Global Sparkling Wine Market Outlook, 2029

The Sparkling Wine market embodies a rich tapestry of history, culture, and celebration, rooted deeply in the vineyards of Champagne, France, where its effervescent charm first captivated the world. Across centuries, Sparkling Wine has evolved beyond a mere beverage to symbolize festivity, luxury, and refined taste globally. Its production and consumption have become integral to cultural celebrations and social gatherings, reflecting a blend of tradition and innovation. Today, the market is highly competitive, with iconic brands like Moët & Chandon, Veuve Clicquot, and Dom Pérignon dominating alongside a dynamic landscape of boutique wineries and emerging labels. Government regulations play a crucial role, particularly in wine-producing regions of Europe and the New World, ensuring adherence to stringent standards of production, labeling, and geographical indications that safeguard quality and authenticity. According to the research report, “Global Sparkling Wine Market Outlook, 2029” published by Bonafide Research, the market is expected to grow with 5.4% CAGR by 2024-29.Sparkling Wine consumption has witnessed steady growth, with Prosecco and Cava emerging as popular alternatives to traditional Champagne, expanding the market's diversity and consumer reach. Sparkling wines are no longer confined to formal celebrations but are increasingly enjoyed in casual settings and paired with a variety of cuisines globally, reflecting their versatility and evolving role in contemporary dining and social experiences. Special aspects of the Sparkling Wine market include its enduring appeal across diverse demographics and its resilience to economic fluctuations, often experiencing heightened demand during festive seasons and social occasions. Key strategies employed by market leaders focus on heritage, craftsmanship, and exclusivity, positioning brands to resonate with discerning consumers who seek both prestige and quality in their wine choices. Innovations in production techniques, such as sustainable viticulture practices and advanced fermentation methods, underscore the industry's commitment to environmental sustainability and meeting evolving consumer preferences. Influencing factors driving the Sparkling Wine market's growth include rising global wine consumption trends, increasing disposable incomes, and a growing preference for premium beverages among consumers worldwide. The market is further segmented by sweetness levels, catering to diverse palates with variations ranging from the dry Brut to the sweeter Demi-Sec, accommodating varied taste preferences and culinary pairings.

Market Drivers • Rising Consumer Affluence and Premiumization: As disposable incomes rise globally, consumers are increasingly willing to spend on luxury and premium products, including Sparkling Wines. This trend is fueled by a growing appreciation for high-quality beverages and the desire to indulge in sophisticated culinary experiences, positioning Sparkling Wines as a choice for celebrations and everyday enjoyment alike. • Expanding Global Demand and Market Penetration: Sparkling Wines are gaining popularity beyond traditional markets in Europe and North America. Emerging economies in Asia-Pacific and Latin America are showing increased consumption, driven by urbanization, changing lifestyles, and the influence of Western dining habits. This expanding global demand is creating new growth opportunities for producers and distributors, encouraging innovation and diversification in product offerings. Market Challenges

Make this report your own

Have queries/questions regarding a report?

Take advantage of intelligence tailored to your business objective

Ask an Expert

Manmayi Raval

Research Consultant

• Production and Supply Chain Constraints: The production of high-quality Sparkling Wines, particularly those adhering to traditional methods such as Method Champenoise, is labour-intensive and subject to natural variations in grape harvests. Ensuring consistent supply amidst climate change impacts and labour shortages poses significant challenges for producers, impacting both volume and quality. • Regulatory Compliance and Trade Barriers: The Sparkling Wine market is heavily regulated, with strict rules governing labeling, geographical indications, and production methods. Navigating these regulations, especially in international markets, can be complex and costly for producers. Additionally, trade barriers and tariffs can hinder market access and increase operational costs, posing challenges for global expansion strategies. Market Trends • Sustainability Initiatives and Organic Production: There is a growing trend towards sustainable viticulture practices and organic production methods in the Sparkling Wine industry. Producers are increasingly adopting practices such as organic farming, biodynamic viticulture, and carbon-neutral production processes to appeal to eco-conscious consumers and mitigate environmental impacts. This trend aligns with broader consumer preferences for sustainable products and corporate responsibility. • Diversification of Product Offerings and Styles: Beyond traditional Champagne, there is a rising demand for diverse styles and flavours of Sparkling Wines. Prosecco, Cava, and other regional varieties are gaining popularity, offering consumers a wider range of choices based on sweetness levels, grape varietals, and production techniques. This trend towards diversification caters to evolving consumer tastes and preferences, encouraging innovation and experimentation within the market.

Don’t pay for what you don’t need. Save 30%

Customise your report by selecting specific countries or regions

Specify Scope Now

Based on the report, the Wine type segment is distinguished into Red, Rose and White. The Red wine is leading in the Sparkling Wine industry due to its versatility and appeal across diverse consumer preferences and culinary pairings. Red wine's dominance in the Sparkling Wine industry stems from its unique ability to cater to a wide range of consumer tastes and preferences, making it a versatile choice for both casual enjoyment and special occasions. Unlike traditional white and rosé Sparkling Wines, which are often associated with lighter, fruitier profiles, red Sparkling Wines offer a richer, more complex flavour profile that appeals to wine enthusiasts seeking depth and character in their beverages. This versatility allows red Sparkling Wines to pair exceptionally well with a variety of cuisines, from hearty meats and cheeses to delicate seafood dishes, making them a preferred choice among consumers looking for a wine that complements diverse dining experiences. Red Sparkling Wines are often perceived as more sophisticated and luxurious, reflecting their association with premium wine regions and prestigious winemaking traditions. This perception contributes to their popularity in both domestic and international markets, where discerning consumer’s value quality and heritage in their wine selections. Additionally, the production of red Sparkling Wines involves specialized techniques, such as extended maceration or blending with red grape varieties, which enhance the wine's depth of flavour and intensity of aromas, further distinguishing them in the marketplace. The rising global demand for Sparkling Wines has spurred innovation within the industry, leading to the development of new styles and expressions of red Sparkling Wines that cater to evolving consumer preferences. Winemakers are experimenting with different grape varietals, aging processes, and dosage levels to create red Sparkling Wines that balance fruitiness with complexity, appealing to a broader audience of wine enthusiasts. On the Basis of report, the Product segment is distinguished into Cava, Champagne, Cremant, Prosecco and Others. THe Prosecco is leading in the Sparkling Wine industry due to its accessible price point, light and fruity flavor profile, and increasing global popularity. Prosecco's rise to prominence in the Sparkling Wine industry can be attributed to several key factors that have propelled its popularity among consumers worldwide. Chief among these is its accessibility in terms of price, making it an attractive choice for a broad demographic of wine enthusiasts. Unlike Champagne, which is often associated with luxury and higher price points, Prosecco offers a more affordable alternative without compromising on quality, appealing to budget-conscious consumers looking for a sparkling wine for everyday enjoyment or special occasions. In addition to its affordability, Prosecco's light and fruity flavour profile sets it apart from other sparkling wines, particularly Champagne and Cava. Made primarily from the Glera grape variety in the Veneto region of Italy, Prosecco is known for its refreshing acidity, delicate aromas of apple, pear, and citrus, and a slight sweetness that makes it highly approachable to novice wine drinkers and seasoned connoisseurs alike. This characteristic flavour profile lends itself well to a wide range of culinary pairings, from brunch dishes and appetizers to desserts, enhancing its versatility and appeal in various dining settings. Prosecco has benefited from strategic marketing efforts and increasing global demand for sparkling wines in recent years. Its popularity has surged in markets outside of Italy, including the United States, United Kingdom, and Asia-Pacific regions, where consumers have developed a preference for its easy-drinking style and celebratory nature. Producers have responded to this growing demand by expanding production volumes and introducing innovative variations, such as Prosecco Superiore DOCG (Denominazione di Origine Controllata e Garantita), which denotes wines of higher quality and stricter production standards. Prosecco's success in the market is bolstered by its versatility in usage beyond traditional celebrations. It is often enjoyed as an aperitif, mixed into cocktails like Aperol Spritz or Bellini, and paired with a variety of cuisines, from seafood and salads to spicy dishes and light desserts. This adaptability has solidified Prosecco's position as a staple in the global sparkling wine market, driving sustained growth and consumer loyalty. Europe is leading in the Sparkling Wine industry due to its rich heritage of winemaking traditions, diverse terroirs suitable for grape cultivation, and stringent quality standards. Europe's pre-eminence in the Sparkling Wine industry can be traced back to its centuries-old heritage of winemaking excellence, encompassing iconic regions such as Champagne in France, Prosecco in Italy, Cava in Spain, and Cremant in various parts of France. These regions have long been synonymous with the production of high-quality sparkling wines, each contributing unique styles and characteristics shaped by their distinct geographical conditions, grape varieties, and winemaking technique Europe's leadership in the Sparkling Wine industry lays in its diverse and well-established wine regions that are ideally suited for grape cultivation. The continent boasts a variety of microclimates, soil types, and elevation levels that create optimal conditions for growing grapes used in sparkling wine production. For instance, the chalky soils of Champagne are renowned for imparting mineralogy to its wines, while the cool climate of northern Italy's Veneto region favours the cultivation of the Glera grape used in Prosecco. These diverse geographical conditions not only support the growth of grape varieties essential for sparkling wine production but also contribute to the complexity and character of the final product.Europe's leadership in the Sparkling Wine industry is reinforced by its adherence to stringent quality standards and regulations that govern wine production and labeling. Appellations such as Champagne AOC and Prosecco DOC (Denominazione di Origine Controllata) ensure that wines bearing these designations meet specific criteria regarding grape varieties, viticulture practices, and winemaking methods. These regulations not only safeguard the authenticity and integrity of European sparkling wines but also enhance consumer confidence in the quality and consistency of the products. Europe's role as a leader in the Sparkling Wine industry is supported by its deep-rooted winemaking traditions and expertise passed down through generations. Producers in Champagne, for example, employ the traditional method champenoise (Champagne method) of secondary fermentation in the bottle, a technique that has become synonymous with quality sparkling wine production worldwide. Similarly, the method traditionally used in Cremant wines and the Charmat method employed in Prosecco showcase Europe's commitment to preserving and evolving traditional winemaking practices to meet modern consumer preferences and market demands. Considered in this report • Historic year: 2018 • Base year: 2023 • Estimated year: 2024 • Forecast year: 2029 Aspects covered in this report • Sparkling Wine market Outlook with its value and forecast along with its segments • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation By Type • Red • Rose • White By Product • Cava • Champagne • Cremant • Prosecco • Others By Price Point • Economy • Mid-range • Luxury By Packaging • Bottled • Canned By Sales Channel • Supermarket/Hypermarket • Specialty Stores • On Trade • Others The approach of the report: This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, and government-generated reports and databases. After gathering the data from secondary sources, primary research was conducted by conducting telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started making primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations, and organizations related to the Sparkling Wine industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.