Globally the rising health consciousness among the masses is causing an increase in participation in sports and physical activities, as well as home workout routines, which is creating a positive outlook for the market. Another growth-inducing factor is the widespread use of products by athletes and climbers to prevent muscle and leg injuries and relieve excessive strain on the knee and back. Aside from that, the introduction of lightweight athletic shoes with mesh fabric layers that allow for air circulation and durability is fueling market growth. The key manufacturers are actively working to develop innovative products with unique designs and superior comfort, which is contributing to the market's positive outlook. Furthermore, the growing premiumization and customization of athletic shoes for superior quality and design is positively impacting market growth. Aside from that, the introduction of environmentally friendly athletic shoes, rising consumer spending power, easy product availability across e-commerce platforms, and the development of smart footwear that collects physical activity data on connected devices are expected to propel the market forward.
According to the research report, “Global Athletic Footwear Market Overview, 2023-28”, published by Bonafide research the market is anticipated to reach USD 179.19 Billion by 2028 with a significant CAGR of 5.04% from USD 134.16 Billion in 2022. Based on product type, the market is bifurcated into running shoes, training and walking shoes, sports shoes, aerobic and gym wear shoes, trekking and hiking shoes, and others (cross-training shoes, walking shoes, dance shoes, etc.). In 2022, the segment that had the biggest share was running, training, and walking shoes, with 56.82 percent. Running, training, and walking are popular activities across the world, with many people engaging in these activities for fitness and health. The market can be divided into tennis shoes, soccer shoes, basketball shoes, cricket shoes, and others. Soccer shoes were the market leader in 2022, accounting for more than 58% of all sales. Soccer is the most popular sport in the world, with millions of fans and players across the globe. As a result, the demand for soccer shoes is high. In terms of end-user, men will be the largest end-user segment in 2022. Men are often encouraged to be physically active and participate in sports from a young age around the world. This cultural norm drives men's demand for athletic footwear. Furthermore, many women are becoming more health-conscious and making regular exercise a priority in their daily lives. As a result, there is a greater demand for athletic footwear that is comfortable, supportive, and appropriate for a variety of workouts. Furthermore, as childhood obesity rates rise and parents become more aware of the importance of physical activity, they encourage their children to participate in sports and outdoor activities. This has resulted in an increase in the demand for athletic footwear for children.
Based on the report, the market distribution channel was segmented into hypermarkets and supermarkets, specialty stores, brand outlets, online channels, and others. Among them, hypermarkets and supermarkets have the largest market share in the global athletic footwear market. Some of the popular hypermarkets and supermarkets in the global marketplace where athletic footwear is sold include Walmart, Target, Tesco, Carrefour, Auchan, Aldi, Lidl, Kroger, Costco, Metro AG, Sainsbury's, Asda, Morrisons, Woolworths, Coles, and many more. Online distribution had the highest CAGR during the forecast period in the global athletic footwear market. Some of the popular online channels where athletic footwear is sold in the global marketplace are Amazon, Nike, Adidas, Zappos, Foot Locker, JD Sports, Finish Line, Eastbay, ASOS, DSW, Under Armour, Puma, Reebok, New Balance, StockX, and many more.
The athletic footwear market is a highly competitive, dynamic, and ever-changing industry. There are several major events and shows around the world that showcase the most recent trends, products, and technologies in the athletic footwear market. Some of the most popular events and shows for the athletic footwear market include The Running Event is an annual trade show that brings together industry leaders, retailers, and buyers from around the world to showcase the latest innovations and products in the running and athletic footwear industries. Furthermore, ISPO Munich is the world's largest sports trade show and attracts thousands of exhibitors and visitors from all over the world. The event showcases the latest trends, products, and technologies in the athletic footwear market. Moreover, Outdoor Retailer is a biannual trade show that focuses on outdoor sports and activities, including hiking, running, and camping. The event is a platform for exhibitors to showcase their latest products and innovations in the athletic footwear market. Furthermore, Sneaker Con is a popular event that focuses on sneaker culture, including athletic footwear. It attracts thousands of visitors who come to buy, sell, and trade rare and limited edition sneakers. In addition, MAGIC is one of the largest fashion trade shows in the world and features a dedicated section for athletic footwear. The event showcases the latest trends and products in the athletic footwear market, including running shoes, training shoes, and sneakers.
The global market for athletic footwear is divided into five regions: North America, Europe, Asia Pacific, South America, and the Middle East and Africa. Asia Pacific is the world's largest market for athletic footwear, with China and India leading the way. From 2023 to 2028, the Asia Pacific athletic footwear market is expected to grow at a CAGR of more than 4.5%. The Asia-Pacific region has become a popular destination for sports tourism, with major events like the Olympics, the Asian Games, and the World Cup being hosted in the region. This has led to increased demand for high-quality athletic footwear as sports enthusiasts and athletes travel to the region. The North American athletic footwear market is heavily influenced by celebrity and influencer culture, with social media playing a significant role in shaping consumer preferences and driving sales. Brands often partner with influencers to promote their products, and consumers look to influencers for style inspiration and product recommendations. There are many celebrities and influencers who have a significant influence on the North American athletic footwear market. Some of them are from Beyoncé's collaboration with Adidas on a line of athletic footwear and apparel called Ivy Park. Furthermore, Michael Jordan's line of athletic footwear, Air Jordan, is one of the most iconic and popular brands in the North American market.
Start-ups:
• Allbirds: Allbirds is a footwear startup that creates sustainable and eco-friendly shoes using materials such as merino wool, eucalyptus, and sugarcane. The company has gained a loyal following for its minimalist design and commitment to sustainability.
• Hoka One One: Hoka One One is a running shoe startup that creates highly cushioned shoes for runners. The shoes are designed to reduce impact on joints and prevent injury.
• Rothy's: Rothy's is a startup that creates sustainable and eco-friendly shoes using recycled plastic bottles. The company's shoes are popular among runners for their comfort, durability, and sustainability.
• On Running: On Running is a Swiss startup that creates lightweight and highly cushioned running shoes. The company's shoes are designed to provide a smooth ride and prevent injury.
• Veja: Veja is a French startup that creates sustainable and eco-friendly sneakers using organic cotton, wild rubber, and recycled materials. The company's shoes are popular among runners for their minimalist design and commitment to sustainability.
Companies Mentioned in this Report:
Asics Corporation, Nike, Inc, Addidas , Under Armour, Inc., Puma , New Balance, Skechers Inc., Fila Holding Corporation, Brooks Sports, Inc., Amer Sports, Wolverine World Wide, Inc., Mizuno corporation, La Sportiva S.p.A., VF Corporation, Bata Corporation, Li Ning Company, Lotto Sport Italia S.p.A. , Columbia Sportswear Company, Cofra S.r.l., Ewing Athletic
Considered in this report
• Geography: Global
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028
Aspects covered in this report
• Global Athletic Footwear market with its value and forecast along with its segments
• Region-wise Athletic Footwear market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
Regions covered in the report:
• North America
• Europe
• Asia-Pacific
• South America
• Middle East & Africa
By Product Type:
• Running Shoes, Training and Walking Shoes
• Sports Shoes
• Aerobic and gym wear shoes
• Trekking & Hiking Shoes
• Others (cross-training shoes, walking shoes, dance shoes, etc.)
By Sports Type:
• Tennis Shoes
• Soccer Shoes
• Basketball Shoes
• Cricket Shoes
• Others
By End User:
• Men
• Women
• Kids
By Distribution Channel
• Hypermarkets/Supermarkets
• Specialty Stores
• Brand Outlets
• Online Channels
• Others (General retail, B2B, etc.)
The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.
Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Athletic Footwear industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
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