Global Pet Care Market Overview, 2024-29

The global pet care market has witnessed significant growth and transformation in recent years, driven by increasing pet ownership, evolving consumer preferences, and a heightened focus on pet health and wellness. This burgeoning market encompasses a diverse range of products and services, including food, grooming, veterinary care, and accessories, all tailored to meet the varying demands of pet owners. The shift towards premium and natural pet foods reflects a growing awareness of pet nutrition and the desire for high-quality, safe options. Additionally, technological advancements have spurred the development of innovative products, such as smart pet devices and online veterinary consultations, enhancing the overall pet care experience. The demand for personalized and specialized pet care services has also surged, as pet owners seek tailored solutions for their furry companions. However, this rapidly expanding market is not without its challenges; In terms of regulatory frameworks, the global pet care market is subject to various regulations that ensure product safety and animal welfare. These regulations vary across regions but generally focus on quality standards for pet food, health supplements, and grooming products. Compliance with these regulations is crucial for companies operating in this space, as it not only affects product formulation but also influences marketing strategies and consumer trust. Furthermore, the growing emphasis on sustainability has prompted many brands to adopt eco-friendly practices in their product offerings, aligning with consumer expectations for responsible sourcing and environmental stewardship. As sustainability becomes a focal point, companies are increasingly adopting eco-friendly practices, influencing both production methods and consumer choices.

According to the report, ‘Global Pet Care Market Outlook, 2027’, published by Bonafide Research, the market was valued at USD 166 Billion in 2023, with the registered CAGR of 6.38% from 2024-2029. The global pet care market is experiencing significant growth driven by various demands and factors across different regions. A primary demand is the increasing pet ownership, which has surged due to changing social dynamics and the emotional benefits of companionship. This trend is particularly pronounced in urban areas, where busy lifestyles encourage individuals to seek the emotional support that pets provide, leading to a rise in demand for pet products and services. Urbanization is significantly influencing pet care trends in developing countries, reshaping consumer behaviors and market dynamics. As cities expand and populations migrate to urban areas, the concept of pet ownership is evolving from a rural or traditional perspective to one that emphasizes companionship and family integration. In many developing nations, urbanization has led to an increase in disposable income, allowing more households to adopt pets, particularly dogs and cats, which are often viewed as family members rather than mere animals. This shift towards pet humanization encourages owners to invest in high-quality food, grooming services, and healthcare, reflecting a growing awareness of pets' nutritional and emotional needs. In the Asia Pacific region, rapid economic growth and rising disposable incomes are driving consumer spending on pet care solutions. The region is witnessing a shift towards premium products, reflecting a broader trend of pet humanization where pets are treated as family members. This has led to increased investments in pet care infrastructure, including veterinary services and retail outlets. Additionally, government initiatives promoting animal welfare and healthcare are contributing to market expansion.

Pet Food is the largest segment, driven by the rising trend of pet humanization, particularly in developed countries. Premium and organic food options are gaining popularity, with consumers increasingly seeking high-quality ingredients and specialized diets for their pets. In North America and Europe, there’s a marked demand for grain-free and protein-rich foods, while emerging markets in Asia are witnessing a growing appetite for convenient and nutritionally balanced products. Pet Accessories, which includes toys, beds, and apparel, is another rapidly growing segment. As pet ownership becomes more prevalent worldwide, especially in urban areas, there is an increased demand for stylish and functional accessories. Markets in countries like Japan and the U.S. emphasize innovation and design, with consumers willing to invest in unique products that enhance their pets' lifestyles. Pet Healthcare is an essential segment, with rising awareness of pet health driving demand for veterinary services, preventive care, and health products. In many developed nations, there is a growing trend towards preventive healthcare and wellness, leading to increased spending on veterinary services and pet pharmaceuticals. Conversely, developing countries are seeing a rising demand for basic veterinary services and vaccinations, as pet ownership becomes more common. Pet Grooming services are experiencing heightened demand globally, fueled by the desire for pet aesthetics and hygiene. In regions like North America and Europe, professional grooming services and premium grooming products are in high demand, reflecting a cultural shift towards pet pampering. Meanwhile, in countries with emerging pet markets, there is a rising trend of DIY grooming solutions as pet owners seek affordable ways to maintain their pets’ appearance.

The global pet food market is predominantly driven by the types of animals kept as companions, with dog and cat food being the most significant segments. Dog food continues to dominate, accounting for the largest share due to the increasing number of pet dogs and the growing trend of humanization, where owners seek high-quality, nutrient-dense options. Innovations in this segment include grain-free formulas and customized diets tailored to specific breeds or health needs. Similarly, cat food is rapidly expanding, with a notable demand for high-protein, moisture-rich options like wet or canned food, reflecting cats’ natural dietary preferences. In addition to dogs and cats, the market for fish food is notable, particularly as more households embrace aquarium-keeping. Innovations here include specialized formulas targeting specific fish species, enhancing their health and coloration. Bird food, including seeds and pellets, caters to an increasing interest in avian pets, with many owners seeking organic and fortified options to ensure optimal health. Other categories, such as food for small mammals and reptiles, are also gaining traction, fueled by a growing fascination with exotic pets. By food type, the market is primarily segmented into dry food, which remains popular for its convenience and cost-effectiveness, and wet or canned food, appreciated for its palatability and moisture content. Snacks and treats are a rapidly growing niche, with an emphasis on natural ingredients and functional benefits, such as dental health and training aids.

The prominence of North America in the global pet care industry can be attributed to several interrelated factors that create a robust ecosystem for pet ownership and care. One of the most significant contributors is the high disposable income of households, allowing pet owners to invest in premium products and services. With a substantial portion of the population viewing pets as family members, spending on pet food, healthcare, grooming, and accessories has become a priority rather than a luxury. This cultural shift towards pet humanization underscores a growing trend where pet owners prioritize the well-being and quality of life of their pets, often equating their needs with those of family members. Moreover, the strong emphasis on pet health and nutrition has transformed the market dynamics in North America. Consumers are increasingly seeking high-quality, nutritious food options, with many gravitating towards organic, grain-free, and high-protein formulations. This demand has led to a proliferation of brands catering to specific dietary requirements and preferences, from specialized diets for specific breeds to products designed for pets with allergies or health conditions. The healthcare segment of the pet care industry in North America has seen substantial growth. With heightened awareness of preventive care, many pet owners are opting for regular veterinary check-ups, vaccinations, and wellness plans. This trend is complemented by advancements in veterinary medicine and an expanding range of pet health products, including supplements and pharmaceuticals, which enhance pet longevity and quality of life.



COVID-19 Impacts:
People are currently suffering from mental isolation as a result of being forced to stay at home during a lockdown. Having a pet can effectively help in recovering an individual from such a mental state. This is likely to ease animals' humanization rates, thereby driving the pet industry's growth. According to a survey ‘2019-2020 APPA National Pet Ownership’ conducted by the American Pet Products Organization, as of 2020, 67% of the U.S. households owned a pet, up from 56% in 1988. Additionally, dog owners are highly conscious about preventing their dogs from getting infected by the corona virus. This is likely to ease the dog vets' revenues and other dog healthcare products during the pandemic period. For instance, from 1 December 2019 to 1 February 2020, there was a reported tenfold increase in the total number of dog face masks in China. However, shutting down the pet food stores due to the lockdown restrictions in many countries across the globe is likely to hamper such products' revenues.

Major companies present in the market
Nestle SA, Mars Incorporated , Colgate-Palmolive , J M Smucker , Blue-Buffalo , Champion Pet Foods , United Pet Group, a Spectrum Brands Company, PLB International , Scott Pet, Inc. , Unicharm Corporation, Laroy Group, Deuerer GmbH , Heristo AG , Well Pet , Nicoluzzi Industria de Racoes Ltda, Raw Gold , Promeal (PTY) LTD, Heritage Foods Kenya Ltd. , Lider Pet Food , De Haan Pet Food

Considered in this report
• Geography: Global
• Historic year: 2018
• Base year: 2023
• Estimated year: 2024
• Forecast year: 2029

Aspects covered in this report
• Global pet care market with its value and forecast along with its segments
• Region & Country-wise pet care market analysis
• Various divers and challenges
• Ongoing trends and developments
• Five force models
• Top profiled companies
• Strategic recommendation

Regions & Countries covered in the report
• North America (USA, Canada, Mexico)
• Europe (UK, France, Italy, Germany)
• South America (Brazil, Argentina, Chile)
• Asia-Pacific (Japan, Australia, China, India)
• Middle-East & Africa (UAE, Saudi Arabia, South Africa)

Segment covered in the report
• Pet foods
• Pet healthcare
• Pet accessories
• Pet grooming

By Pet Type in the report
•Dog Food
•Cat Food
•Fish Food
•Bird Food
•Others

By Food Type in the report
•Dry Food
•Wet or Canned
•Snacks and treats
•others

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering, the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started, verifying the details obtained from secondary sources.

Intended audience
This report can be useful to Industry consultants, manufacturers, suppliers, associations & organizations related to pet care products industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.