Asia Pacific Mobile Phone Insurance Market 2019-2026 by Coverage, Phone Type, Distribution Channel, End-user, and Country: Trend Forecast and Growth Opportunity

Asia Pacific mobile phone insurance market will exhibit a strong growth during 2019-2026 with a CAGR of 13.75% and a total market cap of $66.97 billion

Asia Pacific mobile phone insurance market will exhibit a strong growth during 2019-2026 with a CAGR of 13.75% and a total addressable market cap of $66.97 billion. This is due to the rapid urbanization and inflating disposable incomes which are positively influencing the sales of premium smartphones. This represents one of the key factors impelling the market growth in the Asia Pacific region. Apart from this, the emergence of multichannel interaction, direct-to-consumer insurance assistance and online transaction platforms are driving the market growth. Moreover, leading companies in the region are utilizing data analytics to expand their consumer base. They are also collaborating with mobile phone manufacturers to offer different coverage policies to users. This, along with the introduction of recovery features, data protection and extensive technical support, is anticipated to strengthen the market growth in the coming years. Mobile phone insurance providers are concentrating on cooperating with telecommunication operators to upsurge their regional presence. The mobile phone insurance market comprises of some well-established players around the globe along with small firms ‘contribution single coverage type as well. However, the high price of mobile phone insurance and uncertain terms and conditions are main factors anticipated to hinder the development of the mobile phone insurance ecosystem market worldwide to a certain level. This 106-page report “Asia Pacific Mobile Phone Insurance Market 2019-2026 by Coverage, Phone Type, Distribution Channel, End-user, and Country: Trend Forecast and Growth Opportunity” is based on a comprehensive research of the entire Asia Pacific mobile phone insurance market and all its sub-segments through extensively detailed classifications. This report Furthermore, highlights some other factors like snowballing incidents of accidental damage, phone thefts, virus infection, and device malfunction are probable to propel market progress over the prediction period. These events have provoked clients to aspect for ways to defence their mobile phones and thus, accept mobile phone insurance policies. The swelling adoption of Business Intelligence (BI) tools by mobile phone insurance companies are expected to propel the market development over the forecast period. BI tools aid mobile phone insurance corporations recognize negative inclinations in the prices and presentation of their products. Hence, it is expected that the market of Asia Pacific Mobile Phone Insurance will boost up throughout the forecast amount. 

COVID-19 impact analysis

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The coronavirus pandemic has a significant impact on the mobile phone insurance market as several countries have imposed travel ban; policyholders are filing claims, demanding further extension of mobile phone coverage; and there are changes in terms of policies in the market. This has led insurers to freeze sales of new coverages for mobile phone insurance in the market. Although the COVID-19 outbreak negatively impacts the growth of the market, the industry is expected to recover by the third quarter of 2023. This is attributed to increase in government support & initiatives toward the insurance industry and increase in purchasing power of customers to buy mobile phone insurance.


The report provides historical data for 2016-2019 with 2019 as the base year, estimates for 2020, and forecasts for 2020-2026. (Please Note: The report will be updated before delivery to make sure that the latest historical year is the base year and the forecast covers at least 5 years over the base year.). In-depth qualitative analyses include identification and investigation of the following aspects.

In-depth qualitative analyses include identification and investigation of the following aspects:
• Market Structure
• Growth Drivers
• Restraints and Challenges
• Emerging Product Trends & Market Opportunities
• Porter’s Fiver Forces
The trend and outlook of Asia Pacific market is forecast in optimistic, balanced, and conservative view. The balanced (most likely) projection is used to quantify Asia Pacific mobile phone insurance market in every aspect of the classification from perspectives of Coverage, Phone Type, Distribution Channel, End-user, and Country.

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Manmayi Raval

Manmayi Raval

Research Consultant

By coverage
• Electronic Damage
• Theft Protection
• Virus & Data Protection
• Other Coverage


By phone type
• High-end Phones
• Mid-grade Phones
• Low-end Phones

By distribution channel

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Manmayi Raval

Mobile Providers
• Phone OEMs
• Retail Stores
• Online
• Other Channels

By end-user
• Personal
• Enterprise

By Geography
• Japan
• China
• South Korea
• Australia
• India
• Rest of APAC (further segmented into Malaysia, Singapore, Indonesia, Thailand, New Zealand, Vietnam, and Sri Lanka)


For each of the aforementioned countries, market analysis and revenue data are available for 2016-2026. The breakdown of major national markets by Coverage, Phone Type, and Distribution Channel over the study years (2016-2026) is included.
The report also covers current competitive scenario and the predicted trend; and profiles key vendors including market leaders and important emerging players.
Specifically, potential risks associated with investing in Asia Pacific mobile phone insurance market are assayed quantitatively and qualitatively through GMD’s Risk Assessment System. According to the risk analysis and evaluation, Critical Success Factors (CSFs) are generated as a guidance to help investors & stockholders identify emerging opportunities, manage and minimize the risks, develop appropriate business models, and make wise strategies and decisions.


Key Players: AIG, Allianz Insurance, Apple Inc, Assurant, Inc., Asurion, LLC, At&T Inc., Aviva, Better Buy Insurance, Blackberry Limited, Brightstar Corp, Gadget, Cover,Insurance2go, Liberty Mutual Insurance Group, O2 Mobile Insurance, Pier Insurance Managed Services, ProtectCELL, Protect your Bubble, Salt, Sunrise, Swisscom, Switched on Insurance, Tinhat, Trov, Inc.

(Please Note: The report will be updated before delivery to make sure that the latest historical year is the base year and the forecast covers at least 5 years over the base year.)

Table of Contents

  • 1. Introduction
  • 1.1 Industry Definition and Research Scope
  • 1.1.1 Industry Definition
  • 1.1.2 Research Scope
  • 1.2 Research Methodology
  • 1.2.1 Overview of Market Research Methodology
  • 1.2.2 Market Assumption
  • 1.2.3 Secondary Data
  • 1.2.4 Primary Data
  • 1.2.5 Data Filtration and Model Design
  • 1.2.6 Market Size/Share Estimation
  • 1.2.7 Research Limitations
  • 1.3 Executive Summary
  • 2. Market Overview and Dynamics
  • 2.1 Market Size and Forecast
  • 2.2 Major Growth Drivers
  • 2.3 Market Restraints and Challenges
  • 2.4 Emerging Opportunities and Market Trends
  • 2.5 Porter’s Fiver Forces Analysis
  • 3. Segmentation of Asia-Pacific Market by Coverage
  • 3.1 Market Overview by Coverage
  • 3.2 Physical Damage
  • 3.3 Electronic Damage
  • 3.4 Theft Protection
  • 3.5 Virus & Data Protection
  • 3.6 Other Coverage
  • 4. Segmentation of Asia-Pacific Market by Phone Type
  • 4.1 Market Overview by Phone Type
  • 4.2 High-end Phones
  • 4.3 Mid-grade Phones
  • 4.4 Low-end Phones
  • 5. Segmentation of Asia-Pacific Market by Distribution Channel
  • 5.1 Market Overview by Distribution Channel
  • 5.2 Mobile Providers
  • 5.3 Phone OEMs
  • 5.4 Retail Stores
  • 5.5 Online
  • 5.6 Other Channels
  • 6. Segmentation of Asia-Pacific Market by End-user
  • 6.1 Market Overview by End-user
  • 6.2 Personal
  • 6.3 Enterprise
  • 7. Asia-Pacific Market 2016-2026 by Country
  • 7.1 Overview of Asia-Pacific Market
  • 7.2 Japan
  • 7.3 China
  • 7.4 Australia
  • 7.5 India
  • 7.6 South Korea
  • 7.7 Rest of APAC Region
  • 8. Competitive Landscape
  • 8.1 Overview of Key Vendors
  • 8.2 New Product Launch, Partnership, Investment, and M&A
  • 8.3 Company Profiles
  • 8.4 AIG
  • 8.5 Allianz Insurance
  • 8.6 Apple Inc
  • 8.7 Assurant, Inc.
  • 8.8 Asurion, LLC
  • 8.9 At&T Inc.
  • 8.10 Aviva
  • 8.11 Better Buy Insurance
  • 8.12 Blackberry Limited
  • 8.13 Brightstar Corp.
  • 8.14 Gadget Cover
  • 8.15 Insurance2go
  • 8.16 Liberty Mutual Insurance Group
  • 8.17 O2 Mobile Insurance
  • 8.18 Pier Insurance Managed Services
  • 8.19 ProtectCELL
  • 8.20 Protect your Bubble
  • 8.21 Salt
  • 8.22 Sunrise
  • 8.23 Swisscom
  • 8.24 Switched on Insurance
  • 8.25 Tinhat
  • 8.26 Trov, Inc.
  • 9. Investing in Asia-Pacific Market: Risk Assessment and Management
  • 9.1 9.1 Risk Evaluation of Asia-Pacific Market
  • 9.2 9.2 Critical Success Factors (CSFs)
  • Related Reports and Products

Table 1. Snapshot of Asia-Pacific Mobile Phone Insurance Market, 2021-2027
Table 2. Main Product Trends and Market Opportunities in Asia-Pacific Mobile Phone Insurance Market
Table 3. Asia-Pacific Mobile Phone Insurance Market by Coverage, 2016-2027, $ mn
Table 4. Asia-Pacific Mobile Phone Insurance Market by Phone Type, 2016-2027, $ mn
Table 5. Asia-Pacific Mobile Phone Insurance Market by Distribution Channel, 2016-2027, $ mn
Table 6. Asia-Pacific Mobile Phone Insurance Market by End-user, 2016-2027, $ mn
Table 7. APAC Mobile Phone Insurance Market by Country, 2016-2027, $ mn
Table 8. Japan Mobile Phone Insurance Market by Coverage, 2016-2027, $ mn
Table 9. Japan Mobile Phone Insurance Market by Phone Type, 2016-2027, $ mn
Table 10. Japan Mobile Phone Insurance Market by Distribution Channel, 2016-2027, $ mn
Table 11. China Mobile Phone Insurance Market by Coverage, 2016-2027, $ mn
Table 12. China Mobile Phone Insurance Market by Phone Type, 2016-2027, $ mn
Table 13. China Mobile Phone Insurance Market by Distribution Channel, 2016-2027, $ mn
Table 14. Australia Mobile Phone Insurance Market by Coverage, 2016-2027, $ mn
Table 15. Australia Mobile Phone Insurance Market by Phone Type, 2016-2027, $ mn
Table 16. Australia Mobile Phone Insurance Market by Distribution Channel, 2016-2027, $ mn
Table 17. India Mobile Phone Insurance Market by Coverage, 2016-2027, $ mn
Table 18. India Mobile Phone Insurance Market by Phone Type, 2016-2027, $ mn
Table 19. India Mobile Phone Insurance Market by Distribution Channel, 2016-2027, $ mn
Table 20. South Korea Mobile Phone Insurance Market by Coverage, 2016-2027, $ mn
Table 21. South Korea Mobile Phone Insurance Market by Phone Type, 2016-2027, $ mn
Table 22. South Korea Mobile Phone Insurance Market by Distribution Channel, 2016-2027, $ mn
Table 23. Mobile Phone Insurance Market in Rest of APAC by Country, 2016-2027, $ mn
Table 24. Asia-Pacific Mobile Phone Insurance Market by Key Vendor, 2021, $ mn
Table 25. AIG: Company Snapshot
Table 26. AIG: Business Segmentation
Table 27. AIG: Product Portfolio
Table 28. AIG: Revenue, 2016-2021, $ mn
Table 29. AIG: Recent Developments
Table 30. Risk Evaluation for Investing in Asia-Pacific Market, 2021-2027
Table 31. Critical Success Factors and Key Takeaways

Figure 1. Research Method Flow Chart
Figure 2. Bottom-up Approach and Top-down Approach for Market Estimation
Figure 3. Asia-Pacific Market Forecast in Optimistic, Conservative and Balanced Perspectives, 2021-2027
Figure 4. Asia-Pacific Mobile Phone Insurance Market, 2016-2027, $ mn
Figure 5. Primary Drivers and Impact Factors of Asia-Pacific Mobile Phone Insurance Market
Figure 6. Primary Restraints and Impact Factors of Asia-Pacific Mobile Phone Insurance Market
Figure 7. Porter’s Fiver Forces Analysis of Asia-Pacific Mobile Phone Insurance Market
Figure 8. Breakdown of Asia-Pacific Mobile Phone Insurance Market by Coverage, 2021-2027, % of Revenue
Figure 9. Contribution to Asia-Pacific 2021-2027 Cumulative Revenue by Coverage, Value ($ mn) and Share (%)
Figure 10. Asia-Pacific Mobile Phone Insurance Market: Physical Damage, 2016-2027, $ mn
Figure 11. Asia-Pacific Mobile Phone Insurance Market: Electronic Damage, 2016-2027, $ mn
Figure 12. Asia-Pacific Mobile Phone Insurance Market: Theft Protection, 2016-2027, $ mn
Figure 13. Asia-Pacific Mobile Phone Insurance Market: Virus & Data Protection, 2016-2027, $ mn
Figure 14. Asia-Pacific Mobile Phone Insurance Market: Other Coverage, 2016-2027, $ mn
Figure 15. Breakdown of Asia-Pacific Mobile Phone Insurance Market by Phone Type, 2021-2027, % of Revenue
Figure 16. Contribution to Asia-Pacific 2021-2027 Cumulative Revenue by Phone Type, Value ($ mn) and Share (%)
Figure 17. Asia-Pacific Mobile Phone Insurance Market: High-end Phones, 2016-2027, $ mn
Figure 18. Asia-Pacific Mobile Phone Insurance Market: Mid-grade Phones, 2016-2027, $ mn
Figure 19. Asia-Pacific Mobile Phone Insurance Market: Low-end Phones, 2016-2027, $ mn
Figure 20. Breakdown of Asia-Pacific Mobile Phone Insurance Market by Distribution Channel, 2021-2027, % of Revenue
Figure 21. Contribution to Asia-Pacific 2021-2027 Cumulative Revenue by Distribution Channel, Value ($ mn) and Share (%)
Figure 22. Asia-Pacific Mobile Phone Insurance Market: Mobile Providers, 2016-2027, $ mn
Figure 23. Asia-Pacific Mobile Phone Insurance Market: Phone OEMs, 2016-2027, $ mn
Figure 24. Asia-Pacific Mobile Phone Insurance Market: Retail Stores , 2016-2027, $ mn
Figure 25. Asia-Pacific Mobile Phone Insurance Market: Online, 2016-2027, $ mn
Figure 26. Asia-Pacific Mobile Phone Insurance Market: Other Channels, 2016-2027, $ mn
Figure 27. Breakdown of Asia-Pacific Mobile Phone Insurance Market by End-user, 2021-2027, % of Revenue
Figure 28. Contribution to Asia-Pacific 2021-2027 Cumulative Revenue by End-user, Value ($ mn) and Share (%)
Figure 29. Asia-Pacific Mobile Phone Insurance Market: Personal, 2016-2027, $ mn
Figure 30. Asia-Pacific Mobile Phone Insurance Market: Enterprise, 2016-2027, $ mn
Figure 31. Breakdown of APAC Mobile Phone Insurance Market by Country, 2021 and 2027, % of Revenue
Figure 32. Contribution to APAC 2021-2027 Cumulative Revenue by Country, Value ($ mn) and Share (%)
Figure 33. Mobile Phone Insurance Market in Japan, 2016-2027, $ mn
Figure 34. Mobile Phone Insurance Market in China, 2016-2027, $ mn
Figure 35. Mobile Phone Insurance Market in Australia, 2016-2027, $ mn
Figure 36. Mobile Phone Insurance Market in India, 2016-2027, $ mn
Figure 37. Mobile Phone Insurance Market in South Korea, 2016-2027, $ mn
Figure 38. Mobile Phone Insurance Market in Rest of APAC, 2016-2027, $ mn
Figure 39. Growth Stage of Asia-Pacific Mobile Phone Insurance Industry over the Forecast Period
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Asia Pacific Mobile Phone Insurance Market 2019-2026 by Coverage, Phone Type, Distribution Channel, End-user, and Country: Trend Forecast and Growth Opportunity

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