India Smart Home Market Outlook, 2027-28

India Smart Home Market grew at a CAGR of more than 38% during the historical time period, with more than INR 2800 Crore market size in 2021-22.

Featured Companies

  • 1. Control4 India Private Limited
  • 2. Crestron Electronics India Private Limited
  • 3. Home Brain IOT Service Private Limited
  • 4. Inoho Electronics Private Limited
  • 5. Legrand India Private Limited
  • 6. Lutron Gl Sales & Services Private Limited
  • More...

A smart home refers to a convenient home arrangement where appliances can be automatically controlled remotely from anywhere with an internet connection using a smart phone or other networked device. In Indian households, people are making a swing towards smart equipment as they look for more gear that takes care of routine tasks like operating lights, blinds, fans, heaters, ACs, and various other appliances. With recent technological advancements in the world, the field of home automation has seen quite a surge in its market. According to the report title, "India Smart Home Market Outlook, 2027-28," the smart home market in India grew at a CAGR of more than 38% during the historical time period, with more than INR 2800 Crore market size in 2021-22. The technology that brought a revolution in the field of smart home automation is the Internet of Things (IOT). The smart home market in India is segregated into three segments, i.e., residential, hospitality, and commercial. The residential sector is leading the market with the highest market share, whereas the hospitality sector is leading behind the residential sector with more than 18% market share. The market is divided into three major segments based on application: home automation, security, and energy management. Home automation consists of lighting, blinds, hub/server, and entertainment. In 2021-22, the lighting and entertainment segments account for more than 65% of the market. By operating technology type, the home automation market is segregated into four parts, i.e., Zigbee, BLE, Zwave, and Wi-Fi technology. Zigbee technology is a prominent technology in the market and the penetration of this technology is also higher than the other technologies. Smart homes, once hailed as the domain of the rich, are now slowly and steadily becoming a necessity for the common man in urban areas. The security and automatic control features seem to have attracted many households in many regions and cities of India. The Tier-1 sector is the most penetrated sector in the Indian home automation market. The penetration of home automation in Mumbai city is higher than in other major metro cities. Mumbai is leading the market with the highest share and Bangalore is in second position in the market. Other metro cities, tier-2 and tier-3 cities are contributing to the market with more than 55% market share in the smart home automation market in India. Cost effectiveness is one of the driving factors for the Indian home automation market. Multiple cities, especially Pune and Mumbai, witness considerable growth in adoption of smart home systems every year. These systems are backed by various competitors, which offer home automation at a low cost, thus increasing the scope of the Indian home automation market. A surge in economic video surveillance for security solutions that are integrated with real-time analytics is anticipated to boost the growth of the Indian home automation market. Moreover, the development of smart kitchen appliances such as smart coffeemakers, intelligent ovens, precision cookers, and smart grills has enhanced IoT for smart homes, which continues to provide profitable business opportunities to the players in the Indian home automation market. Smart appliances are expected to account for the maximum share in the Indian home automation industry. For instance, in 2020, with more than 700 million smartphone users in India, mobile connectivity and availability of easy-to-install applications like air purifiers, smart TVs, smart refrigerators etc., demand for smart appliances will rise in India. Further, the adoption of comfort and lighting systems is growing as the need for reducing energy consumption rises. This is further resulting in the integration of lighting products in-built with technologies such as IoT and cloud-based sources. However, the market penetration of home automation systems in India is lower as compared to other developing nations, owing to the limited connectivity and lower average bandwidth. Furthermore, the lack of standardization of products and components in smart homes can lead to the failure of the system. Such factors hamper the Indian home automation market's growth. There has been a rise in smart home startups such as Oakter, Inoho, IFIHomes, and Home Brain in India owing to the government of India's programmes such as "Make in India" and "Digital India". Many players are developing advanced technologies and devices for the smart home industry in India. For instance, Schneider Electric launched the Easergy P3 in the Indian market in May 2018. It is a medium-voltage protection relay that combines real-time analytics with advanced technologies and solutions powered by the Internet of Things. Similarly, Apple Inc. developed HomeKit, which allows iPhone users to control individual smart home devices such as garage door openers, lights, and security cameras. These factors offer lucrative growth opportunities for the Indian home automation market. The key players operating in the market include Fueblabs, Larsen & Toubro, Schneider, Johnson Controls, Harman International, Home Brain, PERT, Silvan Innovation, Oakter, and Elan Home Systems. Many players in the Indian home automation market have adopted product launch, product development, collaboration, and business expansion as their key developmental strategies to sustain the intense competition and improve their product portfolio. For instance, Harman Professional Solutions collaborated with Zoom Video Communications, Inc. in February 2019 to improve their products for controller applications for commercial spaces. Through this collaboration, companies have developed the AMX Acendo Core Collaboration System and the Zoom Meetings service with the Zoom Rooms Controller app. Similarly, Johnson Controls launched Metasys 10.0 in December 2018. It is designed to deliver more unified building management. It provides facility personnel with smarter building automation, faster responses to critical alarms, and new integrations in fire detection, security, and lighting systems with a single common interface. Furthermore, Nortek Security and Control, LLC expanded its Nortek Security & Control New Home Program in February 2019, which includes a complete line-up of solutions. It also includes smart home control, automation, security, access control, and entertainment solutions that cover every aspect of the home. Noida-based Aliste Technologies is providing smart home solutions for customers by combining environmental consciousness with luxury. Aliste Technologies offers smart appliances such as motion sensing devices, smart gate solutions, security devices like CCTV cameras, and touch-enabled switchboards that can be controlled with a mobile application. Apart from controlling the appliances, its mobile application allows changing mood lighting, provides smart analytics, and more. So far, the startup claims to have completed around 2,500 residential and hospitality projects across 25 Tier-I and Tier-II cities across India. Some of its projects have been in collaboration with big names like House of Hiranandani, T&T Builders, Taj Hospitality, and more. Aliste has also collaborated with channel partners in the industry like YK Almoayyed & Sons to take its products to countries like the UAE and Bahrain. COVID-19 Impacts: The Indian home automation market developed rapidly in 2020, a trend partially stimulated by COVID-19 and the fact that people have been forced to spend more time in their houses due to lockdown measures. This gives enormous opportunities to the companies and suppliers working in the home automation market to develop more innovative and user-friendly appliances to attract users. The temporary closure of manufacturing plants and later limited presence of staff impacted the production quantity across industries. During the initial months of the year 2020, home automation devices and products witnessed a significant fall in their production along with an unstable supply chain. Also, the spending share on smart devices was reduced owing to the unpredictable economic crisis. This has negatively affected the growth, and year-on-year growth witnessed a dip during the year 2020. However, the stay-at-home restrictions to curb the virus' spread pushed the market demand steadily. As per the key experts in the market, this has boosted the demand for efficient home energy-saving smart devices to monitor energy consumption and reduce utility bills. Similarly, it resulted in rising demand for smart TVs, smart set-top boxes, streaming sticks with voice commands, and more. Various market players witnessed a rise in demand for voice-controlled smart home devices as the stay-at-home period prolonged worldwide owing to increasing cases. Similarly, to reduce face-to-face interaction and boost home safety, the adoption of smart doorbells with voice control, video cameras, facial recognition, and more is increasing during pandemics. Thus, in the long term, the COVID-19 pandemic restriction is expected to boost the home automation market share in India. Considered in this report • Geography: India • Base year: 2021-22 • Estimated year: 2022-23 • Forecast year: 2027-28 Aspects covered in this report • India Smart Home market with its value and forecast • Segment-wise India Smart Home market analysis • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation Types of Segment in Smart Home in the report • Residential • Hospitality • Commercial The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Smart Home industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry. “India Smart Home Market Outlook, 2027-28” discusses the following aspects of Smart Home Market in India: How it will help solving your strategic decision making process?? The report gives an in-depth understanding of Smart Home in India: • India Smart Home Market Outlook • India Smart Home Market size By Value with Forecast • India Organized Smart Home Market • India Organized Smart Home Market size By Value, Market share with Forecast • India Residential, Hospitality, Commercial Smart Home Market Outlook • India Residential, Hospitality, Commercial Smart Home Market Size By value and Forecast • Product Portfolio By Company • The key vendors in this market space This report can be useful to Industry consultants, manufacturers and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry. Report Methodology The information contained in this report is based upon both primary and secondary research. Primary research included interviews with various manufacturers of wind turbines in India. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.

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Arun Kalwani

Arun Kalwani

Research Analyst

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Arun Kalwani

Companies Mentioned

  • Control4 India Private Limited
  • Crestron Electronics India Private Limited
  • Home Brain IOT Service Private Limited
  • Inoho Electronics Private Limited
  • Legrand India Private Limited
  • Lutron Gl Sales & Services Private Limited
  • PERT Info-consulting Private Limited
  • RIOT Labz Private Limited
  • Schneider Electric Infrastructure Limited
  • Silvan Innovation Labs Private Limited
  • Honeywell Automation India Limited
  • Cubical Laboratories Private Limited
  • Surmount Energy Solutions Private Limited

Table of Contents

  • Table of Contents
  • 1. Executive Summary
  • 2. Market Structure
  • 2.1. Market Considerate
  • 2.2. Assumptions
  • 2.3. Limitations
  • 2.4. Abbreviations
  • 2.5. Sources
  • 2.6. Definitions
  • 2.7. India Macro Economic Indicators
  • 2.8. Demographics Insight
  • 3. Research Methodology
  • 3.1. Secondary Research
  • 3.2. Primary Data Collection
  • 3.3. Market Formation & Validation
  • 3.4. Report Writing, Quality Check & Delivery
  • 4. India Smart Home Market Outlook
  • 4.1. Market Size by Value
  • 4.2. Market Share by Segment
  • 5. India Organized Smart Home Market Outlook
  • 5.1. Market Size by Value
  • 5.2. Market Share
  • 5.2.1. By City
  • 5.2.2. By Segment
  • 5.2.3. By Application
  • 5.2.4. By Technology
  • 5.3. India Residential Smart Home Market Outlook
  • 5.3.1. Market Size by New residential VS Retro residential market
  • 5.3.2. New Residential Market
  • 5.3.3. New Residential Lighting Market
  • 5.3.4. New Residential Blinds Market
  • 5.3.5. New Residential Hubs/Server Market
  • 5.3.6. New Residential Entertainment Market
  • 5.3.7. New Residential Security/Access Control Market
  • 5.3.8. New Residential Energy Management Market
  • 5.3.9. New Residential Others Market (Smart Sockets and Cabling)
  • 5.3.10. Retro Residential Market
  • 5.3.10.1. Retro Residential Lighting Market
  • 5.3.10.2. Retro Residential Hubs/Server Market
  • 5.3.10.3. Retro Residential Smart Sockets Market
  • 5.3.10.4. Retro Residential Energy Management Market
  • 5.4. India Hospitality Smart Home Market Outlook
  • 5.4.1. Market Size by Value
  • 5.4.2. Hotel Exterior & Lobby Market (Excluding Hotel Rooms)
  • 5.4.2.1. Hotel Lighting Market
  • 5.4.2.2. Hotel Blinds Market
  • 5.4.2.3. Hotel Central Controlling Unit Market
  • 5.4.2.4. Hotel Entertainment Market
  • 5.4.2.5. Hotel Security/Access Control Market
  • 5.4.2.6. Hotel Energy Management Market
  • 5.4.2.7. Hotel Cabling Market
  • 5.4.3. Hotel Rooms Market
  • 5.4.3.1. Hotel Rooms Lighting Market
  • 5.4.3.2. Hotel Rooms Blinds Market
  • 5.4.3.3. Hotel Rooms Energy Management Market
  • 5.4.3.4. Hotel Rooms Touch Screen Market
  • 5.5. India Commercial Smart Home Market Outlook
  • 5.5.1. Market Size by Value
  • 5.5.2. Commercial Lighting Market
  • 5.5.3. Commercial Blinds Market
  • 5.5.4. Commercial Central Switch Market
  • 5.5.5. Commercial Security/ Access Control Market
  • 5.5.6. Commercial Energy Management Market
  • 5.5.7. Commercial Cabling Market
  • 6. Policy & Regulatory Landscape
  • 7. PEST Analysis
  • 8. Market Dynamics
  • 8.1. Key Drivers
  • 8.2. Key Challenges
  • 9. Market Trends & Developments
  • 9.1. Smart Home market is full of Opportunity
  • 9.2. Covid-19 means New Implications
  • 9.3. The Sentient Home
  • 9.4. Focus on Healthcare
  • 9.5. Integration
  • 10. Competitive Landscape
  • 10.1. Porter`s Five Forces
  • 10.2. Company Profiles
  • 10.2.1. Honeywell Automation India Limited
  • 10.2.1.1. Company Snapshot
  • 10.2.1.2. Company Overview
  • 10.2.1.3. Financial Highlights
  • 10.2.1.4. Geographic Insights
  • 10.2.1.5. Business Segment & Performance
  • 10.2.1.6. Product Portfolio
  • 10.2.1.7. Key Executives
  • 10.2.1.8. Strategic Moves & Developments
  • 10.2.2. Cubical Laboratories Private Limited
  • 10.2.3. Schneider Electric India Private Limited
  • 10.2.4. Control4 India Private Limited
  • 10.2.5. Home Brain IOT Service Private Limited
  • 10.2.6. Crestron Electronics India Limited
  • 10.2.7. Inoho Electronics Private Limited
  • 10.2.8. Silvan Innovation Labs Private Limited
  • 10.2.9. PERT Info-consulting Private Limited
  • 10.2.10. Surmount Energy Solutions Private Limited
  • 10.2.11. RIOT Labz Private Limited
  • 11. Strategic Recommendations
  • 12. Disclaimer

List of Tables
Table 1: Key Facts of Honeywell Automation India Limited
Table 2: Key Facts of Cubical Laboratories Private Limited
Table 3: Key Facts of Schneider Electric India Private Limited
Table 4: Key Facts of Control4 India Private Limited
Table 5: Key Facts of Home Brain IOT Service Private Limited
Table 6: Key Facts of Crestron Electronics India Limited
Table 7: Key Facts of Lutron GL Sales & Service Private Limited
Table 8: Key Facts of Legrand India Private Limited
Table 9: Key Facts of Inoho Electronics Private Limited
Table 10: Key Facts of Silvan Innovation Labs Private Limited
Table 11: Key Facts of PERT Info-consulting Private Limited
Table 12: Key Facts of Surmount Energy Solutions Private Limited
Table 13: Key Facts of RIOT Labz Private Limited

List of Figures
Figure 1: India Smart Home Market Size – By Value 2015-16 to 2027-28F (INR Crore)
Figure 2: India Smart Home Market Share by Segment - 2015-16 to 2027-28F (INR Crore)
Figure 3: India Organized Smart Home Market Size – By Value 2015-16 to 2027-28F (INR Crore)
Figure 4: India Organized Smart Home Market Share By City
Figure 5: India Organized Smart Home market Share By Segment
Figure 6: India Organized Smart Home Market Share By Application
Figure 7: India Organized Smart Home Market Share By Technology
Figure 8: India New Residential Market vs Retro Residential Market Size – By Value 2016-17 to 2027-28F (INR Crore)
Figure 9: India New Residential lighting Market Size - 2016-17 to 2027-28F (INR Crore)
Figure 10: India New Residential blinds Market Size - 2016-17 to 2027-28F (INR Crore)
Figure 11: India New Residential Hubs/Server Market Size - 2016-17 to 2027-28F (INR Crore)
Figure 12: India New Residential Entertainment Market Size - 2016-17 to 2027-28F (INR Crore)
Figure 13: India New Residential Security/Access Control Market Size - 2016-17 to 2027-28F (INR Crore)
Figure 14: India New Residential Energy Market Size - 2016-17 to 2027-28F (INR Crore)
Figure 15: India New Residential others Market (Smart Sockets and cabling) size - 2016-17 to 2027-28F (INR Crore)
Figure 16: India Retro Residential Lighting Market Size - 2016-17 to 2027-28F (INR Crore)
Figure 17: India Retro Residential Hubs/Server Market Size - 2016-17 to 2027-28F (INR Crore)
Figure 18: India Retro Residential Smart Sockets Market Size - 2016-17 to 2027-28F (INR Crore)
Figure 19: India Retro Residential Energy Management Market Size - 2016-17 to 2027-28F (INR Crore)
Figure 20: India Hospitality Smart Home Market Size – By Value 2015-16 to 2027-28F (INR Crore)
Figure 21: India Hotel Lighting Market Size – By Value 2016-17 to 2027-28F (INR Crore)
Figure 22: India Hotel blinds Market Size – By Value 2016-17 to 2027-28F (INR Crore)
Figure 23: India Hotel Central Controlling Unit Market Size – By Value 2016-17 to 2027-28F (INR Crore)
Figure 24: India Hotel Entertainment Market Size – By Value 2016-17 to 2027-28F (INR Crore)
Figure 25: India Hotel Security/Access Control Market Size – By Value 2016-17 to 2027-28F (INR Crore)
Figure 26: India Hotel Energy Management Market Size – By Value 2016-17 to 2027-28F (INR Crore)
Figure 27: India Hotel Energy Cabling Market Size – By Value 2016-17 to 2027-28F (INR Crore)
Figure 28: India Hotel Rooms Lighting Market Size – By Value 2016-17 to 2027-28F (INR Crore)
Figure 29: India Hotel Rooms Blinds Market Size – By Value 2016-17 to 2027-28F (INR Crore)
Figure 30: India Hotel Rooms Energy Management Market Size – By Value 2016-17 to 2027-28F (INR Crore)
Figure 31: India Hotel Rooms Touch Screen Market Size – By Value 2016-17 to 2027-28F (INR Crore)
Figure 32: India Commercial Smart Home Market Size – By Value 2015-16 to 2027-28F (INR Crore)
Figure 33: India Commercial Lighting Market Size – By Value 2016-17 to 2027-28F (INR Crore)
Figure 34: India Commercial Blinds Market Size – By Value 2016-17 to 2027-28F (INR Crore)
Figure 35: India Commercial Central Switch Market Size – By Value 2016-17 to 2027-28F (INR Crore)
Figure 36: India Commercial Security/Access Control Market Size – By Value 2016-17 to 2027-28F (INR Crore)
Figure 37: India Commercial Energy Management Market Size – By Value 2016-17 to 2027-28F (INR Crore)
Figure 38: India Commercial Cabling Market Size – By Value 2016-17 to 2027-28F (INR Crore)

Feed Phosphate Market Research FAQs

Smart homes have become relatively affordable with an assortment of technological solutions; however, they are still costlier than traditional homes.

Convenience and cost saving in the long run are the major reasons why smart homes are gaining popularity in India. They allow total control over the lights and other electrical appliances, letting you to operate them through your phones from anywhere and anytime.

Yes, smart home systems are being factored into appraisals for home sales. Having smart thermostats, smart smoke detectors and home security systems has proven to increase a home's value and expedite the sale.

A smart home is a home with a communication network that connects different electronic appliances, home security systems, lighting and thermostats and so on via the internet.

Home Automation is creating new automation technologies for houses that will make them smart using internet-based technologies. These homes/houses that use home automation technologies are smart Homes. This field of home automation is progressively emerging in technology making homes safer and better places to live.

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India Smart Home Market Outlook, 2027-28

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