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India Oral Care Market Outlook, 2022

Publisher : Bonafide Research | SKU : 170610081 | Pages : 106 |
Published Date : 2017-06-01 | Figures : 27 | Tables : 24
Region : Asia-Pacific | Country : India | Category: Consumer Goods & Services
Urban consumers in India moving towards premium products like mouthwash, whitening and sensitive toothpastes with changing hygiene habits: Bonafide Research

India Oral Care Market Outlook, 2022

Bonafide Research | SKU : 170610081
Pages : 106 | Jun, 17 | Region : Asia-Pacific
Figures : 27 | Tables : 24
Category: Consumer Goods & Services
Urban consumers in India moving towards premium products like mouthwash, whitening and sensitive toothpastes with changing hygiene habits: Bonafide Research

India oral care market has shown tremendous growth by value & volume in last few years in FMCG sector of India. Growing oral care market is driven by change in life style of consumers, demand of premium products, rising of disposable income etc. Penetration level of oral care products in urban area is high. Companies are focusing into rural area for penetration of other products to increase sales. Rise in awareness of Oral hygiene has created huge demand of Premium and innovative products in urban area. Rural consumer has start shifting from toothpowder to toothpaste & toothbrushes. New emerging premium products like mouthwash has gain popularity in Indian market. Top international players has strong presence in India and globally. However, per capita consumption of oral care products in India is low compare to U.S and china etc and penetration level in rural area is low, which poses latent opportunity for top players for growth of oral care products in India. According to recently published report of Bonafide Research "India Oral care market Outlook, 2022" India oral care market is anticipated to increase with CAGR of more than 11%. The market is leading by Colgate & Palmolive India followed by Hindustan Unilever & Dabur. India Oral care market is fragmented in 5 categories includes toothpaste, toothbrushes, toothpowder, mouthwash and others. Toothpaste is dominant in oral care market. It is a primary product in daily oral hygiene has huge presence in urban and rural area. Increasing health and personal oral hygiene, Indians are now more aware how their diet affecting their teeth and mouth. Indian is now willing to pay more for prevention attention. This has helped toothpaste category to grow drastically in oral care market. Herbal toothpaste demand is increasing in oral care market from last few years. Toothbrushes are second increasing market in oral care market after toothpaste. Toothbrushes are sub-categories in manual & Electric. Manual toothbrushes have huge potential in Indian oral care market. Electric toothbrush is new emerging category and has huge opportunity in urban India; Toothpowder category is at decline stage due to consumer taste and preference. Consumers are shifting from toothpowder to toothpaste. Toothpowder has huge presence in rural India. In all 3 categories are dominant by Colgate & Palmolive India. Mouthwash falls under premium category gaining popularity in urban area. Mouthwash comes under secondary products for oral hygiene. Consumers are bending towards mouthwash products due to change in lifestyle/ standard living and for better oral hygiene. This category is lead by Johnson & Johnson and followed by Colgate & Palmolive India. Others products (tongue cleaner and Dental floss) are expanding gradually in Indian Oral care market. Availability of wide variety of products, increasing health awareness and rising income levels are some factors which have led to higher consumption of oral care products in upcoming years. Key Category 1. India toothpaste market • Regular white toothpaste • Gel toothpaste • By benefit/segment • Standard/General toothpaste • sensitive toothpaste • Herbal toothpaste • Beauty/ whitening toothpaste 2. India toothbrush Market 3. India toothpowder Market 4. India Mouthwash Market "India Oral Care market Outlook, 2022" discusses the following aspects of Oral care products in India: The report gives an in-depth understanding of India Oral Care market in India: - Global Oral Care Market Outlook - India Oral Care Market Outlook - India Oral Care Market Size & Forecast - India Oral Care Market Segmental Analysis: By Company, By Category - India Toothpaste Market Size & Forecast - India Toothpaste Market Segmental Analysis: By Company, By Brand, By Product type, By Benefit/Segment - India Toothbrush Market Size & Forecast - India Toothbrush Market Segmental Analysis: By Company, By Product Type - India Toothpowder Market Size & Forecast - India Toothpowder Segmental Analysis: By Brand - India Mouthwash Market Size & Forecast - India Mouthwash Segmental Analysis: By Brand - Product Price & Variant Analysis - The key vendors in this market space - Competitive Landscape & Strategic Recommendations This report can be useful to Industry consultants, manufacturers and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry. Report Methodology The information contained in this report is based upon both primary and secondary research. Primary research included interviews with various channel partners of oral care products in India. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.

  • TABLE OF CONTENTS 1. Executive Summary 2. Global Oral Care Market Outlook 3. India Oral Care Market Outlook 3.1. Market Size By Value 3.2. Market Share 3.2.1. By Company 3.2.2. By Category 4. India Toothpaste Market Outlook 4.1. Market Size By Value 4.1.1. Overall Market 4.1.2. Regular White Toothpaste Market 4.1.3. Gel Toothpaste Market 4.1.4. By Benefit/Segment 4.1.4.1. Standard/General Toothpaste Market 4.1.4.2. Sensitive Toothpaste Market 4.1.4.3. Herbal Toothpaste Market 4.1.4.4. Beauty & Whitening Toothpaste Market 4.2. Market Share 4.2.1. By Company 4.2.2. By Brand 4.2.3. By Product Type 4.2.4. By Benefit/Segment 5. India Toothbrush Market Outlook 5.1. Market Size By Value 5.2. Market Share 5.2.1. By Company 5.2.2. By Product Type 6. India Toothpowder Market Outlook 6.1. Market Size By Value 6.2. Market Share By Brand 7. India Mouthwash Market Outlook 7.1. Market Size By Value 7.2. Market Share By Brand 8. India Economic Snapshot 9. Raw Material & Manufacturing Process 10. Market Penetration 11. PEST Analysis 12. Trade Dynamics 12.1. Import 12.2. Export 13. Channel Partner Analysis 14. India Oral Care Market Dynamics 14.1. Key Drivers 14.2. Key Challenges 15. Trends & Developments 15.1. Wide Range of Product Portfolio in Oral Care 15.2. Demand of Herbal Care Products 15.3. Popularity of Mouthwash 15.4. Electric toothbrush Popularity in Urban Areas 15.5. Cosmetic appeal increases popularity in Oral Products 16. Competitive Landscape 16.1. Porters Five Forces 16.2. Company Profiles 16.2.1. Colgate-Palmolive (India) Limited 16.2.2. Hindustan Unilever Limited 16.2.3. Procter & Gamble Hygiene And Health Care Limited 16.2.4. Dabur India Limited 16.2.5. Johnson & Johnson Private Limited 16.2.6. GlaxoSmithKline Consumer Healthcare Limited 16.2.7. Patanjali Ayurved Limited 16.2.8. The Himalaya Drug Company 16.2.9. Anchor Health & Beauty Care Pvt. Ltd. 16.2.10. Elder Pharmaceuticals Private Limited 16.2.11. Vicco Laboratories Private Limited (Dissolved) 17. Strategic Recommendations 18. Disclaimer

LIST OF FIGURES Figure-1: India Oral Care Market Size – By Value 2011-2016 (INR Crore) Figure-2: India Oral Care Market Size Forecast – By Value 2017F-2022F (INR Crore) Figure-3: India Oral Care Market Share – By Company 2016 Figure-4: India Oral Care Market Share – By Category 2016 Figure-5: India Oral Care Market Share – By Category Forecast 2022 Figure-6: India Toothpaste Market Size – By Value 2011-2016 (INR Crore) Figure-7: India Toothpaste market Size Forecast – By Value 2017F-2022F (INR Crore) Figure-8: India Regular White toothpaste Size – By Value 2011-2022F (INR Crore) Figure-9: India Gel Toothpaste Market Size – By Value 2011-2022F (INR Crore) Figure-10: India Standard/ General Market Size – By Value 2011-2022F (INR Crore) Figure-11: India Sensitive Toothpaste Market Size – By Value 2011-2022F (INR Crore) Figure-12: India Oral Care Market Size Forecast – By Value 2017F-2022F (INR Crore) Figure-13: India Beauty & Whitening toothpaste Market Size – By Value 2011-2022F (INR Crore) Figure-14: India toothpaste Market Share – By Company 2016 Figure-15: India toothpaste Market Share – By Brand 2016 Figure-16: India Toothpaste Market Share – By product type 2016 Figure-17: India Toothpaste Market Share – By product type 2022F Figure-18: India Toothpaste Market Share – By Benefit/Segment 2016 Figure-19: India Toothpaste Market Share – By Benefit/segment 2022F Figure-20: India Toothbrush Market Size – By Value 2011-2016 (INR Crore) Figure-21: India Toothbrush Market Size Forecast – By Value 2017F-2022F (INR Crore) Figure-22: India toothbrush Market Share – By Company 2016 Figure-23: India toothbrush Market Share – By Company 2016 Figure-24: India Toothbrush Market Share – By Company 2022F Figure-25: India Toothpowder Market Size – By Value 2011-2016 (INR Crore) Figure-26: India Toothpowder Market Size Forecast – By Value 2017F-2022F (INR Crore) Figure-27: India Toothpowder Market Share – By Brands 2016 Figure-28: India Mouthwash Market Size – By Value 2011-2016 (INR Crore) Figure-29: India Mouthwash Market Size Forecast – By Value 2017F-2022F (INR Crore) Figure-30: India Mouthwash Market Share – By Company 2016

List of Tables Table-1: India Economic Profile – 2015 Table-2: List of HS Code for Various Oral Care Products in India 2016 Table-3: Import Duty Structure for Oral Care Products in India 2016 Table-4: Import of Toothpaste in India - Value & Volume 2011-12 to 2015-16 Table-5: Import of Tooth Powder in India - Value & Volume 2011-12 to 2015-16 Table-6: Import of Tooth Brush in India - Value & Volume 2011-12 to 2015-16 Table-7: Import of Dental Floss in India - Value & Volume 2011-12 to 2015-16 Table-8: Import of Oral Care Products in India - By Country By Volume 2015-16 Table-9: Export of Toothpaste from India - Value & Volume 2011-12 to 2015-16 Table-10: Export of Toothpowder from India - Value & Volume 2011-12 to 2015-16 Table-11: Export of Toothbrush from India - Value & Volume 2011-12 to 2015-16 Table-12: Export of Dental Floss from India - Value & Volume 2011-12 to 2015-16 Table-13: Export of Oral Care Products From India - By Country By Volume 2015-16 Table-14: Key Facts of Patanjali Ayurved limited Table-15: Key Facts of Dabur India Limited Table-16: Key Facts of Colgate & Palmolive Table-17: Key Facts of Procter & Gamble Hygiene And Health Care Limited Table-18: Key Facts of Hindustan unilever limited Table-19: Key Facts of GlaxoSmithKline Consumer healthcare Limited Table-20: Key Facts of Vicco Laboratories Table-21: Key Facts of Himalaya Grug Company Table-22: Key Facts of Johnson & Johnson Private Limited Table-23: Key Facts of Elder Pharmaceutical Pvt Ltd Table-24: Key Facts of Anchor Health & Beauty Care Pvt Ltd.

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