India Instant Noodle, Pasta, Soup Market Outlook, 2027-28

India Instant Noodle-Pasta-Soup Market Size, Share, Trend & Market Analysis By Type, By Distribution Channel, By End User, Competition Forecast & Opportunities.

Featured Companies

  • 1. Bambino Agro Industries Limited
  • 2. CG Foods (India) Private Limited
  • 3. Hindustan Unilever Limited
  • 4. ITC Limited
  • 5. Nestle India Limited
  • 6. Capital Foods Private Limited
  • More...

For more than two decades Instant noodles, Soup, and Pasta have marked their presence in the market by their peculiar feature and taste. Due to its convenient food package style and easy availability, people are more inclined towards it. With an increase in hectic lifestyles and consumers want something quick and tasty to fight their hunger. In earlier days pasta was dealing with limited players and market acceptance but due to aggressive marketing strategy and social media campaign pasta has achieved a fun to make breakfast with friends and families. According to the report titled- 'India Instant Noodles-Pasta-Soup Market Outlook, 2027-28' published by Bonafide Research the market is expected to grow significantly as compared to its historic growth rate of nearly 10% during the period 2016-17 to 2021-22.

It’s been 3 decades since instant noodles penetrate the market of India with their easy availability and easy to use. Instant noodles firstly came in India in 1983 by Nestle Maggie with its concept 2minutes of Maggie. With this many other companies like Capital foods, CG foods, Nissin ramen also came into the market and competing with Nestle Maggie. The category was growing robustly and therefore all the big FMCG players had their eyes set on it. Instant noodles have attracted the market by their packaging style like in cup form. we just have to add hot water to it. Because of its Instant feature and its instant connectivity with people it has captured a good chunk of the marketplace in the RTC market.

The instant soup market emerged with a wide variety of soups range. Soups are also considered a healthy breakfast and a wholesome meal in itself. In western countries, soups are a highly mature category and available in various formats to suit both the evolved consumption habits as well as budget. The market in India is dominated by dried soup formats through brands such as HUL’s Knorr. In the last few years, there has been a growing demand for healthy, quick & easy to prepare at home food options. The instant soup market has been relatively under-penetrated in India but with urbanization and rise in organized retail, rise in income, and changing lifestyles. This was driven by a growing base of ‘young’ and ‘experimental’ consumers who are ready to try western fast foods with a caution that they are affordable and that products taste continue to have a ‘desi’ flavor to it.

Pasta is a universal food, rich in history, and more than ever before a symbol of healthy eating whose consumption is developing. Future economic growth continued exposure to Western cuisine through television and travel abroad and mounting demand for convenience-minded packaged food solutions among middle-class consumers could together lay the foundations for stronger consumer demand for pasta in the coming years.

The key segments in the report are:
• India Ready-To-Cook Market
• India Instant Noodles Market
• India Instant Pasta Market
• India Soup Market

Considered in the report
• Geography: India
• Base year: 2021-22
• Historical year: 2016-17
• Forecasted year: 2027-28

Segments covered in the market
• By Category
• By Demographic Area
• By Company
• By Region
• By Sales Channel
• By Company
• By Type

This report can be useful to Industry consultants, manufacturers and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

Report Methodology: The information contained in this report is based upon both primary and secondary research. Primary research included interviews with various channel partners of induction cooktop and electric cooker in India. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.

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Arun Kalwani

Arun Kalwani

Research Analyst

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Arun Kalwani

Companies Mentioned

  • Bambino Agro Industries Limited
  • CG Foods (India) Private Limited
  • Hindustan Unilever Limited
  • ITC Limited
  • Nestle India Limited
  • Capital Foods Private Limited

Table of Contents

  • Table of Content
  • 1. Executive Summary
  • 2. Market Structure
  • 2.1. Market Considerate
  • 2.2. Assumptions
  • 2.3. Limitations
  • 2.4. Abbreviations
  • 2.5. Sources
  • 2.6. Definitions
  • 2.7. India Macro Economic Indicators
  • 2.8. Demographics Insight
  • 3. Research Methodology
  • 3.1. Secondary Research
  • 3.2. Primary Data Collection
  • 3.3. Market Formation & Validation
  • 3.4. Report Writing, Quality Check & Delivery
  • 4. India Instant Noodles, Pasta & Soup Market Outlook
  • 4.1. Market Size By Value
  • 4.2. Market Share
  • 4.2.1. By Company
  • 4.2.2. By Category
  • 4.3. India Instant Noodles Market Outlook
  • 4.3.1. Market Size By Value
  • Packet/Pouch Noodles Market
  • Cup/Bowl Noodles Market
  • 4.3.2. Market Share
  • By Company
  • By Packaging
  • By Sales Channel
  • 4.3.3. Pricing Analysis
  • 4.4. India Instant Pasta Market Outlook
  • 4.4.1. Market Size ByValue
  • 4.4.2. Market Share
  • By Company
  • By Sales Channel
  • 4.4.3. Pricing Analysis
  • 4.5. India Instant Soup Market Outlook
  • 4.5.1. Market Size By Value
  • 4.5.2. Market Share
  • By Company
  • By Sales Channel
  • 4.5.3. Pricing Analysis
  • 5. Trade Dynamics
  • 5.1. Import
  • 5.2. Export
  • 6. Market Dynamics
  • 6.1. Drivers
  • 6.2. Challenges
  • 7. Market Trends & Development
  • 7.1. Clever and Unique Marketing Strategies
  • 7.2. Growing Focus on Stress on Health & Wellness
  • 7.3. Introduction of New Flavours
  • 7.4. Escalating Competition in the Instant Noodles Category
  • 7.5. Modern Retail Playing a Huge role
  • 8. Competitive Landscape
  • 8.1. Porter`s Five Forces
  • 8.2. Company Profile
  • 8.2.1. Nestle India Private Limited
  • Company Snapshot
  • Company Overview
  • Financial Highlights
  • Geographic Insights
  • Business Segment & Performance
  • Product Portfolio
  • Key Executives
  • Strategic Moves & Developments
  • Hindustan Unilever Limited
  • 8.2.2. Bambino Agro Industries Limited
  • 8.2.3. ITC Limited
  • 8.2.4. Capital Foods Private Limited
  • 8.2.5. CG Foods India Private Limited
  • 8.2.6. Hindustan Unilever Ltd
  • 9. Strategic Recommendation’s
  • 10. Disclaimer

List of Table
Table 1: India Economic Snapshot 2020
Table 2: India Tier-wise Classification Of Cities
Table 3: India Region-wise Classification Of Cities
Table 4: India Instant Noodles, Pasta & Soup Market Share By Company (2021)
Table 5: India Instant Noodles, Pasta & Soup Market Share By Value By Category (2016-17, 2021-22&2027-28F))
Table 6: India Snacks Mix Market Size By Value (in INR Crore)
Table 7: India Curry Mix Market Size By Value (in INR Crore)
Table 8: India Instant Noodles Market Share By Company (2021)
Table 9: India Instant Noodles Market Share By Value By Packaging (2016-17, 2021-22&2027-28F))
Table 10: India Instant Noodles Market Share By Value By Sales Channel (2016-17, 2021-22&2027-28F))
Table 11: India Instant Pasta Market Share By Company (2021)
Table 12: India Instant Pasta Market Share By Value By Sales Channel (2016-17, 2021-22&2027-28F))
Table 13: India Instant Soup Market Share By Company (2021)
Table 14: India Instant Soup Market Share By Value By Sales Channel (2016-17, 2021-22&2027-28F))
Table 15: HS Code for Instant Noodles, Pasta & Soup Market in India 2021
Table 16: Import Duty Structure for HS Code XXXX in India 2021
Table 17: Import of HS Code XXXX in India Value & Volume (2016-17 to 2021-22)
Table18: Import of HS Code XXXX in India - By Country By Value &Volume Share (2021-22)
Table 19: Export of HS Code XXXX in India Value & Volume (2016-17 to 2021-22)
Table 20: Export of HS Code XXXX in India By Country By Value &Volume Share (2021-22)

List of Figure

Figure 1: India Population 2017-2021 (In Crore)
Figure 2: India Population Age Structure (EST. 2019)
Figure 3: India Urban VS Rural (Crore)
Figure 4: India Instant Noodles, Pasta & Soup Market Size By Value (2016-17 to 2027-28F) (in INR Crore)
Figure 5: India Instant Noodles Market Size By Value (2016-17 to 2027-28F) (in INR Crore)
Figure 6: India Instant Pasta Market Size By Value (2016-17 to 2027-28F) (in INR Crore)
Figure 7: India Instant Soup Market Size By Value (2016-17 to 2027-28F) (in INR Crore)
Figure 8: Porter's Five Forces of India Instant Noodles, Pasta & Soup Market

Feed Phosphate Market Research FAQs

The primary target audience of Indomie noodles: Young adults ages 16 – 25, because of their school and university life, if their Mom works students have a good choice to eat noodles as a dinner.

The instant noodles market in India was valued at INR 93.66 Bn in 2017, and is expected to expand at a compound annual growth rate (CAGR) of ~5.6% during 2018-2023.

Maggi wanted to appeal to those who are more willing to embrace a modern mindset to cooking. They are novice cooks and progressive moms (ages 25 to 44) who value new food experiences and easy cooking inspirations as a way to express themselves and make life more exciting every day.

South Korea used to be number one, but now Vietnam is the world's top consumer of instant noodles per capita. According to the World Instant Noodles Association, Vietnam's consumption rose steadily from 55 servings in 2019 to 87 in 2021. Meanwhile, Korea consumed 80 servings in 2020 but that dropped to 73 last year.

Other types of soup you should watch out for are instant and canned soups, which are often loaded with sodium. High sodium intakes are associated with high blood pressure, a risk factor for heart and kidney disease, and stroke.

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India Instant Noodle, Pasta, Soup Market Outlook, 2027-28

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