Greenhouse farming is the unique farm practice of growing crops within sheltered structures covered by transparent or partially transparent material. This technology aims to provide favorable growing conditions and to protect crops from unfavorable weather and various pests. The diversity of climate and crops, combined with a large surface area of the country covered by high lands, presents a real opportunity for South American horticulture crops. In addition, farmers can add equipment to have better control of their environment, limit soil pollution by fertilizers, and increase the quality and yields of agricultural production. The growing adoption of organic agriculture among small farmers in South America is likely to enhance the regional market demand during the projected period. Small farms in South America often turn into really hi-tech ones. For example, they use greenhouses to grow lettuce and other hydroponic crops, which make it possible to use water and other resources more efficiently. In addition to that, South America is implementing artificial intelligence-based predictive analytics software. According to the report titled "South America Commercial Greenhouse Market Outlook, 2027", published by Bonafide Research, the greenhouse market was valued at USD 3.1 billion in 2021 and it is anticipated to expand at more than 6% CAGR for 2022–2027. Nowadays, water scarcity is the major challenge faced by the South American region. Farmers need to figure out a way to grow crops with very poor water supplies. Local research programmers have been investing lots of effort in developing new varieties that require less water across the region. On the other hand, South America's agri-food systems are important globally. The region is the world’s largest provider of ecosystem services, and it supplies an important share of the world’s food supply. The South American commercial greenhouse market is segmented into three prominent countries, including Brazil, Argentina, and Colombia. Among these countries, Brazil is anticipated to lead the market during the forecast period, whereas Argentina is projected to be the fastest growing country. Historically, vegetable consumption in Brazil has remained low despite the fact that the country is internationally recognized as an agricultural superpower. Further, growing awareness about modern farming techniques and practices is fuelling the market's growth. In addition to that, declining arable land across the country has created higher demand for greenhouse farming. For instance, one of the first modern production greenhouses for tomato cultivation is currently being built in Brazil. "Mais Sade" is building a greenhouse project as an answer to the rising demand for locally grown quality produce in Londrina, a city located in the north of the state of Paraná in the south of Brazil. According to the report, South America's commercial greenhouse market is segmented into two types, including plastic greenhouses and glass greenhouses. Among these types, the plastic greenhouse segment is projected to acquire the highest market share during the forecast period. Plastic greenhouses are more cost-effective than glass greenhouses. Moreover, plastic greenhouses let out less heat compared to glass. Based on these characteristics, the plastic greenhouse segment is witnessing higher demand. Further, the market is segmented into three technology types, including cooling systems, heating systems, and others (lighting, irrigation, fertigation systems, shading, etc.). Among these types, heating systems are projected to occupy a larger portion of the market share during the forecast period. COVID-19 impact The pandemic has heavily impacted the South American commercial greenhouse market. Many industries remained shut due to lockdown scenarios and social distancing norms. Many governments across the region have imposed strict regulations regarding the accelerated infection. In addition to that, the supply chain for food and agricultural equipment was also disrupted. However, by the end of 2020, many manufacturers and production units regained their momentum to remain in the competition and to propel the market's higher growth. Changes in consumer behavior during the pandemic and a higher concentration on organic food are also expected to boost the demand for greenhouse farming in South America. Major Companies present in the market: RICHEL Group, Heliospectra AB, Top Greenhouse, Rivulis Irrigation, Ltd, Prins Group, Priva, Netafim Considered in this report • Geography: South America • Historic Year: 2016 • Base year: 2021 • Estimated year: 2022 • Forecast year: 2027 Aspects covered in this report • South America Commercial Greenhouse Market with its value and forecast along with its segments • Country wise Commercial Greenhouse market analysis • Application wise Commercial Greenhouse distribution • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation Regions covered in the report • Brazil • Argentina • Colombia Based on type of commercial greenhouse in the report: • Glass Greenhouses (horticulture and others) • Plastic Greenhouse (polyethylene, polycarbonate and others) Based on component type of commercial greenhouse in the report: • High-tech • Low-tech • Medium-tech Based on technology of commercial greenhouse in the report: • Cooling Systems • Heating Systems • Others Based on crop type of commercial greenhouse in the report: • Fruits • Vegetables • Flowers and ornamentals • Nursery crops • Others The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to agriculture industry, food & beverage industry, nutrition industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
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