South America Baby & Adult Diaper Market Outlook, 2027

The key markets for South America Baby & Adult Diaper Market are in Brazil, Argentina, Chile and Colombia. This report consist industry trends and major growing factors.

Featured Companies

  • 1. Procter & Gamble Co
  • 2. Ontex Group
  • 3. Unicharm Corporation
  • 4. Hengan International Group Company Limited
  • 5. Kao Corporation
  • 6. Kitchen Appliances India Limited
  • More...

The global diaper market is growing at a faster pace due to the increasing demand for the diapers. The birth rates of some nations are flourishing due to higher fertility rates while some nations experience higher life expectancy. Both these reasons can increase the demand for diapers globally. The diaper market is divided into two segments of Baby & Adult diapers. Both these segments comprise of complete range of products with satisfactory quality manufactured by the top competitors of the market. Moreover, Domestic brands with their private labels also promote their products in the market. According to the report, “South America Baby & Adult Diaper Market Outlook, 2027” published by Bonafide Research, the market stood around USD 9 Billion in 2021 which is projected to grow with more than 5% CAGR for 2022-2027.Being developing economies, South America always targeted by the prominent leaders to conquer their markets. Like other developing regions of the world, South America has traditionally been seen as a region ripe for potential growth. All these are making room for diaper manufacturer to enter the market. The key markets for diaper are in Brazil, Argentina, Chile and Colombia.

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Traditionally, cloth was used as diaper but due to its necessity of frequent washing and sanitizing, there emerged a demand for disposable diapers. Since recent years, the world is experiencing the growth in the diaper industry. Increased birth and fertility rate in some parts around the globe had emerged the necessity of baby diapers. On the other side, aging population has led to the necessity of adult incontinence products including adult diapers. The diaper market has always evolved in terms of innovations with respect to time. This has urged the diaper manufacturers to develop new products which can provide utmost safety and comfort. Despite the augmented usage of diapers in developed countries, the developing countries are also undergoing the growth and awareness of diapers which has led the companies to expand their business in the developing sector. The baby diaper market is expected to fall in the regions where the birth and fertility rates are comparatively low but the aging population with longer life expectancy will increase the market for adult diapers. With the technological advancements in the diaper industry, the baby diaper industry is experiencing new trends with a complete line of variable products such as disposable diapers, training pants, swim pants, cloth diapers, biodegradable diapers etc. Moreover, limited edition such as printed diapers, denim pants, etc. innovations such as fluff less, dual grip, dual strips, leak guard, etc has helped to develop a complete range of products. On the other hand, the adult diapers are improved with their absorption capacity and design such as brief diapers, flat band, pull ups, adhesive band etc which have provided a variant in accordance with comfort and fit. All these trends have helped to grow the diaper market by introducing competitive products which can help the consumer to select the best quality. With the emergence of environmental awareness among the consumers, the diaper industry developed the biodegradable diapers made from natural fibre which can decompose in a short span of time. Hence, research and development are most important for the diaper industry as the industry is dynamic in nature. The South America diaper market is primarily driven by the rising awareness regarding hygiene and the high birth rates in countries like Brazil, Peru, and Chile. An increasing number of new manufacturers has also forayed into the market due to the low production cost and high market potential. They are developing eco-friendly diapers using raw materials that decompose much faster than cloth or traditional counterparts. Furthermore, advancements in manufacturing technologies have improved the design and safety of diapers, providing a positive thrust to the market. Looking forward, the market is expected to exhibit strong growth during the forecast period (2021-2027). South America is recovering from its economic crisis and become significant destination for diapers makers in forecast period.

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Manmayi Raval

Manmayi Raval

Research Consultant

Brazil has been the leading regional market for biodegradable diapers in South America and is expected to continue to be the dominant region within the market. The market in Brazil has been aided by the growing eco-consciousness among the country’s emerging middle class. Further, the rising awareness of the toxic chemicals present in single-use non-biodegradable diapers that might have adverse health impact with long-term use has further propelled the demand for biodegradable diapers in the country. The growing development towards the implementation of strict recycling and environmental protection laws in Brazil has increasingly led to new parents becoming more aware of the need to bring up their children more sustainably. This is projected to propel the market growth of biodegradable diapers in Brazil in the coming years. In the coming years, the growing penetration of global players and brands is expected to further catalyse the growth of the market in the coming years. The biodegradable diapers market in South America was aided by the growing adoption of sustainable products by new parents in the region who are becoming increasingly eco-conscious. The rising demand for natural ingredients and products has further propelled the market growth. The introduction of value-added products that are skin-friendly and comfortable has also been catalysing the market growth. While the market witnessed a decline in 2020 amidst the COVID-19 pandemic due to heightened price sensitivity amidst reduced purchasing power, the market is expected to recover with the reduction of COVID-19 cases and a rebounding economy. Even in the urban areas, the usage is still limited due to low awareness and low disposable income. The introduction of innovative materials such as superabsorbent fibres and engineered fabrics, coupled with advances in product design and low cost, will boost the sales of disposable baby diapers in the region during the forecast period. Major Companies considered in the report: Procter & Gamble, Kimberly & Clark Corporation, Unicharm Corporation, Ontex Group, Kao Corporation, Hengan International Group company, Johnson & Johnson, Drylock Technologies, Paul Hartmann AG

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Manmayi Raval

Considered in the report • Geography: South America • Historic year: 2016 • Base year: 2021 • Estimated year: 2022 • Forecasted year: 2027 Covered in the report: • Global diaper market • Global baby diaper market • South America baby diaper market • Global adult diaper market • South America adult diaper market • Market trends & developments • Key facts about the leading market players How it will help solving your strategic decision-making process? • Global diaper market scenario (historical & forecast) • Global diaper market size (baby & adult) • Global diaper market share (by company, type, region, country) • Global baby diaper market scenario (historical& forecast) • Global baby diaper size( historical & forecast) • Global baby diaper market share (by country, company, type, region) • South America diaper market scenario(historical& forecast - baby & adult ) • South America diaper market size(baby & adult) • South America diaper market share (by country, company, type, region) • Global adult market scenario ( historical & forecast) • Global adult diaper size( historical & forecast) • Global adult diaper market share (by company, region, country) • Market trends & developments • Company profiles of leading companies Intended audience This report can be useful to Industry consultants, manufacturers and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry. Report Methodology The information contained in this report is based upon both primary and secondary research. Primary research included interviews with various channel partners of diaper market. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.

Companies Mentioned

  • Procter & Gamble Co
  • Ontex Group
  • Unicharm Corporation
  • Hengan International Group Company Limited
  • Kao Corporation
  • Kitchen Appliances India Limited
  • Svenska Cellulosa Aktiebolaget (SCA) Hygiene
  • Johnson & Johnson,
  • Drylock Technologies
  • Paul Hartmann AG

Table of Contents

  • Table of Contents
  • 1. Executive Summary
  • 2. Report Methodology
  • 3. Market Structure
  • 3.1. Market Considerate
  • 3.2. Market Definition
  • 4. Economic /Demographic Snapshot
  • 5. Global Diaper Market Outlook
  • 5.1. Market Size By Value
  • 5.2. Market Share
  • 5.2.1. By Region
  • 5.2.2. By Country
  • 5.2.3. By Company
  • 5.2.4. By Product Type
  • 5.2.5. By Sales Channel
  • 6. Global Adult Diaper Market Outlook
  • 6.1. Market Size By Value
  • 6.2. Market Share
  • 6.2.1. By Region
  • 6.2.2. By Country
  • 6.2.3. By Company
  • 6.2.4. By Sales Channel
  • 7. Global Baby Diaper Market Outlook
  • 7.1. Global Birth Rate and Fertility Rate
  • 7.2. Market Size By Value
  • 7.3. Market Share
  • 7.3.1. By Region
  • 7.3.2. By Country
  • 7.3.3. By Company
  • 7.3.4. By Product Type
  • 7.3.5. By Sales Channel
  • 8. South America Baby Diaper Market Outlook
  • 8.1. Birth Rate and Fertility Rate
  • 8.2. Market Size By Value
  • 8.3. Market Share
  • 8.3.1. By Country
  • 8.3.2. By Product Type
  • 8.3.3. By Sales Channel
  • 8.4. Brazil Baby Diaper Market Outlook
  • 8.4.1. Market Size By Value
  • 8.4.2. Market Share
  • 8.4.2.1. By Product Type
  • 8.4.2.2. By Sales Channel
  • 8.5. Argentina Baby Diaper Market Outlook
  • 8.5.1. Market Size By Value
  • 8.5.2. Market Share
  • 8.5.2.1. By Product Type
  • 8.5.2.2. By Sales Channel
  • 8.6. Columbia Baby Diaper Market Outlook
  • 8.6.1. Market Size By Value
  • 8.6.2. Market Share
  • 8.6.2.1. By Product Type
  • 8.6.2.2. By Sales Channel
  • 8.7. Chile Baby Diaper Market Outlook
  • 8.7.1. Market Size By Value
  • 8.7.2. Market Share
  • 8.7.2.1. By Product Type
  • 8.7.2.2. By Sales Channel
  • 9. Market Dynamics
  • 9.1. Market Drivers
  • 9.2. Market Challenges
  • 10. Market Trends and Developments
  • 10.1. XXXX
  • 10.2. XXXX
  • 10.3. XXXX
  • 10.4. XXXX
  • 11. Company Profiles
  • 11.1. Procter & Gamble
  • 11.2. Kimberly & Clark Corporation
  • 11.3. Unicharm Corporation
  • 11.4. Ontex Group
  • 11.5. Kao Corporation
  • 11.6. Hengan International Group company
  • 11.7. Johnson & Johnson
  • 11.8. Drylock Technologies
  • 11.9. Paul Hartmann AG
  • 12. Strategic Recommendations
  • 13. Disclaimer

List of Tables
Table 1: Top 10 Counties Economic Snapshot 2020
Table 2: Economic Snapshot of Other Prominent Countries 2020
Table 3: Average Exchange Rates for Converting Foreign Currencies into U.S. Dollars
Table 4: Global Diaper Market Share By Region (2016, 2021&2027F)
Table 5: Global Diaper Market Share By Country (2016, 2021 & 2027F)
Table 6: Global Diaper Market Share By Company (2021)
Table 7: Global Adult Diaper Market Share By Region (2016, 2021&2027F)
Table 8: Global Adult Diaper Market Share By Country (2016, 2021 & 2027F)
Table 9: Global Adult Diaper Market Share By Company (2021)
Table 10: Global Baby Diaper Market Share By Region (2016, 2021&2027F)
Table 11: Global Baby Diaper Market Share By Country (2016, 2021 & 2027F)
Table 12: Global Baby Diaper Market Share By Company (2021)
Table 13: South America Baby Diaper Market Share By Country (2016, 2021 & 2027F)
Table 14: Key Facts of Procter & Gamble
Table 15: Key Facts of Kimberly & Clark Corporation
Table 16: Key Facts of Unicharm Corporation
Table 17: Key Facts of Ontex Group
Table 18: Key Facts of Kao Corporation
Table 19: Key Facts of Hengan International Group company
Table 20: Key Facts of Johnson & Johnson
Table 21: Key Facts of Drylock Technologies
Table 22: Key Facts of Paul Hartmann AG

List of Figures
Figure 1: Global Diaper Market Size By Value 2016 to 2027F (In USD Billion)
Figure 2: Global Diaper Market Share By Product Type (2016, 2021 & 2027F)
Figure 3: Global Diaper Market Share By Sales Channel (2016, 2021 & 2027F)
Figure 4: Global Adult Diaper Market Size By Value 2016 to 2027F (In USD Billion)
Figure 5: Global Adult Diaper Market Share By Sales Channel (2016, 2021 & 2027F)
Figure 6: Global Baby Diaper Market Size By Value 2016 to 2027F (In USD Billion)
Figure 7: Global Baby Diaper Market Share By Product Type (2016, 2021 & 2027F)
Figure 8: Global Baby Diaper Market Share By Sales Channel (2016, 2021 & 2027F)
Figure 9: South America Baby Diaper Market Size By Product Type By Value 2016 to 2027F (In USD Billion)
Figure 10: South America Baby Diaper Market Share By Product Type (2016, 2021 & 2027F)
Figure 11: South America Baby Diaper Market Share By Sales Channel (2016, 2021 & 2027F)
Figure 12: Brazil Baby Diaper Market Size By Value 2016 to 2027F (In USD Billion)
Figure 13: Brazil Baby Diaper Market Share By Product Type (2016, 2021 & 2027F)
Figure 14: Brazil Baby Diaper Market Share By Sales Channel (2016, 2021 & 2027F)
Figure 15: Argentina Baby Diaper Market Size By Value 2016 to 2027F (In USD Billion)
Figure 16: Argentina Baby Diaper Market Share By Product Type (2016, 2021 & 2027F)
Figure 17: Argentina Baby Diaper Market Share By Sales Channel (2016, 2021 & 2027F)
Figure 18: Columbia Baby Diaper Market Size By Value 2016 to 2027F (In USD Billion)
Figure 19: Columbia Baby Diaper Market Share By Product Type (2016, 2021 & 2027F)
Figure 20: Columbia Baby Diaper Market Share By Sales Channel (2016, 2021 & 2027F)
Figure 21: Chile Baby Diaper Market Size By Value 2016 to 2027F (In USD Billion)
Figure 22: Chile Baby Diaper Market Share By Product Type (2016, 2021 & 2027F)
Figure 23: Chile Baby Diaper Market Share By Sales Channel (2016, 2021 & 2027F)
Figure 24: Market Attractiveness Index, 2021
Figure 25: Market Attractiveness Index, 2027F

Market Research FAQs

The South America market stood around USD 9 Billion in 2021 which is projected to grow with more than 5% CAGR for 2022-2027.

Brazil, Argentina, Columbia and Chile are explained in South America diaper market.

Brazil is anticipated to lead the South America market.

Disposable product type is estimated to dominate the South America market.

Procter & Gamble, Kimberly & Clark Corporation, Unicharm Corporation, Ontex Group, Kao Corporation, Hengan International Group company, Johnson & Johnson, Drylock Technologies and Paul Hartmann AG are some of the market players in South America market.
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South America Baby & Adult Diaper Market Outlook, 2027

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