Global Men's Grooming Market Outlook, 2031
The Global Men's Grooming Market is segmented into By Product Type (Hair Care (Shampoo, Conditioner, Hair Styling Products (Gel, Wax, Pomade, Cream)), Skin Care (Face Wash & Cleansers, Moisturizers & Creams, Anti-aging/Anti-acne Products, Others (Serums, Toners, Masks, Sunscreen)), Shaving Products (Razors & Blades, Shaving Creams & Foams, Beard Oil, Beard Balm, Beard Wash, Aftershave, Others), Fragrances (Perfumes, Body Sprays, Roll-on/Stick Deodorants, Others), Others); By Price Range (Mass Products, Premium Products); By Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Specialty Stores, Online Retail Stores, Other Retail Channels); By Nature (Natural, Conventional).
- Bonafide Research
- 09-01-2026
- Pages : 202
- Figures : 36
- Tables : 116
- Region : Global
- Category : Consumer Goods & Services
- Beauty & Personal Care
The Global Men's Grooming market was valued at more than USD 92.56 Billion in 2025, and expected to reach a market size of more than USD 131.90 Billion by 2031 with the CAGR of 6.2
- Historical Period2020-2024
- Base Year2025
- Forecast Period2026-2031
- Market Size (2025) USD 92.56 Billion
- Market Size (2031) USD 131.9 Billion
- CAGR (2026-2031) 6.24%
- Largest MarketAsia-Pacific
- Fastest Market Asia-Pacific
- Format
Featured Companies
- 1. The Procter & Gamble Company
- 2. Emami Limited
- 3. ITC Limited
- 4. Kao Corporation
- 5. Panasonic Holdings Corporation
- 6. VI-John India Private Limited
- 7. Henkel AG & Company, KGaA
- 8. Unilever PLC
- 9. Colgate-Palmolive(International)
- More...
Market Analysis
The global men’s grooming products market was valued at a significant level in the base year and is expected to grow steadily over the forecast period. The market is projected to expand consistently in the near term and reach a substantially higher valuation by the end of the forecast timeline, registering a healthy compound annual growth rate throughout the period. Europe dominated the men’s grooming products market and held the largest regional share during the base year, driven by high consumer awareness, strong presence of established brands, and widespread adoption of advanced grooming products. Men use cosmetic and shave care products to blur skin imperfections and enrich gentleness. Rose and olive scented oils and aloe vera formulation-based gels are beneficial in sun-protecting an individual’s facial skin. Nowadays, manufacturers of men’s grooming products offer a diverse range of natural formulation-based functional skincare gels, natural and organic products, creams, and beard oil to enable consumers to treat facial skin problems such as aging, redness, and itching. For instance, in March 2022, Clensta International, an Indian biotechnology company, launched a range of patented transdermal STAR technology-based skincare products in the Indian market. This aloe vera-based range of men's and unisex products includes SPF lotions, hair & face serums, face brightening and de-tan scrubs, among others. This demand for men’s skincare products in turn increases the growth of the global market. According to the research report "Global Men's Grooming Market Outlook, 2031," published by Bonafide Research, the Global Men's Grooming market was valued at more than USD 92.56 Billion in 2025, and expected to reach a market size of more than USD 131.90 Billion by 2031 with the CAGR of 6.24% from 2026-2031. Dove Men+Care’s Care for Every Man campaign emphasizes emotional well-being alongside hygiene, while Papatui, launched by Dwayne Johnson, emphasizes clean, vegan formulas designed for everyday confidence. This wellness-driven narrative has broadened the market’s appeal, encouraging men to adopt consistent and mindful routines that comply with their health and lifestyle goals. One of the major challenges in the global market is the increasing incidence of skin irritation and allergic reactions caused by synthetic ingredients, harsh chemicals, and artificial fragrances. As men experiment with multiple products, overlapping formulations can trigger breakouts, redness, or dryness, especially for those with sensitive skin. Brands such as Bulldog Skincare and The Man Company have responded with sulfate- and paraben-free products to reduce irritation risks. Industries are using words, including natural or organic, labels without appropriate verification or disclosure. Regulatory authorities, in the European Union and the United States, are setting strict guidelines on their misleading marketing in their respective countries. The Federal Trade Commission in the United States puts into operation investigations into brands that falsely stake their full product or services in sustainability and efficacy, thus putting other companies at risk when failing to comply with them. There are legal consequences and the growing demands for a third-party certification process in ever-increasing complexity and costs.
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Download SampleMarket Dynamic
Market Drivers • Rising awareness of personal grooming : The global men’s grooming market is strongly driven by increasing awareness and emphasis on personal appearance and hygiene among men. Changing lifestyles, urbanization, and exposure to social media and celebrity influence are encouraging men to adopt grooming routines beyond basic shaving, including skincare, haircare, beard care, and fragrances. Growing professional and social demands also motivate men to invest in premium grooming products, fueling higher consumption across age groups and regions. • Product innovation and diversification : The market is further propelled by the development of specialized grooming products designed specifically for men. These include anti-aging skincare, multifunctional grooming kits, organic and natural formulations, and technologically advanced devices like electric trimmers and smart grooming tools. Companies are increasingly introducing products tailored to different hair types, skin conditions, and lifestyle needs, which enhance consumer engagement, brand loyalty, and repeat purchases, driving market expansion globally. Market Challenges • Price sensitivity and counterfeit products: One of the significant challenges is the high price sensitivity in emerging markets, which can limit adoption of premium grooming products. Additionally, the proliferation of counterfeit and low-quality products undermines consumer trust and can pose safety risks, making brand reputation and quality assurance crucial for market players. • Cultural and regulatory barriers: In certain regions, traditional perceptions and cultural norms may discourage men from using advanced grooming products, restricting market penetration. Furthermore, regulatory compliance for cosmetic and personal care products varies across countries, increasing production costs and operational complexity for manufacturers while maintaining product safety and efficacy. Market Trends • Preference for natural and organic products: There is a rising trend toward natural, organic, and chemical-free grooming products due to growing health consciousness, sensitive skin concerns, and environmental awareness. Eco-friendly packaging, cruelty-free formulations, and clean-label products are increasingly influencing purchase decisions among male consumers. • Digitalization and multifunctional products: The market is witnessing significant growth in e-commerce, social media marketing, and subscription-based grooming kits that offer convenience and personalization. Additionally, multifunctional grooming products such as 2-in-1 shampoos, all-in-one skincare solutions, and smart grooming devices are becoming popular, catering to men’s need for efficiency and time-saving solutions. Professional grooming services and salons for men are also expanding globally, reflecting a shift toward comprehensive grooming experiences that combine personal care with lifestyle and wellness.
Segmentation
| By Product Type | Hair Care | |
| Skin Care | ||
| Shaving Products | ||
| Fragrances | ||
| Others | ||
| By Price Range | Mass Products | |
| Premium Products | ||
| By Distribution Channel | Supermarkets/Hypermarkets | |
| Convenience Stores | ||
| Specialty Stores | ||
| Online Retail Stores | ||
| Other Retail Channels | ||
| By Nature | Natural | |
| Conventional | ||
| Geography | North America | United States |
| Canada | ||
| Mexico | ||
| Europe | Germany | |
| United Kingdom | ||
| France | ||
| Italy | ||
| Spain | ||
| Russia | ||
| Asia-Pacific | China | |
| Japan | ||
| India | ||
| Australia | ||
| South Korea | ||
| South America | Brazil | |
| Argentina | ||
| Colombia | ||
| MEA | United Arab Emirates | |
| Saudi Arabia | ||
| South Africa | ||
Skin care products are the largest and fastest growing segment in the global men’s grooming market due to increasing awareness of personal appearance and the availability of diverse products tailored specifically for men’s unique skin needs. Changing lifestyles, urbanization, social media influence, and exposure to global trends have encouraged men to adopt comprehensive skincare routines, which were traditionally dominated by women. Men are increasingly conscious about common skin concerns such as acne, dryness, oily skin, sensitivity, pigmentation, and signs of aging, which has fueled demand for specialized products designed to address these issues effectively. The availability of multifunctional products that combine cleansing, moisturizing, and protective benefits in one formulation has further boosted adoption, as men seek convenience and efficiency in their grooming routines. Technological advancements in skin care formulations, such as inclusion of natural and organic ingredients, antioxidants, hyaluronic acid, retinol, and sun protection factors, have enhanced product efficacy and appeal, making skincare a priority in daily routines. Additionally, rising disposable incomes and the growing influence of lifestyle and wellness trends in developed and emerging markets have expanded the consumer base for male skin care products. Brands are investing in targeted marketing campaigns that emphasize the importance of skincare for men, including anti-aging, anti-acne, and sun protection messaging, which educates consumers and encourages repeat purchases. The proliferation of e-commerce platforms and subscription services has also made male skin care products more accessible, offering convenience, variety, and personalized recommendations that cater to individual skin types and concerns. Mass products dominate the global men’s grooming market due to their affordability, widespread availability, and ability to cater to a large consumer base across diverse regions and income groups. The primary reason for this dominance is affordability, as mass products allow men from various socioeconomic backgrounds to adopt regular grooming routines without incurring high costs. In emerging markets especially, where disposable incomes are still developing, consumers tend to prefer mass products over premium offerings, which drives higher sales volume and widespread penetration. Mass products are often distributed through multiple retail channels including supermarkets, hypermarkets, convenience stores, pharmacies, and increasingly through e-commerce platforms, ensuring easy availability in both urban and rural areas. The packaging and formulation of these products are designed to meet the basic grooming needs efficiently while maintaining acceptable quality standards, which further appeals to price-sensitive consumers who seek value for money. Another factor contributing to the popularity of mass products is brand recognition and loyalty, as well-established global and regional brands offer consistent quality, marketing campaigns, and promotional activities that reinforce consumer trust and repeat purchases. Manufacturers in this segment frequently launch campaigns targeting young men and first-time buyers, highlighting the benefits of daily grooming and hygiene in a relatable and affordable manner. Additionally, mass products benefit from high production scalability, allowing brands to keep costs low while meeting large-scale demand across multiple regions. The growth of online retail platforms has also strengthened the mass product segment by offering discounts, bundle packs, and doorstep delivery, making it even more convenient for consumers to access grooming solutions without visiting physical stores. Online retail stores are the largest and fastest-growing distribution channel in the global men’s grooming market due to convenience and the growing adoption of e-commerce among male consumers. Online stores offer access to an extensive range of products, including international brands, niche items, and exclusive formulations that may not be easily available in physical retail outlets, thereby appealing to men seeking variety and specific solutions for their grooming needs. The growth of smartphones, internet penetration, and digital payment systems has accelerated e-commerce adoption in both developed and emerging markets, enabling more male consumers to explore and purchase grooming products online. Online retail also offers competitive pricing, frequent discounts, subscription models, and bundle deals, which attract price-sensitive customers while encouraging bulk purchases and repeat buying behavior. Additionally, digital platforms often provide personalized recommendations, reviews, and tutorials, helping consumers make informed decisions about skincare, haircare, shaving, and fragrance products, which enhances user experience and builds brand loyalty. The ongoing rise of social media, influencer marketing, and targeted advertising has also strengthened the online retail channel by increasing awareness and driving traffic directly to e-commerce sites. Furthermore, the COVID-19 pandemic accelerated the adoption of online shopping, as lockdowns and social distancing measures made traditional retail less accessible, creating a long-term shift in consumer behavior toward digital channels. Logistics and supply chain improvements, including faster delivery options and easy return policies, have reinforced consumer confidence in online purchases, further boosting growth. Conventional products dominate the global men’s grooming market due to their affordability, wide availability, consumer familiarity, and the established trust of traditional brands among a broad male audience. The primary reason for their dominance is affordability, as conventional products are priced lower than premium, natural, or organic alternatives, making them accessible to a wider consumer base across different income levels and geographic regions. These products are widely available through multiple distribution channels, including supermarkets, convenience stores, pharmacies, and increasingly through e-commerce platforms, ensuring that men can purchase them conveniently without significant effort or cost. Familiarity is another key factor, as conventional products are produced by well-established brands that have built trust and recognition over decades, giving consumers confidence in their quality and efficacy. Many men continue to prefer these products for their proven performance in daily grooming routines, particularly for basic skincare, shaving, and haircare needs. The production and distribution of conventional products also benefit from high scalability, enabling brands to maintain low manufacturing costs and meet large-scale demand efficiently, which reinforces their availability and affordability. Conventional grooming products often serve as entry-level options for young men or first-time buyers who are beginning to adopt regular grooming routines, creating brand loyalty and repeat purchase behavior. Additionally, marketing and promotional campaigns by established brands emphasize reliability, effectiveness, and ease of use, appealing to male consumers who prioritize convenience and functional benefits over specialized or niche formulations.
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Market Regional Insights
APAC is the fastest growing and largest market for global men’s grooming due to rising disposable incomes and expanding e-commerce penetration across the region. One of the primary drivers is the increasing disposable income among the expanding middle-class population in countries such as China, India, Japan, South Korea, and Southeast Asian nations. As more men gain financial independence and urban lifestyles become prevalent, there is a stronger focus on personal appearance, hygiene, and self-care, leading to higher demand for grooming products including skincare, haircare, shaving solutions, fragrances, and other male-specific products. Urbanization and exposure to global trends through social media, television, and international brands have further amplified grooming awareness, particularly among younger generations, who are more willing to experiment with new products and routines. The region also benefits from a large population base, providing a vast consumer pool that encourages both global and local brands to expand operations and launch region-specific products tailored to skin types, climate conditions, and cultural preferences. Another significant factor contributing to APAC’s growth is the rapid development of e-commerce and digital retail channels, which allow brands to reach consumers in both metropolitan and semi-urban areas. Online platforms offer convenience, competitive pricing, product variety, and subscription-based grooming kits, which appeal to time-conscious urban men seeking personalized and efficient solutions. Technological advancements in product formulations, such as anti-aging skincare, natural and organic ingredients, multifunctional grooming solutions, and men-specific cosmetic innovations, have also strengthened market growth by addressing the evolving needs and preferences of male consumers in the region.
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Key Development
• September 2025: Forest Hill launched a new grooming range designed to make shaving more than just a routine. It includes a nourishing Pre-Shave Oil, an ultra-hydrating Aqua Shaving Cream, a precision Ashford Shaving Brush, and a soothing Alcohol-Free After Shave Balm. • February 2025: Suave Brands Company launched 34 new products, including Men’s Stress Relief collection. It includes a 2-in-1 Daily Relaxing Shampoo + Conditioner, a Body + Face wash, and an antiperspirant deodorant. • January 2025: Emami Ltd, the consumer company that offers Zandu and Navratna ayurvedic goods, has renamed its nearly two-decade-old male grooming brand in order to enter into a larger market estimated to be worth USD 3,840 million in the future years. The renaming of Fair and Handsome to Smart and Handsome is a "strategic decision" based on consumer data that show a shift toward individuality and diversity among young men. • October 2024: ASORT, a renowned lifestyle and personal care company, introduced an exclusive men's grooming collection under its Mr. Huffman brand. Mr. Huffman's commitment to providing high-quality, creative goods adapted to modern men’s demands seek to transform grooming standards and elevate the self-care experience for men throughout India. • April 2024: Piramal Pharma's Consumer Products Division (CPD) marked its entry into the men’s grooming market with the launch of the BOHEM product range. This set contains a hair removal spray, a beard growth oil, and an underarm roll-on. Piramal Pharma's BOHEM aims to transform men's grooming culture toward more inclusive self-care regimens by employing scientifically proven ingredients for concrete outcomes. • April 2024: LeBron James’ the shop launches men’s grooming line at Walmart. The new brand includes seven vegan, cruelty-free grooming products at affordable prices that will be sold exclusively at over 1,600 Walmart locations and online. The collection is also available via The Shop's website. • March 2024: Dwayne Johnson, a popular U.S.-based actor and professional wrestler, launched Papatui, a new cruelty-free men’s skincare line featuring 12 products ranging from tattoo balm to bar soap. • May 2023: Scent Beauty Inc., a global e-commerce company, expanded its partnership with Stetson, an American Men’s cologne brand, to launch Stetson’s men’s skincare products on its platform in West America. It offers various products such as body sprays, hair & body washes, beard moisturizers, and others.
Companies Mentioned
- The Procter & Gamble Company
- Emami Limited
- ITC Limited
- Kao Corporation
- Panasonic Holdings Corporation
- VI-John India Private Limited
- Henkel AG & Company, KGaA
- Unilever PLC
- Colgate-Palmolive(International)
- Edgewell Personal Care Company
- Koninklijke Philips N.V.
- L’Oreal
- Estee Lauder
- Shiseido Co. Ltd.
- Revlon Inc.
- L'Occitane International SA
- Beiersdorf Global AG
- Avon Products Inc.
- Himalaya Wellness Company
- The Kroger Company
Table of Contents
- 1. Executive Summary
- 2. Market Dynamics
- 2.1. Market Drivers & Opportunities
- 2.2. Market Restraints & Challenges
- 2.3. Market Trends
- 2.4. Supply chain Analysis
- 2.5. Policy & Regulatory Framework
- 2.6. Industry Experts Views
- 3. Research Methodology
- 3.1. Secondary Research
- 3.2. Primary Data Collection
- 3.3. Market Formation & Validation
- 3.4. Report Writing, Quality Check & Delivery
- 4. Market Structure
- 4.1. Market Considerate
- 4.2. Assumptions
- 4.3. Limitations
- 4.4. Abbreviations
- 4.5. Sources
- 4.6. Definitions
- 5. Economic /Demographic Snapshot
- 6. Global Men’s Grooming Market Outlook
- 6.1. Market Size By Value
- 6.2. Market Share By Region
- 6.3. Market Size and Forecast, By Geography
- 6.4. Market Size and Forecast, By Product Type
- 6.4.1. Market Size and Forecast, By Haircare
- 6.4.2. Market Size and Forecast, By Skincare
- 6.4.3. Market Size and Forecast, By Shaving Products
- 6.4.4. Market Size and Forecast, By Fragrances
- 6.5. Market Size and Forecast, By Price Range
- 6.6. Market Size and Forecast, By Distribution Channel
- 6.7. Market Size and Forecast, By Nature
- 7. North America Men’s Grooming Market Outlook
- 7.1. Market Size By Value
- 7.2. Market Share By Country
- 7.3. Market Size and Forecast, By Product Type
- 7.4. Market Size and Forecast, By Price Range
- 7.5. Market Size and Forecast, By Distribution Channel
- 7.6. Market Size and Forecast, By Nature
- 7.7. United States Men’s Grooming Market Outlook
- 7.7.1. Market Size by Value
- 7.7.2. Market Size and Forecast By Product Type
- 7.7.3. Market Size and Forecast By Price Range
- 7.7.4. Market Size and Forecast By Distribution Channel
- 7.7.5. Market Size and Forecast By Nature
- 7.8. Canada Men’s Grooming Market Outlook
- 7.8.1. Market Size by Value
- 7.8.2. Market Size and Forecast By Product Type
- 7.8.3. Market Size and Forecast By Price Range
- 7.8.4. Market Size and Forecast By Distribution Channel
- 7.8.5. Market Size and Forecast By Nature
- 7.9. Mexico Men’s Grooming Market Outlook
- 7.9.1. Market Size by Value
- 7.9.2. Market Size and Forecast By Product Type
- 7.9.3. Market Size and Forecast By Price Range
- 7.9.4. Market Size and Forecast By Distribution Channel
- 7.9.5. Market Size and Forecast By Nature
- 8. Europe Men’s Grooming Market Outlook
- 8.1. Market Size By Value
- 8.2. Market Share By Country
- 8.3. Market Size and Forecast, By Product Type
- 8.4. Market Size and Forecast, By Price Range
- 8.5. Market Size and Forecast, By Distribution Channel
- 8.6. Market Size and Forecast, By Nature
- 8.7. Germany Men’s Grooming Market Outlook
- 8.7.1. Market Size by Value
- 8.7.2. Market Size and Forecast By Product Type
- 8.7.3. Market Size and Forecast By Price Range
- 8.7.4. Market Size and Forecast By Distribution Channel
- 8.7.5. Market Size and Forecast By Nature
- 8.8. United Kingdom (UK) Men’s Grooming Market Outlook
- 8.8.1. Market Size by Value
- 8.8.2. Market Size and Forecast By Product Type
- 8.8.3. Market Size and Forecast By Price Range
- 8.8.4. Market Size and Forecast By Distribution Channel
- 8.8.5. Market Size and Forecast By Nature
- 8.9. France Men’s Grooming Market Outlook
- 8.9.1. Market Size by Value
- 8.9.2. Market Size and Forecast By Product Type
- 8.9.3. Market Size and Forecast By Price Range
- 8.9.4. Market Size and Forecast By Distribution Channel
- 8.9.5. Market Size and Forecast By Nature
- 8.10. Italy Men’s Grooming Market Outlook
- 8.10.1. Market Size by Value
- 8.10.2. Market Size and Forecast By Product Type
- 8.10.3. Market Size and Forecast By Price Range
- 8.10.4. Market Size and Forecast By Distribution Channel
- 8.10.5. Market Size and Forecast By Nature
- 8.11. Spain Men’s Grooming Market Outlook
- 8.11.1. Market Size by Value
- 8.11.2. Market Size and Forecast By Product Type
- 8.11.3. Market Size and Forecast By Price Range
- 8.11.4. Market Size and Forecast By Distribution Channel
- 8.11.5. Market Size and Forecast By Nature
- 8.12. Russia Men’s Grooming Market Outlook
- 8.12.1. Market Size by Value
- 8.12.2. Market Size and Forecast By Product Type
- 8.12.3. Market Size and Forecast By Price Range
- 8.12.4. Market Size and Forecast By Distribution Channel
- 8.12.5. Market Size and Forecast By Nature
- 9. Asia-Pacific Men’s Grooming Market Outlook
- 9.1. Market Size By Value
- 9.2. Market Share By Country
- 9.3. Market Size and Forecast, By Product Type
- 9.4. Market Size and Forecast, By Price Range
- 9.5. Market Size and Forecast, By Distribution Channel
- 9.6. Market Size and Forecast, By Nature
- 9.7. China Men’s Grooming Market Outlook
- 9.7.1. Market Size by Value
- 9.7.2. Market Size and Forecast By Product Type
- 9.7.3. Market Size and Forecast By Price Range
- 9.7.4. Market Size and Forecast By Distribution Channel
- 9.7.5. Market Size and Forecast By Nature
- 9.8. Japan Men’s Grooming Market Outlook
- 9.8.1. Market Size by Value
- 9.8.2. Market Size and Forecast By Product Type
- 9.8.3. Market Size and Forecast By Price Range
- 9.8.4. Market Size and Forecast By Distribution Channel
- 9.8.5. Market Size and Forecast By Nature
- 9.9. India Men’s Grooming Market Outlook
- 9.9.1. Market Size by Value
- 9.9.2. Market Size and Forecast By Product Type
- 9.9.3. Market Size and Forecast By Price Range
- 9.9.4. Market Size and Forecast By Distribution Channel
- 9.9.5. Market Size and Forecast By Nature
- 9.10. Australia Men’s Grooming Market Outlook
- 9.10.1. Market Size by Value
- 9.10.2. Market Size and Forecast By Product Type
- 9.10.3. Market Size and Forecast By Price Range
- 9.10.4. Market Size and Forecast By Distribution Channel
- 9.10.5. Market Size and Forecast By Nature
- 9.11. South Korea Men’s Grooming Market Outlook
- 9.11.1. Market Size by Value
- 9.11.2. Market Size and Forecast By Product Type
- 9.11.3. Market Size and Forecast By Price Range
- 9.11.4. Market Size and Forecast By Distribution Channel
- 9.11.5. Market Size and Forecast By Nature
- 10. South America Men’s Grooming Market Outlook
- 10.1. Market Size By Value
- 10.2. Market Share By Country
- 10.3. Market Size and Forecast, By Product Type
- 10.4. Market Size and Forecast, By Price Range
- 10.5. Market Size and Forecast, By Distribution Channel
- 10.6. Market Size and Forecast, By Nature
- 10.7. Brazil Men’s Grooming Market Outlook
- 10.7.1. Market Size by Value
- 10.7.2. Market Size and Forecast By Product Type
- 10.7.3. Market Size and Forecast By Price Range
- 10.7.4. Market Size and Forecast By Distribution Channel
- 10.7.5. Market Size and Forecast By Nature
- 10.8. Argentina Men’s Grooming Market Outlook
- 10.8.1. Market Size by Value
- 10.8.2. Market Size and Forecast By Product Type
- 10.8.3. Market Size and Forecast By Price Range
- 10.8.4. Market Size and Forecast By Distribution Channel
- 10.8.5. Market Size and Forecast By Nature
- 10.9. Colombia Men’s Grooming Market Outlook
- 10.9.1. Market Size by Value
- 10.9.2. Market Size and Forecast By Product Type
- 10.9.3. Market Size and Forecast By Price Range
- 10.9.4. Market Size and Forecast By Distribution Channel
- 10.9.5. Market Size and Forecast By Nature
- 11. Middle East & Africa Men’s Grooming Market Outlook
- 11.1. Market Size By Value
- 11.2. Market Share By Country
- 11.3. Market Size and Forecast, By Product Type
- 11.4. Market Size and Forecast, By Price Range
- 11.5. Market Size and Forecast, By Distribution Channel
- 11.6. Market Size and Forecast, By Nature
- 11.7. United Arab Emirates (UAE) Men’s Grooming Market Outlook
- 11.7.1. Market Size by Value
- 11.7.2. Market Size and Forecast By Product Type
- 11.7.3. Market Size and Forecast By Price Range
- 11.7.4. Market Size and Forecast By Distribution Channel
- 11.7.5. Market Size and Forecast By Nature
- 11.8. Saudi Arabia Men’s Grooming Market Outlook
- 11.8.1. Market Size by Value
- 11.8.2. Market Size and Forecast By Product Type
- 11.8.3. Market Size and Forecast By Price Range
- 11.8.4. Market Size and Forecast By Distribution Channel
- 11.8.5. Market Size and Forecast By Nature
- 11.9. South Africa Men’s Grooming Market Outlook
- 11.9.1. Market Size by Value
- 11.9.2. Market Size and Forecast By Product Type
- 11.9.3. Market Size and Forecast By Price Range
- 11.9.4. Market Size and Forecast By Distribution Channel
- 11.9.5. Market Size and Forecast By Nature
- 12. Competitive Landscape
- 12.1. Competitive Dashboard
- 12.2. Business Strategies Adopted by Key Players
- 12.3. Key Players Market Share Insights and Analysis, 2025
- 12.4. Key Players Market Positioning Matrix
- 12.5. Porter's Five Forces
- 12.6. Company Profile
- 12.6.1. Beiersdorf AG
- 12.6.1.1. Company Snapshot
- 12.6.1.2. Company Overview
- 12.6.1.3. Financial Highlights
- 12.6.1.4. Geographic Insights
- 12.6.1.5. Business Segment & Performance
- 12.6.1.6. Product Portfolio
- 12.6.1.7. Key Executives
- 12.6.1.8. Strategic Moves & Developments
- 12.6.2. The Procter & Gamble Company
- 12.6.3. L'Oréal S.A.
- 12.6.4. Shiseido Company, Limited
- 12.6.5. Vi-John Group
- 12.6.6. Kao Corporation
- 12.6.7. The Estée Lauder Companies Inc.
- 12.6.8. Avon Products, Inc.
- 12.6.9. Colgate-Palmolive Company
- 12.6.10. Koninklijke Philips N.V.
- 12.6.11. L'Occitane International S.A.
- 12.6.12. Revlon, Inc.
- 12.6.13. Unilever PLC
- 12.6.14. Edgewell Personal Care Company
- 12.6.15. Panasonic Holdings Corporation
- 12.6.16. Henkel AG & Co. KGaA
- 12.6.17. Himalaya Wellness Company
- 12.6.18. The Kroger Company
- 12.6.19. Emami Limited
- 12.6.20. ITC Limited
- 13. Strategic Recommendations
- 14. Annexure
- 14.1. FAQ`s
- 14.2. Notes
- 14.3. Related Reports
- 15. Disclaimer
Table 2: Influencing Factors for Men’s Grooming Market, 2025
Table 3: Top 10 Counties Economic Snapshot 2024
Table 4: Economic Snapshot of Other Prominent Countries 2022
Table 5: Average Exchange Rates for Converting Foreign Currencies into U.S. Dollars
Table 6: Global Men’s Grooming Market Size and Forecast, By Geography (2020 to 2031F) (In USD Billion)
Table 7: Global Men’s Grooming Market Size and Forecast, By Product Type (2020 to 2031F) (In USD Billion)
Table 8: Global Men’s Grooming Market Size and Forecast, By Haircare (2020 to 2031F) (In USD Billion)
Table 9: Global Men’s Grooming Market Size and Forecast, By Skincare (2020 to 2031F) (In USD Billion)
Table 10: Global Men’s Grooming Market Size and Forecast, By Shaving Products (2020 to 2031F) (In USD Billion)
Table 11: Global Men’s Grooming Market Size and Forecast, By Fragrances (2020 to 2031F) (In USD Billion)
Table 12: Global Men’s Grooming Market Size and Forecast, By Price Range (2020 to 2031F) (In USD Billion)
Table 13: Global Men’s Grooming Market Size and Forecast, By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 14: Global Men’s Grooming Market Size and Forecast, By Nature (2020 to 2031F) (In USD Billion)
Table 15: North America Men’s Grooming Market Size and Forecast, By Product Type (2020 to 2031F) (In USD Billion)
Table 16: North America Men’s Grooming Market Size and Forecast, By Price Range (2020 to 2031F) (In USD Billion)
Table 17: North America Men’s Grooming Market Size and Forecast, By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 18: North America Men’s Grooming Market Size and Forecast, By Nature (2020 to 2031F) (In USD Billion)
Table 19: United States Men’s Grooming Market Size and Forecast By Product Type (2020 to 2031F) (In USD Billion)
Table 20: United States Men’s Grooming Market Size and Forecast By Price Range (2020 to 2031F) (In USD Billion)
Table 21: United States Men’s Grooming Market Size and Forecast By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 22: United States Men’s Grooming Market Size and Forecast By Nature (2020 to 2031F) (In USD Billion)
Table 23: Canada Men’s Grooming Market Size and Forecast By Product Type (2020 to 2031F) (In USD Billion)
Table 24: Canada Men’s Grooming Market Size and Forecast By Price Range (2020 to 2031F) (In USD Billion)
Table 25: Canada Men’s Grooming Market Size and Forecast By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 26: Canada Men’s Grooming Market Size and Forecast By Nature (2020 to 2031F) (In USD Billion)
Table 27: Mexico Men’s Grooming Market Size and Forecast By Product Type (2020 to 2031F) (In USD Billion)
Table 28: Mexico Men’s Grooming Market Size and Forecast By Price Range (2020 to 2031F) (In USD Billion)
Table 29: Mexico Men’s Grooming Market Size and Forecast By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 30: Mexico Men’s Grooming Market Size and Forecast By Nature (2020 to 2031F) (In USD Billion)
Table 31: Europe Men’s Grooming Market Size and Forecast, By Product Type (2020 to 2031F) (In USD Billion)
Table 32: Europe Men’s Grooming Market Size and Forecast, By Price Range (2020 to 2031F) (In USD Billion)
Table 33: Europe Men’s Grooming Market Size and Forecast, By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 34: Europe Men’s Grooming Market Size and Forecast, By Nature (2020 to 2031F) (In USD Billion)
Table 35: Germany Men’s Grooming Market Size and Forecast By Product Type (2020 to 2031F) (In USD Billion)
Table 36: Germany Men’s Grooming Market Size and Forecast By Price Range (2020 to 2031F) (In USD Billion)
Table 37: Germany Men’s Grooming Market Size and Forecast By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 38: Germany Men’s Grooming Market Size and Forecast By Nature (2020 to 2031F) (In USD Billion)
Table 39: United Kingdom (UK) Men’s Grooming Market Size and Forecast By Product Type (2020 to 2031F) (In USD Billion)
Table 40: United Kingdom (UK) Men’s Grooming Market Size and Forecast By Price Range (2020 to 2031F) (In USD Billion)
Table 41: United Kingdom (UK) Men’s Grooming Market Size and Forecast By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 42: United Kingdom (UK) Men’s Grooming Market Size and Forecast By Nature (2020 to 2031F) (In USD Billion)
Table 43: France Men’s Grooming Market Size and Forecast By Product Type (2020 to 2031F) (In USD Billion)
Table 44: France Men’s Grooming Market Size and Forecast By Price Range (2020 to 2031F) (In USD Billion)
Table 45: France Men’s Grooming Market Size and Forecast By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 46: France Men’s Grooming Market Size and Forecast By Nature (2020 to 2031F) (In USD Billion)
Table 47: Italy Men’s Grooming Market Size and Forecast By Product Type (2020 to 2031F) (In USD Billion)
Table 48: Italy Men’s Grooming Market Size and Forecast By Price Range (2020 to 2031F) (In USD Billion)
Table 49: Italy Men’s Grooming Market Size and Forecast By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 50: Italy Men’s Grooming Market Size and Forecast By Nature (2020 to 2031F) (In USD Billion)
Table 51: Spain Men’s Grooming Market Size and Forecast By Product Type (2020 to 2031F) (In USD Billion)
Table 52: Spain Men’s Grooming Market Size and Forecast By Price Range (2020 to 2031F) (In USD Billion)
Table 53: Spain Men’s Grooming Market Size and Forecast By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 54: Spain Men’s Grooming Market Size and Forecast By Nature (2020 to 2031F) (In USD Billion)
Table 55: Russia Men’s Grooming Market Size and Forecast By Product Type (2020 to 2031F) (In USD Billion)
Table 56: Russia Men’s Grooming Market Size and Forecast By Price Range (2020 to 2031F) (In USD Billion)
Table 57: Russia Men’s Grooming Market Size and Forecast By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 58: Russia Men’s Grooming Market Size and Forecast By Nature (2020 to 2031F) (In USD Billion)
Table 59: Asia-Pacific Men’s Grooming Market Size and Forecast, By Product Type (2020 to 2031F) (In USD Billion)
Table 60: Asia-Pacific Men’s Grooming Market Size and Forecast, By Price Range (2020 to 2031F) (In USD Billion)
Table 61: Asia-Pacific Men’s Grooming Market Size and Forecast, By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 62: Asia-Pacific Men’s Grooming Market Size and Forecast, By Nature (2020 to 2031F) (In USD Billion)
Table 63: China Men’s Grooming Market Size and Forecast By Product Type (2020 to 2031F) (In USD Billion)
Table 64: China Men’s Grooming Market Size and Forecast By Price Range (2020 to 2031F) (In USD Billion)
Table 65: China Men’s Grooming Market Size and Forecast By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 66: China Men’s Grooming Market Size and Forecast By Nature (2020 to 2031F) (In USD Billion)
Table 67: Japan Men’s Grooming Market Size and Forecast By Product Type (2020 to 2031F) (In USD Billion)
Table 68: Japan Men’s Grooming Market Size and Forecast By Price Range (2020 to 2031F) (In USD Billion)
Table 69: Japan Men’s Grooming Market Size and Forecast By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 70: Japan Men’s Grooming Market Size and Forecast By Nature (2020 to 2031F) (In USD Billion)
Table 71: India Men’s Grooming Market Size and Forecast By Product Type (2020 to 2031F) (In USD Billion)
Table 72: India Men’s Grooming Market Size and Forecast By Price Range (2020 to 2031F) (In USD Billion)
Table 73: India Men’s Grooming Market Size and Forecast By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 74: India Men’s Grooming Market Size and Forecast By Nature (2020 to 2031F) (In USD Billion)
Table 75: Australia Men’s Grooming Market Size and Forecast By Product Type (2020 to 2031F) (In USD Billion)
Table 76: Australia Men’s Grooming Market Size and Forecast By Price Range (2020 to 2031F) (In USD Billion)
Table 77: Australia Men’s Grooming Market Size and Forecast By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 78: Australia Men’s Grooming Market Size and Forecast By Nature (2020 to 2031F) (In USD Billion)
Table 79: South Korea Men’s Grooming Market Size and Forecast By Product Type (2020 to 2031F) (In USD Billion)
Table 80: South Korea Men’s Grooming Market Size and Forecast By Price Range (2020 to 2031F) (In USD Billion)
Table 81: South Korea Men’s Grooming Market Size and Forecast By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 82: South Korea Men’s Grooming Market Size and Forecast By Nature (2020 to 2031F) (In USD Billion)
Table 83: South America Men’s Grooming Market Size and Forecast, By Product Type (2020 to 2031F) (In USD Billion)
Table 84: South America Men’s Grooming Market Size and Forecast, By Price Range (2020 to 2031F) (In USD Billion)
Table 85: South America Men’s Grooming Market Size and Forecast, By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 86: South America Men’s Grooming Market Size and Forecast, By Nature (2020 to 2031F) (In USD Billion)
Table 87: Brazil Men’s Grooming Market Size and Forecast By Product Type (2020 to 2031F) (In USD Billion)
Table 88: Brazil Men’s Grooming Market Size and Forecast By Price Range (2020 to 2031F) (In USD Billion)
Table 89: Brazil Men’s Grooming Market Size and Forecast By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 90: Brazil Men’s Grooming Market Size and Forecast By Nature (2020 to 2031F) (In USD Billion)
Table 91: Argentina Men’s Grooming Market Size and Forecast By Product Type (2020 to 2031F) (In USD Billion)
Table 92: Argentina Men’s Grooming Market Size and Forecast By Price Range (2020 to 2031F) (In USD Billion)
Table 93: Argentina Men’s Grooming Market Size and Forecast By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 94: Argentina Men’s Grooming Market Size and Forecast By Nature (2020 to 2031F) (In USD Billion)
Table 95: Colombia Men’s Grooming Market Size and Forecast By Product Type (2020 to 2031F) (In USD Billion)
Table 96: Colombia Men’s Grooming Market Size and Forecast By Price Range (2020 to 2031F) (In USD Billion)
Table 97: Colombia Men’s Grooming Market Size and Forecast By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 98: Colombia Men’s Grooming Market Size and Forecast By Nature (2020 to 2031F) (In USD Billion)
Table 99: Middle East & Africa Men’s Grooming Market Size and Forecast, By Product Type (2020 to 2031F) (In USD Billion)
Table 100: Middle East & Africa Men’s Grooming Market Size and Forecast, By Price Range (2020 to 2031F) (In USD Billion)
Table 101: Middle East & Africa Men’s Grooming Market Size and Forecast, By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 102: Middle East & Africa Men’s Grooming Market Size and Forecast, By Nature (2020 to 2031F) (In USD Billion)
Table 103: United Arab Emirates (UAE) Men’s Grooming Market Size and Forecast By Product Type (2020 to 2031F) (In USD Billion)
Table 104: United Arab Emirates (UAE) Men’s Grooming Market Size and Forecast By Price Range (2020 to 2031F) (In USD Billion)
Table 105: United Arab Emirates (UAE) Men’s Grooming Market Size and Forecast By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 106: United Arab Emirates (UAE) Men’s Grooming Market Size and Forecast By Nature (2020 to 2031F) (In USD Billion)
Table 107: Saudi Arabia Men’s Grooming Market Size and Forecast By Product Type (2020 to 2031F) (In USD Billion)
Table 108: Saudi Arabia Men’s Grooming Market Size and Forecast By Price Range (2020 to 2031F) (In USD Billion)
Table 109: Saudi Arabia Men’s Grooming Market Size and Forecast By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 110: Saudi Arabia Men’s Grooming Market Size and Forecast By Nature (2020 to 2031F) (In USD Billion)
Table 111: South Africa Men’s Grooming Market Size and Forecast By Product Type (2020 to 2031F) (In USD Billion)
Table 112: South Africa Men’s Grooming Market Size and Forecast By Price Range (2020 to 2031F) (In USD Billion)
Table 113: South Africa Men’s Grooming Market Size and Forecast By Distribution Channel (2020 to 2031F) (In USD Billion)
Table 114: South Africa Men’s Grooming Market Size and Forecast By Nature (2020 to 2031F) (In USD Billion)
Table 115: Competitive Dashboard of top 5 players, 2025
Table 116: Key Players Market Share Insights and Analysis for Men’s Grooming Market 2025
Figure 2: Market attractiveness Index, By Region 2030
Figure 3: Market attractiveness Index, By Segment 2030
Figure 4: Global Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 5: Global Men’s Grooming Market Share By Region (2025)
Figure 6: North America Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 7: North America Men’s Grooming Market Share By Country (2025)
Figure 8: US Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 9: Canada Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 10: Mexico Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 11: Europe Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 12: Europe Men’s Grooming Market Share By Country (2025)
Figure 13: Germany Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 14: United Kingdom (UK) Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 15: France Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 16: Italy Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 17: Spain Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 18: Russia Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 19: Asia-Pacific Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 20: Asia-Pacific Men’s Grooming Market Share By Country (2025)
Figure 21: China Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 22: Japan Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 23: India Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 24: Australia Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 25: South Korea Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 26: South America Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 27: South America Men’s Grooming Market Share By Country (2025)
Figure 28: Brazil Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 29: Argentina Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 30: Colombia Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 31: Middle East & Africa Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 32: Middle East & Africa Men’s Grooming Market Share By Country (2025)
Figure 33: United Arab Emirates (UAE) Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 34: Saudi Arabia Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 35: South Africa Men’s Grooming Market Size By Value (2020, 2025 & 2031F) (in USD Billion)
Figure 36: Porter's Five Forces of Global Men’s Grooming Market
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