Australia Oral Care Market Overview, 2028

Australia Oral Care market Size, Share, Trend & Market Analysis By Type, By Distribution Channel, By End User, Competition, Forecast & Opportunities.

Consumers in Australia are aware of the need for a strong oral care routine, with toothpaste, toothbrushes, and dental floss being perceived as necessities and delivering consistent growth year-on-year. Towards the end of the review period, the performance of these products benefited consumers looking for advanced and specialized oral care products, which carry a higher unit price. Basic Oral Care products mainly toothpaste and toothbrushes are an essential part of Australian people's daily oral care routine, taking up more than half of the oral care market share. When it comes to toothpaste, there are usually a variety of options in the supermarket for Australian consumers to select from. The rapidly changing lifestyles and improper diets, including sugar-rich diets, and the increased consumption of alcohol and tobacco, have made oral health one of the major public health problems. The Oral Health Care market in china is showing steady growth. As the saturation rate of Oral health products increases.

According to the research report "Australia Oral Care Market Overview, 2028," published by Bonafide Research, the market is expected to add USD 0.22 Billion by 2028. In both developing and developed nations, the rising prevalence of cavities, sensitivity, and gingivitis has boosted toothpaste consumption on a large scale. As a result, toothpaste has become a necessary component of oral hygiene and wellness. Thus, toothpaste has the largest market share in the oral care market. On the other hand, toothpaste is expected to grow at a rapid pace during the forecast period. Rising awareness about oral hygiene, dental hygiene, and growing incidences of dental caries are fueling the growth of the oral care products market. Furthermore, advancements in technology and the development of newer techniques for manufacturing oral care products are boosting the market's growth. The dentists hold a variety of seminars and initiatives to raise dental hygiene awareness. This assists key market players in exhibiting their product portfolio, resulting in increased acceptance of dental care products.

As per our research, more than 90% of adults and 40% of young children have experienced tooth decay at some stage in their lives. Three out of ten adults have untreated tooth decay. Only four out of every ten Australian adults (39%) have a favorable visiting pattern, i.e., seeing a dentist once a year for a check-up rather than waiting to treat poor oral health. Based on the age group, adults dominate the oral care market during the forecast period. The rising consumer awareness regarding oral care and hygiene among adults is driving the overall growth of the oral care market. There is a variety of oral care products for adults in the market. On the other hand, the kids are expected to grow at a rapid pace during the forecast period. The teeth of kids are very sensitive in nature. The utmost care of the gums and teeth of kids has to be taken with good quality oral care products. As a result, the companies are introducing new products for kids in the oral care market.

Australia’s aging population, growing dental health awareness, rising dental service fees, and out-of-pocket, and private health insurance expenditures are likely to drive the market growth in the mid-long term. Growth in per capita expenditure would aid in more number of dental visits. Based on the age group, adults dominate the oral care market during the forecast period. The rising consumer awareness regarding oral care and hygiene among adults is driving the overall growth of the oral care market. There is a variety of oral care products for adults in the market. On the other hand, the kids are expected to grow at a rapid pace during the forecast period. The teeth of kids are very sensitive in nature. The utmost care of the gums and teeth of kids has to be taken with good quality oral care products. As a result, the companies are introducing new products for kids in the oral care market.

Based on the sales channel, specialty stores dominate the oral care market during the forecast period. Specialty stores offer a wide range of products. The customers get accurate product information through specialty store workers. Customers can also get all types of oral care products under one roof with the help of specialty stores. On the other hand, the online sales channel is expected to grow at a rapid pace during the forecast period. The rising internet penetration in developing and underdeveloped regions are driving the growth of the online sales channel segment in the market. Online retailers provide discounts on the products.

Covid-19 Impacts:
The COVID-19 pandemic has had a significant impact on the Australia Oral Care market in terms of sales and revenue. Because of the easy accessibility of online marketplaces across the Asia Pacific, customers' purchasing habits have shifted from in-store to online as a result of the COVID-19-imposed lockdown, social isolation, and quarantine processes. It also had a significant impact on both essential and non-essential goods distribution channels and consumer behavior. Furthermore, as a result of the outbreak, people of all ages and income levels have become more aware of personal hygiene, including oral hygiene, which benefits the market. The pandemic is behind this trend as Japanese consumers find it more hygienic to use their own tube of toothpaste, rather than to share with family members. Many are also reluctant or unable to visit dentists for regular checkups as the outbreak continues to ravage the world and have instead adopted better oral hygiene.

Considered in this report
•Geography: Australia
•Historic year: 2017
•Base year: 2022
•Estimated year: 2023
•Forecast year: 2028

Aspects covered in this report
•Australia Oral Care market with its value and forecast along with its segments
•Various drivers and challenges
•On-going trends and developments
•Top profiled companies
•Strategic recommendation

By Product
•Toothpaste
•Toothbrushes & Accessories
•Mouthwash/Rinses
•Dental Products & Accessories/Ancillaries
•Dental Prosthesis Cleaning Solutions
•Others

By Distribution Channel
•Supermarkets & Hypermarkets
•Convenience stores
•Pharmacies
•Online stores
•Other distribution channels

By Age Group
•Adults
•Kids
•Infants

By Application
•Home
•Dentistry

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual reports of companies, and analyzing government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.

Intended audience:
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Oral Care industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.



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Table of Contents

  • Table of Content
  • 1. Executive Summary
  • 2. Market Structure
  • 2.1. Market Considerate
  • 2.2. Assumptions
  • 2.3. Limitations
  • 2.4. Abbreviations
  • 2.5. Sources
  • 2.6. Definitions
  • 2.7. Geography
  • 3. Research Methodology
  • 3.1. Secondary Research
  • 3.2. Primary Data Collection
  • 3.3. Market Formation & Validation
  • 3.4. Report Writing, Quality Check & Delivery
  • 4. Australia Macro Economic Indicators
  • 5. Market Dynamics
  • 5.1. Key findings
  • 5.2. Market Drivers
  • 5.3. Market Restraints
  • 5.4. Policies & Certification
  • 5.5. Opportunities
  • 5.6. Value Chain Analysis
  • 5.7. Key Developments – 2022
  • 5.8. Covid-19 Effect
  • 5.9. Industry Experts Views
  • 6. Australia Market Trends
  • 7. Australia Oral Care Market Overview
  • 7.1. Market Size By Value
  • 7.2. Market Size and Forecast By Product
  • 7.3. Market Size and Forecast By Distribution Channel
  • 7.4. Market Size and Forecast By Age Group
  • 7.5. Market Size and Forecast By Application
  • 8. Australia Oral Care Market Segmentations
  • 8.1. Australia Oral Care Market, By Product
  • 8.1.1. Australia Oral Care Market Size, By Toothpaste, 2017-2028
  • 8.1.2. Australia Oral Care Market Size, By Toothbrushes & Accessories, 2017-2028
  • 8.1.3. Australia Oral Care Market Size, By Mouthwash/Rinses, 2017-2028
  • 8.1.4. Australia Oral Care Market Size, By Dental Products & Accessories/Ancillaries, 2017-2028
  • 8.1.5. Australia Oral Care Market Size, By Dental Prosthesis Cleaning Solution, 2017-2028
  • 8.1.6. Australia Oral Care Market Size, By Others, 2017-2028
  • 8.2. Australia Oral Care Market, By Age Group
  • 8.2.1. Australia Oral Care Market Size, By Infants & Baby, 2017-2028
  • 8.2.2. Australia Oral Care Market Size, By Kids, 2017-2028
  • 8.2.3. Australia Oral Care Market Size, By Adults, 2017-2028
  • 8.2.4. Australia Oral Care Market Size, By Geriatric, 2017-2028
  • 8.3. Australia Oral Care Market, By Application
  • 8.3.1. Australia Oral Care Market Size, By Home, 2017-2028
  • 8.3.2. Australia Oral Care Market Size, By Dentistry, 2017-2028
  • 8.4. Australia Oral Care Market, By Distribution Channel
  • 8.4.1. Australia Oral Care Market Size, By Supermarket & Hypermarket, 2017-2028
  • 8.4.2. Australia Oral Care Market Size, By Convenience Store, 2017-2028
  • 8.4.3. Australia Oral Care Market Size, By Pharmacies, 2017-2028
  • 8.4.4. Australia Oral Care Market Size, By Online Stores, 2017-2028
  • 8.4.5. Australia Oral Care Market Size, By Other Distribution Channels, 2017-2028
  • 9. Australia Oral Care Market Opportunity Assessment
  • 9.1. By Product, 2022E to 2028F
  • 9.2. By Application, 2022E to 2028F
  • 9.3. By Age Group, 2022E to 2028F
  • 9.4. By Product T, 2022E to 2028F
  • 10. Competitive Landscape
  • 10.1. Porter's Five Forces
  • 10.2. Company Profile
  • 10.2.1. Company 1
  • 10.2.1.1. Company Snapshot
  • 10.2.1.2. Company Overview
  • 10.2.1.3. Financial Highlights
  • 10.2.1.4. Geographic Insights
  • 10.2.1.5. Business Segment & Performance
  • 10.2.1.6. Product Portfolio
  • 10.2.1.7. Key Executives
  • 10.2.1.8. Strategic Moves & Developments
  • 10.2.2. Company 2
  • 10.2.3. Company 3
  • 10.2.4. Company 4
  • 10.2.5. Company 5
  • 10.2.6. Company 6
  • 10.2.7. Company 7
  • 10.2.8. Company 8
  • 11. Strategic Recommendations
  • 12. Disclaimer

List of Table
Table 1: Australia Oral Care Market Size and Forecast By Product (2017, 2022 & 2028F)
Table 2: Australia Oral Care Market Size and Forecast By Distribution Channel (2017, 2022 & 2028F)
Table 3: Australia Oral Care Market Size and Forecast By Age Group (2017, 2022 & 2028F)
Table 4: Australia Oral Care Market Size and Forecast By Application (2017, 2022 & 2028F)
Table 5: Australia Oral Care Market Size of Toothpaste (2017 to 2028) in USD Billion
Table 6: Australia Oral Care Market Size of Toothbrushes & Accessories (2017 to 2028) in USD Billion
Table 7: Australia Oral Care Market Size of Mouthwash/Rinses (2017 to 2028) in USD Billion
Table 8: Australia Oral Care Market Size of Pressed Cookies (2017 to 2028) in USD Billion
Table 9: Australia Oral Care Market Size of Dental Prosthesis Cleaning Solution (2017 to 2028) in USD Billion
Table 10: Australia Oral Care Market Size of Others (2017 to 2028) in USD Billion
Table 11: Australia Oral Care Market Size of Infants & Baby (2017 to 2028) in USD Billion
Table 12: Australia Oral Care Market Size of Kids (2017 to 2028) in USD Billion
Table 13: Australia Oral Care Market Size of Adults (2017 to 2028) in USD Billion
Table 14: Australia Oral Care Market Size of Geriatric (2017 to 2028) in USD Billion
Table 15: Australia Oral Care Market Size of Home (2017 to 2028) in USD Billion
Table 16: Australia Oral Care Market Size of Dentistry (2017 to 2028) in USD Billion
Table 17: Australia Oral Care Market Size of Supermarket & Hypermarket (2017 to 2028) in USD Billion
Table 18: Australia Oral Care Market Size of Convenience Store (2017 to 2028) in USD Billion
Table 19: Australia Oral Care Market Size of Pharmacies (2017 to 2028) in USD Billion
Table 20: Australia Oral Care Market Size of Online Stores (2017 to 2028) in USD Billion
Table 21: Australia Oral Care Market Size of Other Distribution Channel (2017 to 2028) in USD Billion

List of Figures
Figure 1: Australia Oral Care Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 2: Market Attractiveness Index, By Product
Figure 3: Market Attractiveness Index, By Application
Figure 4: Market Attractiveness Index, By Age Group
Figure 5: Market Attractiveness Index, By Product Type
Figure 6: Porter's Five Forces of Australia Oral Care Market

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Australia Oral Care Market Overview, 2028

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