Majorly used in southern India, coconut, sesame, and sunflower oil have made their way to the kitchen across the country. While coconut oil and sesame oil have been a part of the tradition, sunflower oil has captured the market with its initial promotions as a healthy oil. Unlike the restricted use of sunflower oil, coconut and sesame oil have ample uses even outside their primary industry. The recent publication 'India Edible Coconut Oil, Sunflower Oil & Sesame Oil Market Outlook, 2027-28' by Bonafide Research highlights the possibilities for these oil in contributing to the market share in the forecasted period.
With sunflower oil being popular across the country, the market is expected to grow with the highest CAGR among the three, at a rate of more than 11% through the forecasted period, in terms of value. As the concentration of edible coconut oil is high in Kerala, the consumption is expected not to exceed 0.7 million Tonnes by the end of the forecasted period. On the varied uses, only 3/4th of the sesame oil extracted is used for direct consumption, while nearly 12% is used in the manufacturing of soap, paint, and lubricants. While in the case of coconut oil, only less than half of the extracted oil is used for edible purposes.
The popularity of sunflower oil is rising because of its physical characteristics of light golden colors, as it is assumed something related to clarity. The consumption of sesame oil is facing a paradigm shift because of its increasing use in different cuisines, Ayurveda, various massage oils, and thus creating a demand for an organic variant. Coconut oil has its prominence in every possible usage, backed by its easy availability, but faces a red sign from many known health organizations, including the World Health Organization, advising to limit or avoid consumption, due to its high levels of saturated fat. As the sunflower is suitable for all cuisines and cookery purposes, household consumers prefer to purchase in bulk, with the 5-liter size segment holding a share of around 28% in 2021 and expected to show an increase in the forecasted period. With the easier chances of contamination, consumers prefer to purchase a smaller quantity of sesame and coconut oil, preferably in pet bottles. Apart from the knowledge imparted from the internet and the constant promotions by the brand, the current generation of females are influenced by the fact that these oils have been an integral part of their mother's kitchen.
Major companies present in the market:
Adani Wilmar Limited, Cargill India PVT LTD, N.K Proteins ( Tirupati), Agro Tech Foods Limited, Patanjali Ayurved Limited, Emami Agrotech Limited,
Considered in the report
• Geography: India
• Base year: 2021-22
• Historical year: 2016-17
• Estimated year: 2022-23
• Forecasted year: 2027-28
Aspects covered in the report
• India Oil Market
• India Edible Oil Market
• India Packaged Edible Oil Market
• India Sunflower Oil Market Outlook
• India Coconut Oil Market Outlook
• India Sesame Oil Market Outlook
• Price Product And Variant Analysis
• Market Trends & Developments
• India Economic Profile
• Porters Five Force Model
• Company Profile Of Top Players
Segments covered in the market
• By Market Type
• By Packaging Type
• By Packaging Size
• By Region
• By End User
• By Application
• By Sales Channel
The approach of the report:
We keep an eye on evolving markets and try to evaluate the potentials in the product and services. If we found the market interesting, we start working on it and create the desired table of content considering all aspects of the business. We start by creating separate questionnaires for C-level executives, national/regional sales personals, company owners, dealers, distributors & end-users. Once the questionnaires have been finalized we start collecting the primary data (majorly through phone calls) and try to understand the market dynamics with regional/tier wise. This process gives us in-depth detail of the market including all present companies, the top-performing product with reasons why they dominate; we get the details of new players and their innovative approach and market trends, dynamics, and all the small details of the market. After the collection of primary inputs, we then cross-check the same with secondary sources that include associations, trade journals, annual reports, paid databases, newspapers, magazines, press releases, government sources, etc. By this, we get a rough estimate of the market and start checking existing product price variant, trade, production, raw material scenario, policies and regulatory landscape, etc. Then to finalize the market, we start collecting financials of each player present in the market including limited, private limited, and LLPs. Moreover, we perform cross-industry, cross-region analysis of the product, and based on collected primary inputs and using statistical modeling we start forecasting the market. We follow our forecasting algorithm which is unique for each product but giving more weightage to primary inputs. At the same time, the content team starts preparing company profiles, market dynamics, market trends, five forces, and PEST analysis, etc. Once the data is verified by the data expert, the team (primary team, content team, and data team) together cross-check the segmentations, validates the market, and then the designing team starts plotting the graphs. Once the file is ready, the content team completes the report and makes sure that all the discussed points have been covered and provides their valuable inputs in strategic recommendations’ for new as well as the existing players. The QC team then checks the overall report which includes spell check, data verification and makes the same dispatch ready and error-free.
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the frozen food industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
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Keywords: Edible Oil, Coconut Oil, Sunflower Oil, Sesame Oil, Adani Wilmar Limited, Cargill India PVT LTD, N.K Proteins ( Tirupati), Agro Tech Foods Limited, Patanjali Ayurved Limited, Emami Agrotech Limited, Kerala, Southern India, Manufacturing of Soap, Lubricants, Fortune Sunflower Oil,
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