Brazil Yoga Accessories Market Overview, 2027

"The market for yoga accessories in Brazil has been growing rapidly in recent years, driven by the increasing popularity of yoga and the rising health consciousness of consumers. Brazil is one of the largest markets for yoga in South America. Some of the most popular yoga accessories in Brazil include yoga mats, blocks, straps, blankets, bolsters, and meditation cushions. Brazilian consumers are particularly interested in eco-friendly and sustainable yoga accessories, as there is a growing awareness of the impact of consumer products on the environment. Yoga studios and fitness centers are major buyers of yoga accessories in Brazil, with many stocking a wide range of products for their customers. Many Brazilian yoga practitioners also prefer to buy locally made products, supporting the growth of domestic manufacturers and artisanal producers. The market for online sales of yoga accessories in Brazil is also growing, with many consumers preferring the convenience of shopping online and the ability to compare prices and products from multiple sellers. Some of the leading brands in the Brazilian market for yoga accessories include Manduka, Jade Yoga, Lululemon, and Gaiam. The Brazilian yoga accessories market is a dynamic and innovative industry, driven by a growing demand for quality, sustainable, and unique products that enhance the yoga experience. As the popularity of yoga continues to grow both in Brazil and worldwide, the market is likely to expand even further in the coming years, offering new and exciting products to meet the needs of a diverse and evolving consumer base. According to the report titled “Brazil yoga accessories market overview, 2027” published by Bonafide Research, the Brazil yoga accessories market is projected to reach market size of more than USD 635.75 Million by 2027. The Brazilian government has implemented a tax exemption policy for yoga products, including accessories, clothing, and books. This policy was implemented in a way to promote the practice of yoga in the country and make it more accessible to all socio-economic classes. This tax exemption has contributed to the growth of the yoga accessories market in Brazil and has made it more affordable for practitioners to purchase high-quality yoga accessories. This policy has also led to an increase in the production of locally-made yoga accessories, boosting the economy and creating job opportunities in the country. The raw materials used in the production of yoga accessories in Brazil can come from a variety of countries such as synthetic rubber is often imported from countries such as China, India, and the United States. Brazil is one of the largest producers of natural rubber in the world, and many yoga mat manufacturers in Brazil source their rubber from local suppliers. PVC foam is commonly used in yoga mats and is typically sourced from China, India, or other Asian countries. Cotton is used in yoga clothing and may be sourced from Brazil or imported from other countries, such as India or Turkey. Bamboo is another material used in yoga clothing and is often imported from China or other Asian countries. Cork is a popular material for yoga blocks and may be imported from Portugal, Spain, or other European countries. Some yoga accessories, such as blocks and straps, may be made from recycled plastic, which can come from a variety of sources.

The yoga accessories market in Brazil offers a range of products to cater to the different needs and preferences of yoga practitioners such as yoga mats, clothing, blocks, straps. These are some of the main segments of yoga accessories available in Brazil, but there are also other accessories such as eye pillows, mat bags, and water bottles that can enhance the yoga practice. The supply channels for yoga accessories in Brazil can vary depending on the manufacturer or brand. Some manufacturers sell their products directly to consumers through their own online stores or physical stores, while others may distribute their products through retail stores, yoga studios, or online marketplaces. Popular retailers and online stores that offer yoga accessories in Brazil include Decathlon, Dharma Yoga, Shopfisio, Netshoes, and Amazon Brazil. The yoga accessories market in Brazil offers a diverse range of products to cater to the needs and preferences of yoga practitioners. The yoga accessories market in Brazil is dynamic and continuously evolving to meet the growing demand for quality products from yoga practitioners in the country. Considered in this report • Geography: Brazil • Historic year: 2017 • Base year: 2021 • Estimated year: 2022 • Forecast year: 2027 Aspects covered in this report • Brazil yoga accessories market with its value and forecast along with its segments • Country-wise yoga accessories market analysis • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation

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Manmayi Raval

Research Consultant

By Product Type • Mats • Clothing • Straps • Block • others By Sales Channel • Online • Offline The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us. we have started verifying the details obtained from secondary sources. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to yoga accessories industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry. "

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