UK Two Wheeler Market Overview, 2030

The twowheeler market in the UK experienced notable changes in 2022, influenced by shifting consumer preferences, regulatory updates, and technological progress. The increasing demand for motorcycles, scooters, and ebikes has been impacted by growing urban congestion, elevated fuel costs, and the drive for environmentally friendly transportation options. The UK’s dedication to lowering carbon emissions has been instrumental in hastening the acceptance of electric twowheelers, as more consumers search for sustainable and economical mobility choices. The government's programs, which include incentives for electric vehicles and funding for charging infrastructure, have additionally facilitated this transition. The UK’s twowheeler industry includes a wide array of products, ranging from highperformance motorcycles preferred by enthusiasts to lightweight scooters utilized for everyday commuting. The boom in online food and package deliveries has significantly increased demand for commuter motorcycles and mopeds, especially in urban regions where traffic jams continue to be a recurring problem. Major metropolitan areas like London, Manchester, and Birmingham have witnessed a rise in twowheeler registrations due to their practicality in maneuvering crowded streets and minimizing travel time.

In 2021, the twowheeler market in UK stood at USD 1,377 million at 3.6% from 2022 to 2028, the worth is projected to reach ~USD 1,764 million by 2028,Electric mobility has surfaced as a prominent trend in the UK’s twowheeler market. The rollout of zeroemission zones (ZEZs) and the growing availability of affordable electric scooters and motorcycles have motivated consumers to consider greener options. Brands such as NIU, Super Soco, and Silence have enhanced their market presence, providing a variety of electric twowheelers with better battery longevity, faster speeds, and improved charging options. The UK government’s plugin motorcycle grant (PIMG) has also offered fiscal incentives for consumers switching to electric, enhancing accessibility for a wider audience. The market is similarly seeing growth in the premium and adventure motorcycle segment, stimulated by motorcycle tourism and the appeal of brands like Triumph, BMW, and Ducati. Adventure and touring bikes have attracted attention from riders pursuing longdistance travel experiences, further expanding this segment. Additionally, the rising trend of motorcycle customization and lifestyle branding has resulted in increased sales of retro and cruiser motorcycles, showcasing a shift towards stylefocused and experienceoriented purchases.

The UK twowheeler market is categorized into internal combustion engine (ICE) twowheelers and electric twowheelers. ICE twowheelers, which are powered by petrol engines, still hold a dominant position in the market, particularly in the commuter and highperformance motorcycle segments. Consumers favor ICE motorcycles and scooters because of their greater range, wellestablished refueling infrastructure, and highspeed capabilities. Nevertheless, worries regarding carbon emissions, fuel expenses, and governmental regulations are slowly altering demand towards electric options. Electric twowheelers are gaining traction due to zeroemission zones, financial incentives, and improvements in battery technology. Companies like NIU, Super Soco, and Silence are expanding their market presence by providing affordable and efficient escooters and emotorcycles. The presence of fastcharging networks and enhanced battery efficiency has increased the attractiveness of electric twowheelers, particularly for urban commuters and delivery services. As the UK continues to promote sustainable mobility, it is anticipated that the uptake of electric motorcycles and scooters will increase substantially.

The UK twowheeler market is mainly composed of mopeds and motorcycles, addressing various consumer requirements. Mopeds, generally equipped with smaller engines (up to 50cc), are a favored option for urban commuting and delivery services. Their compact size, fuel efficiency, and userfriendliness make them appealing to students and city residents seeking affordable and convenient transportation. The surging popularity of electric mopeds, bolstered by government incentives and ecoaware purchasers, is further driving growth in this area. Motorcycles, in contrast, appeal to a wider audience, ranging from commuters to performance fans. This segment encompasses sportbikes, adventure bikes, cruisers, and touring motorcycles, with premium brands like Triumph, BMW, Yamaha, and Honda leading the market. Although traditional ICE motorcycles are still favored, the emergence of electric motorcycles with improved range, power, and connectivity features is drawing in younger and environmentally conscious riders. With the growing adoption of smart safety technologies and connected mobility solutions, the motorcycle segment continues to advance, providing both performance and sustainability. The UK twowheeler market is divided by engine displacement, catering to varied consumer preferences. 050cc twowheelers, which include mopeds and entrylevel scooters, are primarily utilized for urban commuting and delivery services, delivering low operating costs and high fuel efficiency. The demand for electric mopeds in this segment is increasing due to ecofriendly transportation initiatives. The 51125cc segment features lightweight commuter motorcycles and scooters, popular among daily riders and novice motorcyclists. These twowheelers offer improved speed and power while retaining affordability and fuel efficiency. The 126500cc category consists of midrange motorcycles, attracting commuters and weekend riders who seek a balance of performance and cost. The 501700cc and 701900cc segments appeal to performance enthusiasts and longdistance touring riders. These motorcycles—ranging from sportbikes to cruisers and adventure bikes—are built for speed, comfort, and sophisticated riding features. The premium motorcycle market is led by brands such as Ducati, Triumph, and BMW, with an expanding interest in electric highperformance motorcycles. The above 900cc category includes superbikes and highend touring motorcycles, preferred by professional riders and motorcycle aficionados who value power, speed, and cuttingedge technology.

Considered in this report
• Historic Year: 2019
• Base year: 2024
• Estimated year: 2025
• Forecast year: 2030



Aspects covered in this report
• Two-wheeler Market in UK Market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By powertrain:
• ICE two wheelers
• electric two wheelers

By product:
• moped
• motorcycle

By displacement:
• 0 cc - 50 cc
• 51 cc - 125 cc
• 126 cc - 500 cc
• 501 cc - 700 cc
• 701 cc - 900 cc
• others
The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to agriculture industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.