Date : March 31, 2024
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India’s CCTV market evolves to protect vital assets against rising security threats: Bonafide Research

India’s CCTV market evolves to protect vital assets against rising security threats: Bonafide Research
Infrastructure development and growing security awareness are driving the increasing demand for surveillance solutions in India. With the rise in crime rates and the government's focus on smart city projects, there has been a significant expansion of CCTV surveillance in tier 2 and tier 3 cities. The adoption of advanced security technologies and a shift toward enhanced monitoring systems have further fueled market growth. As urbanization spreads, the need for comprehensive surveillance solutions is becoming increasingly critical, particularly in public spaces, commercial establishments, and residential complexes.

The Indian video surveillance market consists of various components, including CCTV cameras, video recorders, storage systems, monitors, and accessories such as cables, power supplies, and video management software (VMS). CCTV cameras, in particular, play a vital role in ensuring public safety by acting as a deterrent to unlawful activities. Their ability to capture high-resolution images and zoom in on specific details makes them an essential tool for crime prevention. The growing reliance on surveillance cameras across commercial and residential sectors reflects their effectiveness in enhancing security and mitigating risks. As a result, the market is witnessing a steady shift toward technologically advanced models that provide superior monitoring capabilities.

According to Bonafide Research’s report "India CCTV (Camera, Recorder, Software, Storage, Monitor, etc) Market Outlook, 2027-28", the Indian CCTV market recorded a CAGR of more than 20% from 2012-17. CCTV cameras are the largest segment in the video surveillance industry, followed by video recorders such as Digital Video Recorders (DVRs) and Network Video Recorders (NVRs). Among CCTV camera technologies, the non-IP segment continues to dominate the market, with dome-type cameras contributing the highest share in both consumer and commercial segments. DVRs remain the preferred choice in India, particularly within the residential sector, accounting for a significant share of the video recorder market. However, with the increasing adoption of internet-enabled security solutions, the demand for IP-based surveillance systems is expected to grow in the coming years.

CP Plus leads the Indian CCTV market, holding a significant share due to strong brand visibility and strategic marketing initiatives, including promotions featuring Salman Khan with the tagline "Upar wala sab dekhta hai." The company's dominance in the non-IP CCTV camera segment has positioned it as a market leader. Other players such as Hikvision, Dahua, and Zicom are also strengthening their foothold in India’s growing security market. The rising interest in the sector has encouraged new entrants like Videocon and D-Link to enter the CCTV industry, further intensifying competition. The eastern region of India, which accounted for only 8% of the market share in 2021-22, is emerging as a key target for new players aiming to capitalize on untapped potential.

Recent initiatives by state governments highlight the expanding role of CCTV surveillance in public safety. The Delhi and Maharashtra governments have ordered more than 1.20 lakh CCTV cameras to enhance citywide surveillance. Additionally, the Indian government’s smart city project, which aims to improve urban connectivity and security across over 100 cities, is expected to drive substantial growth in the CCTV market. Increased demand from the commercial sector, coupled with the adoption of advanced security solutions, is likely to propel India's video surveillance industry further. The transition from analog to IP-based surveillance systems is expected to accelerate, with IP video surveillance projected to overtake traditional analog systems by the forecast period.

Leading companies in India's CCTV market include CP Plus India Private Limited, Prama Hikvision India Private Limited, Axis Video Systems India Private Limited, Dahua Technology India Private Limited, Zicom Electronic Security Systems Limited, Panasonic India Private Limited, Vintron Informatics Limited, Vantage Integrated Security Solution Private Limited, Honeywell Automation India Limited, Bosch Limited, Samsung India Electronics Private Limited, and Godrej and Boyce Mfg Co. Limited. As security concerns continue to rise, the growing adoption of advanced surveillance technologies is set to redefine the landscape of India’s CCTV market.
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India’s CCTV market evolves to protect vital assets against rising security threats: Bonafide Research

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