Figure 1. Research Method Flow Chart 11
Figure 2. Breakdown of Primary Research 13
Figure 3. Bottom-up Approach and Top-down Approach for Market Estimation 15
Figure 4. North America Market Forecast in Optimistic, Conservative and Balanced Perspectives, 2019-2030 17
Figure 5. North America B2C E-commerce Market, 2019-2030, $ bn 20
Figure 6. Primary Drivers and Impact Factors of North America B2C E-commerce Market 23
Figure 7. GDP per capita in the World, 1960-2018, $ thousand 26
Figure 8. Forecast of Middle-class Population by Region, 2015-2030, million 26
Figure 9. Worldwide Connected Devices by Device Type, 2014-2022, billion units 27
Figure 10. Primary Restraints and Impact Factors of North America B2C E-commerce Market 28
Figure 11. Investment Opportunity Analysis 32
Figure 12. Porter’s Fiver Forces Analysis of North America B2C E-commerce Market 35
Figure 13. Breakdown of North America B2C E-commerce Market by Device, 2019-2030, % of Revenue 40
Figure 14. North America Addressable Market Cap in 2020-2030 by Device, Value ($ bn) and Share (%) 40
Figure 15. North America B2C E-commerce Market: PCs, 2019-2030, $ bn 41
Figure 16. North America B2C E-commerce Market: Smartphones, 2019-2030, $ bn 42
Figure 17. North America B2C E-commerce Market: Tablets, 2019-2030, $ bn 43
Figure 18. North America B2C E-commerce Market: Other Devices, 2019-2030, $ bn 44
Figure 19. Breakdown of North America B2C E-commerce Market by Product Type, 2019-2030, % of Sales Revenue 46
Figure 20. North America Addressable Market Cap in 2020-2030 by Product Type, Value ($ bn) and Share (%) 46
Figure 21. North America B2C E-commerce Market: Consumer Electronics, 2019-2030, $ bn 47
Figure 22. North America B2C E-commerce Market: Apparels and Footwear, 2019-2030, $ bn 48
Figure 23. North America B2C E-commerce Market: Travel and Leisure, 2019-2030, $ bn 49
Figure 24. North America B2C E-commerce Market: Food and Beverage, 2019-2030, $ bn 50
Figure 25. North America B2C E-commerce Market: Home Appliances and Furniture, 2019-2030, $ bn 51
Figure 26. North America B2C E-commerce Market: Health and Beauty, 2019-2030, $ bn 52
Figure 27. North America B2C E-commerce Market: Automotive Parts, 2019-2030, $ bn 53
Figure 28. North America B2C E-commerce Market: Other Product Types, 2019-2030, $ bn 54
Figure 29. Breakdown of North America B2C E-commerce Market by Payment Method, 2019-2030, % of Sales Revenue 56
Figure 30. North America Addressable Market Cap in 2020-2030 by Payment Method, Value ($ bn) and Share (%) 56
Figure 31. North America B2C E-commerce Market: Net Banking, 2019-2030, $ bn 57
Figure 32. North America B2C E-commerce Market: Credit Card, 2019-2030, $ bn 58
Figure 33. North America B2C E-commerce Market: Debit Card, 2019-2030, $ bn 59
Figure 34. North America B2C E-commerce Market: e-Wallet, 2019-2030, $ bn 60
Figure 35. North America B2C E-commerce Market: Other Payment Methods, 2019-2030, $ bn 61
Figure 36. Breakdown of North America B2C E-commerce Market by Channel Type, 2019-2030, % of Revenue 63
Figure 37. North America Addressable Market Cap in 2020-2030 by Channel Type, Value ($ bn) and Share (%) 63
Figure 38. North America B2C E-commerce Market: B2C Retailers, 2019-2030, $ bn 64
Figure 39. North America B2C E-commerce Market: Classifieds, 2019-2030, $ bn 65
Figure 40. Breakdown of North America B2C E-commerce Market by Business Model, 2019-2030, % of Revenue 67
Figure 41. North America Addressable Market Cap in 2020-2030 by Business Model, Value ($ bn) and Share (%) 67
Figure 42. North America B2C E-commerce Market: Brick-to-Click, 2019-2030, $ bn 68
Figure 43. North America B2C E-commerce Market: Pure Click, 2019-2030, $ bn 69
Figure 44. North America B2C E-commerce Market: Click-to-Brick, 2019-2030, $ bn 70
Figure 45. Breakdown of North America B2C E-commerce Market by Country, 2019 and 2030, % of Revenue 72
Figure 46. Contribution to North America 2020-2030 Cumulative Revenue by Country, Value ($ bn) and Share (%) 73
Figure 47. U.S. B2C E-commerce Market, 2019-2030, $ bn 75
Figure 48. Canada B2C E-commerce Market, 2019-2030, $ bn 78
Figure 49. B2C E-commerce Market in Mexico, 2015-2030, $ bn 80
Figure 50. Growth Stage of North America B2C E-commerce Industry over the Forecast Period 82
North America B2C E-commerce market is expected to grow by 7.5% annually in the forecast period and reach $1,340.8 billion by 2030 driven by the growing adoption of mobile technology and online shopping amid COVID-19 pandemic. The increased use of smartphones and the implementation of the 5G network for connectivity make the process flexible and flawless. The region has educated and digitally driven audiences. Due to the prominence of social media applications, marketing possibilities are abundant nowadays, which aids in propelling the e-commerce market toward growth trajectories in the region. A lot of mergers and acquisitions are on the trend among the regional companies to increase their capability in the E-commerce business. Convenience is the primary driver of the total expansion of the online buying sector. Customers may locate their desired items by browsing the webpage and get more information about numerous products. Customers are increasingly using smartphones to buy products and services digitally, causing a paradigmatic transition away from e-commerce and toward m-commerce. The absence of a well-organized offline retailing industry is also fueling worldwide expansion. The E-commerce channel allows the organization to reach out to more clients, resulting in essential exposure to the firm. The increasing importance of online marketing tools such as Google advertisements and Facebook ads is also driving e-commerce. Due to less communication and infrastructure costs, established retailers have started converting their business to E-commerce leading to the growth of B2C business online. E-Commerce platforms create an ample opportunity for relatively small-scale and emerging companies to sell their products. Some niche product company has developed their vertical E-commerce website to reach their clients in the region. The American Baker Association has estimated the potential for expansion of e-commerce for bakers. For example, Bimbo Bakeries USA (BBU), a subsidiary of Grupo Bimbo SAB de CV, a Mexican baking conglomerate, has created a direct-to-consumer platform to deliver BBU brands to consumer's doorsteps. In this growing busy working environment, people are interested in preferring online mode. While safety and convenience were the primary drivers of e-commerce development during the pandemic, consumers enjoy the channel's distinctive features, such as product comparisons, assortment, and targeted incentives. However, consumers progressively prefer home delivery and value its product and service benefits, such as speed, reliability, assortment breadth, and flexibility. This is the reason for the e-commerce market growth in North America. B2C E-commerce platform not only enables the customer to have a lot of buying options in all sectors, but it also provides them monetary benefits through cashback schemes to get economies of scale. E-commerce in the health sector is also trending in North America because of its ease of patient access. Some of the big market leaders in the region have started their new Health E-commerce channel in the past and planning to expand it by seeing the growth potential in the area, this helps to directly cater to the consumer. The payment options in E-commerce are very easy and convenient for the users in comparison to traditional methods of payment. For example, PayPal, a payment gateway for E-commerce, has developed new cryptocurrency encryption features and transfer capabilities for customers in the United States.
With the increased usage of connected networks, the e-commerce business is growing. Still, it creates security and privacy, breaching malicious threats to the users and companies. Security risks include hacking, data exploitation, financial theft, phishing attacks, unsecured service delivery, and credit card fraud. This is limiting the market growth because users are reluctant to subscribe to the network of comparatively newer e-commerce sites because of the threats of security breaches. Along with this the B2C e-commerce market is also affected by the fact that the competition on the platforms is cut-throat, along with this the complexity involved in sustaining a proper website which can handle multiple orders at once is also a huge obstacle to conquer. Also the low order value compared to the B2B e-commerce makes the profits even thinner.
Impact of COVID-19
During COVID-19, many people went online to acquire necessities, propelling e-commerce sales to unprecedented heights. Before COVID-19, e-commerce was rapidly expanding. However, the pandemic drove the market even more by encouraging them to spend more money and do so more frequently. Thus, this sector is one of the few that have experienced a positive impact of the pandemic on growth. But it also had to face some obstacles with maintaining the supply and the distribution chain among social situations like lockdowns and other travel restrictions of different products. Along with this the inconsistent human resource and remotely managing the business was also an obstacle.
Highlighted with 24 tables and 50 figures, this 113-page report “North America B2C E-commerce Market 2020-2030 by Device, Product Type, Payment Method, Channel Type, Business Model, and Country: Trend Forecast and Growth Opportunity” is based on a comprehensive research of the entire North America B2C E-commerce market and all its sub-segments through extensively detailed classifications. Profound analysis and assessment are generated from premium primary and secondary information sources with inputs derived from industry professionals across the value chain.
In-depth qualitative analyses include identification and investigation of the following aspects:
• Market Structure
• Growth Drivers
• Restraints and Challenges
• Emerging Product Trends & Market Opportunities
• Porter’s Fiver Forces
The trend and outlook of North America market is forecast in optimistic, balanced, and conservative view by taking into account of COVID-19. The balanced (most likely) projection is used to quantify North America B2C E-commerce market in every aspect of the classification from perspectives of Device, Product Type, Payment Method, Channel Type, Business Model, and Country.
By Device
• PCs
• Smartphones
• Tablets
• Other Devices
By Product Type
• Consumer Electronics
• Apparels and Footwear
• Travel and Leisure
• Food and Beverage
• Home Appliances and Furniture
• Health and Beauty
• Automotive Parts
• Other Product Types
By Payment Method
• Net Banking
• Credit Card
• Debit Card
• e-Wallet
• Other Payment Methods
By Channel Type
• B2C Retailers
• Classifieds
By Business Model
• Brick-to-Click
• Pure Click
• Click-to-Brick
By Geography
• U.S.
• Canada
• Mexico
For each aforementioned country, detailed analysis and data for annual revenue are available for 2019-2030. The breakdown of key national markets by Device, Product Type, and Payment Method over the forecast years are also included.
The report also covers current competitive scenario and the predicted trend; and profiles key vendors including market leaders and important emerging players.
Specifically, potential risks associated with investing in North America B2C E-commerce market are assayed quantitatively and qualitatively through GMD’s Risk Assessment System. According to the risk analysis and evaluation, Critical Success Factors (CSFs) are generated as a guidance to help investors & stockholders identify emerging opportunities, manage and minimize the risks, develop appropriate business models, and make wise strategies and decisions.
Key Players (this may not be a complete list and extra companies can be added upon request):
Alibaba Group Holding Ltd, Amazon.com, Inc., ASOS, ChinaAseanTrade.com, Craigslist, Inc., DIYTrade.com, eBay Inc., eworldtrade.com, Flipkart Internet Private Limited, Groupon, IndiaMart InterMesh Ltd, JD.com Inc., KellySearch.com, Macy’s Inc.,MakeMytrip Pvt. Ltd., Mercateo AG, Newegg Business Inc, OLX, ThomasNet Inc, Walmart Inc.
(Please note: The report will be updated before delivery so that the latest historical year is the base year and the forecast covers at least 5 years over the base year.)
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