color Cosmetics and others (Fragrance). The skin Care is leading the global natural cosmetic market. At the Global level the skin care products are essential for maintaining and improving skin health, which is a top priority for consumers. Skin care routines are becoming increasingly popular, and consumers are willing to invest in products that offer visible results and long-term benefits. Natural skin care products are perceived as gentle, nourishing, and effective in promoting healthy skin. The demand for natural makeup products, including foundations, lipsticks, eyeshadows, and mascaras, is on the rise. Consumers are looking for clean formulations that deliver performance without compromising on their health or environmental impact.
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Women are using more natural cosmetics rather than the men and children, Because Women, in many cultures, face societal pressures to meet certain beauty standards. This can lead to a higher demand for cosmetic products, including natural cosmetics, to enhance their appearance and address specific skin care concerns. As well as the Women often prioritize skincare and self-care rituals as part of their daily routine. Natural cosmetics, with their focus on promoting skin health and overall well-being, align well with the self-care practices that women tend to embrace. Also there is a growing interest and demand for natural and organic products among men and children as well. Men are increasingly becoming more conscious of personal grooming and self-care, leading to an expanding market for natural grooming products tailored to their needs. Similarly, parents are seeking natural and safe cosmetic options for their children, considering the delicate nature of their skin. In future the children segment will grow at the highest CAGR rate. Based on the pricing segment includes the Mass pricing range and premium pricing range, the premium pricing range is hold the highest market share, Premium price natural cosmetics often prioritize the use of premium natural and organic ingredients, which can be more expensive to source and produce. These ingredients are perceived to be of higher quality, sustainable, and environmentally friendly, contributing to the higher price point. As well as the Premium natural cosmetics brands often invest significantly in research and development to create innovative formulations and technologies. These investments drive higher costs, which are reflected in the premium pricing of their products.
There are several opportunity and constrain for the natural cosmetic at global level market, Constrain can be, natural cosmetics industry is subject to various regulatory frameworks and standards that vary across countries and regions. Compliance with different regulations can be complex and time-consuming for brands operating in multiple markets. Ensuring compliance while maintaining product efficacy and innovation can be a constraint for natural cosmetics brands. While premium natural cosmetics have a significant market share, price sensitivity remains a constraint for some consumers. Higher prices associated with natural and organic ingredients can deter price-conscious consumers, limiting market penetration. Brands need to strike a balance between quality, pricing, and consumer affordability to overcome this constraint. Furthermore opportunities like there are a significant and increasing consumer demand for natural cosmetics globally. Consumers are seeking products that are safe, sustainable, and align with their values of health, wellness, and environmental responsibility. This demand presents a substantial opportunity for natural cosmetics brands to capture a larger market share.
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Manmayi Raval
Research Consultant
• Geography: Global
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028
Aspects covered in this report
• Global Natural Cosmetic market with its value and forecast along with its segments
• Region-wise Natural Cosmetic market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
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Customise your report by selecting specific countries or regions
• North America (United States, Canada, Mexico)
• Europe (Germany, United Kingdom, France, Spain, Italy, Russia)
• Asia-Pacific (China, Japan, India, Australia, South Korea)
• South America (Brazil, Argentina, Colombia)
• Middle-East & Africa (UAE, Saudi Arabia, South Africa)
By Product Type
• Skin Care
• Hair Care
• Color Cosmetic
• Other (Fragrances)
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.
Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Skincare industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
Companies Mentioned
Natura & Co.
Estee Lauder
CHANEL (Chanel Limited)
Shiseido Co. Ltd.
L'Occitane International SA
Beiersdorf Global AG
True botanicals
Tata harper skincare
Weleda AG
Ursa Major Skincare
Table of Contents
Table of content
1. Executive Summary
2. Market Dynamics
2.1. Market Drivers & Opportunities
2.2. Market Restraints & Challenges
2.3. Market Trends
2.4. Covid-19 Effect
2.5. Supply chain Analysis
2.6. Policy & Regulatory Framework
2.7. Industry Experts Views
3. Research Methodology
3.1. Secondary Research
3.2. Primary Data Collection
3.3. Market Formation & Validation
3.4. Report Writing, Quality Check & Delivery
4. Market Structure
4.1. Market Considerate
4.2. Assumptions
4.3. Limitations
4.4. Abbreviations
4.5. Sources
4.6. Definitions
5. Economic /Demographic Snapshot
6. Global Natural Cosmetics Market Outlook
6.1. Market Size By Value
6.2. Market Share By Region
6.3. Market Size and Forecast, By Geography
6.4. Market Size and Forecast, By Product
6.5. Market Size and Forecast, By Gender
6.6. Market Size and Forecast, By Price Range
6.7. Market Size and Forecast, By Distribution channel
6.8. Market Size and Forecast, By End User
7. North America Natural Cosmetics Market Outlook
7.1. Market Size By Value
7.2. Market Share By Country
7.3. Market Size and Forecast, By Product
7.4. Market Size and Forecast, By Gender
7.5. Market Size and Forecast, By Price Range
7.6. Market Size and Forecast, By Distribution channel
7.7. Market Size and Forecast, By End User
8. Europe Natural Cosmetics Market Outlook
8.1. Market Size By Value
8.2. Market Share By Country
8.3. Market Size and Forecast, By Product
8.4. Market Size and Forecast, By Gender
8.5. Market Size and Forecast, By Price Range
8.6. Market Size and Forecast, By Distribution channel
8.7. Market Size and Forecast, By End User
9. Asia-Pacific Natural Cosmetics Market Outlook
9.1. Market Size By Value
9.2. Market Share By Country
9.3. Market Size and Forecast, By Product
9.4. Market Size and Forecast, By Gender
9.5. Market Size and Forecast, By Price Range
9.6. Market Size and Forecast, By Distribution channel
9.7. Market Size and Forecast, By End User
10. South America Natural Cosmetics Market Outlook
10.1. Market Size By Value
10.2. Market Share By Country
10.3. Market Size and Forecast, By Product
10.4. Market Size and Forecast, By Gender
10.5. Market Size and Forecast, By Price Range
10.6. Market Size and Forecast, By Distribution channel
10.7. Market Size and Forecast, By End User
11. Middle East & Africa Natural Cosmetics Market Outlook
11.1. Market Size By Value
11.2. Market Share By Country
11.3. Market Size and Forecast, By Product
11.4. Market Size and Forecast, By Gender
11.5. Market Size and Forecast, By Price Range
11.6. Market Size and Forecast, By Distribution channel
11.7. Market Size and Forecast, By End User
12. Competitive Landscape
12.1. Competitive Dashboard
12.2. Business Strategies Adopted by Key Players
12.3. Key Players Market Share Insights and Analysis, 2022
12.4. Key Players Market Positioning Matrix
12.5. Porter's Five Forces
12.6. Company Profile
12.6.1. Company 1
12.6.1.1. Company Snapshot
12.6.1.2. Company Overview
12.6.1.3. Financial Highlights
12.6.1.4. Geographic Insights
12.6.1.5. Business Segment & Performance
12.6.1.6. Product Portfolio
12.6.1.7. Key Executives
12.6.1.8. Strategic Moves & Developments
12.6.2. Company 2
12.6.3. Company 3
12.6.4. Company 4
12.6.5. Company 5
12.6.6. Company 6
12.6.7. Company 7
12.6.8. Company 8
12.6.9. Company 9
12.6.10. Company 10
13. Strategic Recommendations
14. Annexure
14.1. FAQ`s
14.2. Notes
14.3. Related Reports
15. Disclaimer
List of Table
Table 1: Global Natural Cosmetics Market Snapshot, By Segmentation (2022 & 2028) (in USD Billion)
Table 2: Influencing Factors for Global Natural Cosmetics Market, 2022
Table 3: Top 10 Counties Economic Snapshot 2020
Table 4: Economic Snapshot of Other Prominent Countries 2020
Table 5: Average Exchange Rates for Converting Foreign Currencies into U.S. Dollars
Table 6: Global Natural Cosmetics Market Size and Forecast, By Geography (2017 to 2028F) (In USD Billion)
Table 7: Global Natural Cosmetics Market Size and Forecast, By Product (2017 to 2028F) (In USD Billion)
Table 8: Global Natural Cosmetics Market Size and Forecast, By Gender (2017 to 2028F) (In USD Billion)
Table 9: Global Natural Cosmetics Market Size and Forecast, By Price Range (2017 to 2028F) (In USD Billion)
Table 10: Global Natural Cosmetics Market Size and Forecast, By Distribution channel (2017 to 2028F) (In USD Billion)
Table 11: Global Natural Cosmetics Market Size and Forecast, By End User (2017 to 2028F) (In USD Billion)
Table 12: North America Natural Cosmetics Market Size and Forecast, By Product (2017 to 2028F) (In USD Billion)
Table 13: North America Natural Cosmetics Market Size and Forecast, By Gender (2017 to 2028F) (In USD Billion)
Table 14: North America Natural Cosmetics Market Size and Forecast, By Price Range (2017 to 2028F) (In USD Billion)
Table 15: North America Natural Cosmetics Market Size and Forecast, By Distribution channel (2017 to 2028F) (In USD Billion)
Table 16: North America Natural Cosmetics Market Size and Forecast, By End User (2017 to 2028F) (In USD Billion)
Table 17: Europe Natural Cosmetics Market Size and Forecast, By Product (2017 to 2028F) (In USD Billion)
Table 18: Europe Natural Cosmetics Market Size and Forecast, By Gender (2017 to 2028F) (In USD Billion)
Table 19: Europe Natural Cosmetics Market Size and Forecast, By Price Range (2017 to 2028F) (In USD Billion)
Table 20: Europe Natural Cosmetics Market Size and Forecast, By Distribution channel (2017 to 2028F) (In USD Billion)
Table 21: Europe Natural Cosmetics Market Size and Forecast, By End User (2017 to 2028F) (In USD Billion)
Table 22: Asia-Pacific Natural Cosmetics Market Size and Forecast, By Product (2017 to 2028F) (In USD Billion)
Table 23: Asia-Pacific Natural Cosmetics Market Size and Forecast, By Gender (2017 to 2028F) (In USD Billion)
Table 24: Asia-Pacific Natural Cosmetics Market Size and Forecast, By Price Range (2017 to 2028F) (In USD Billion)
Table 25: Asia-Pacific Natural Cosmetics Market Size and Forecast, By Distribution channel (2017 to 2028F) (In USD Billion)
Table 26: Asia-Pacific Natural Cosmetics Market Size and Forecast, By End User (2017 to 2028F) (In USD Billion)
Table 27: South America Natural Cosmetics Market Size and Forecast, By Product (2017 to 2028F) (In USD Billion)
Table 28: South America Natural Cosmetics Market Size and Forecast, By Gender (2017 to 2028F) (In USD Billion)
Table 29: South America Natural Cosmetics Market Size and Forecast, By Price Range (2017 to 2028F) (In USD Billion)
Table 30: South America Natural Cosmetics Market Size and Forecast, By Distribution channel (2017 to 2028F) (In USD Billion)
Table 31: South America Natural Cosmetics Market Size and Forecast, By End User (2017 to 2028F) (In USD Billion)
Table 32: Middle East & Africa Natural Cosmetics Market Size and Forecast, By Product (2017 to 2028F) (In USD Billion)
Table 33: Middle East & Africa Natural Cosmetics Market Size and Forecast, By Gender (2017 to 2028F) (In USD Billion)
Table 34: Middle East & Africa Natural Cosmetics Market Size and Forecast, By Price Range (2017 to 2028F) (In USD Billion)
Table 35: Middle East & Africa Natural Cosmetics Market Size and Forecast, By Distribution channel (2017 to 2028F) (In USD Billion)
Table 36: Middle East & Africa Natural Cosmetics Market Size and Forecast, By End User (2017 to 2028F) (In USD Billion)
List of Figure
Figure 1: Global Natural Cosmetics Market Size (USD Billion) By Region, 2022 & 2028
Figure 2: Market attractiveness Index, By Region 2028
Figure 3: Market attractiveness Index, By Segment 2028
Figure 4: Global Natural Cosmetics Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 5: Global Natural Cosmetics Market Share By Region (2022)
Figure 6: North America Natural Cosmetics Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 7: North America Natural Cosmetics Market Share By Country (2022)
Figure 8: Europe Natural Cosmetics Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 9: Europe Natural Cosmetics Market Share By Country (2022)
Figure 10: Asia-Pacific Natural Cosmetics Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 11: Asia-Pacific Natural Cosmetics Market Share By Country (2022)
Figure 12: South America Natural Cosmetics Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 13: South America Natural Cosmetics Market Share By Country (2022)
Figure 14: Middle East & Africa Natural Cosmetics Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 15: Middle East & Africa Natural Cosmetics Market Share By Country (2022)
Figure 16: Competitive Dashboard of top 5 players, 2022
Figure 17: Market Share insights of key players, 2022
Figure 18: Porter's Five Forces of Global Natural Cosmetics Market
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