India Oral Care Market Outlook, 2021

The Indian refrigerator market increased with a CAGR of more than 15% over last five years and it is expected to grow more in upcoming years.

Featured Companies

  • 1. Anchor Health & Beauty Care Private Limited
  • 2. Colgate-Palmolive Company (India) Limited
  • 3. Dabur India Limited
  • 4. Elder Pharmaceuticals Private Limited
  • 5. GlaxoSmithKline Consumer Healthcare Limited
  • 6. Hindustan Unilever Limited
  • More...

The oral care market is considered as one of the rapidly growing dynamic markets in FMCG sector India. Due to increase standard of living and changing lifestyle, the demand for specialized oral care products like multipurpose toothpaste, prestige toothbrush, mouthwash, etc are greater than ever, thereby providing high momentum to the Indian oral care market. The wealthy class requires the premium and value added oral care products in order to maintain oral hygiene and they use multipurpose oral care products such as mouthwash, dental floss and other specialized oral care products to keep fresh breath and mouth. Oral care has become a thrilling legroom for new product developments and producers are trying to convince consumers through aggressive campaign and advertizing that they should adopt oral care products to improve oral hygiene and to be protected from dental related issues. A multipurpose oral care product is an emerging trend in the industry. However, the penetration of modern oral care products is low, but this opens the door for new and enormous opportunities in Indian oral care industry. India Oral Care Market is growing with a CAGR of more than 11% from last five years and is projected to get more than double by the year 2021 due to rising oral care, brand awareness, increasing disposable income, growing demand in middle class people and affordable price of oral care products in the form of mass oral care products. The unorganized market in this industry is behind from organized industry; however it has small market space in toothpaste, toothbrush and toothpowder market. According to “India Oral Care Market Outlook 2021”, India’s oral care market is anticipated to increase at a CAGR of more than 11 % over six years. Colgate-Palmolive India, HUL, and Dabur are market leaders in the organized oral care market. India oral care market is segmented into five categories such as toothpaste, toothbrush, toothpowder, mouthwash and other oral care products that include dental floss, oral care chewing gum, etc. Toothpaste segment dominate the oral care market along with its various variants. Colgate-Palmolive India is leading in toothpaste category from many decades. Urban India accounts for a considerable market share in the sales of premium oral care products, with premium specialized and value added oral care products are growing rapidly among upper middle class consumers. “India Oral Care Market Outlook 2021” discusses the following aspects of hair care market in India: ? How it will help solving your strategic decision making process?? The report gives an in-depth understanding of oral care market in India: - To identify the on-going trends and anticipated growth in the next six years - To anticipate the market size in 2021 and the growth rate by then - The ongoing market trends - The drivers of this market, challenges that hinders the growth - The key vendors in this market space - Global Oral Care Market Size, Share & Forecast - India Oral Care Market Size, Share & Forecast - India Toothpaste Market Size, Share & Forecast - India Toothpaste Market Size, Share & Forecast - India Toothpowder Market Size, Share & Forecast - India Mouthwash Market Size, Share & Forecast - Segmental Analysis - By Company, By Brand, By Segment, By Type - Changing Market Trends & Emerging Opportunities - Competitive Landscape & Strategic Recommendations - Pricing Analysis This report can be useful to Industry consultants, manufacturers and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry. Report Methodology The information contained in this report is based upon both primary and secondary research. Primary research included interviews with various Oral care products and its ingredients suppliers and channel partners in India. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.

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Arun Kalwani

Arun Kalwani

Research Analyst

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Arun Kalwani

Companies Mentioned

  • Anchor Health & Beauty Care Private Limited
  • Colgate-Palmolive Company (India) Limited
  • Dabur India Limited
  • Elder Pharmaceuticals Private Limited
  • GlaxoSmithKline Consumer Healthcare Limited
  • Hindustan Unilever Limited
  • Johnson & Johnson Private Limited
  • Procter & Gamble Home Products Private Limited
  • Vicco Laboratories

Table of Contents

  • TABLE OF CONTENTS
  • 1.  Executive Summary
  • 2.  Global Oral Care Market Outlook
  • 2.1.  Market Size By Value
  • 2.2.  Market Share By Company
  • 3.  India Oral Care Market Outlook
  • 3.1.  Market Size By Value
  • 3.2.  Market Share
  • 3.2.1. By Company
  • 3.2.2. By Segment
  • 3.3.  Pricing Analysis
  • 3.4.  India Toothpaste Market Outlook
  • 3.5.  Market Size By Value
  • 3.6.  Market Share
  • 3.6.1. By Company (Value)
  • 3.6.2. By Company (Volume)
  • 3.6.3. By Brand
  • 3.6.4. By Type
  • 4.    India Toothbrush Market Outlook
  • 4.1.  Market Size By Value
  • 4.2.  Market Share By Brand
  • 5.    India Toothpowder Market Outlook
  • 5.1.  Market Size By Value
  • 5.2.  Market Share By Brand
  • 6.    India Mouthwash Market Outlook
  • 6.1.  Market Size By Value
  • 6.2.  Market Share By Brand
  • 7.    India Economic Snapshot
  • 8.    Raw Material
  • 9.    Market Penetration
  • 10.  PEST Analysis
  • 11.  Trade Dynamics
  • 11.1.  Import
  • 11.2.  Export
  • 12.  Channel Partner Analysis
  • 13.  India Oral Care Market Dynamics
  • 13.1.  Key Drivers
  • 13.2.  Key Challenges
  • 14.  Trends & Developments
  • 14.1.  Low Penetration Offers Growth Opportunities
  • 14.2.  Rising products for anti-caries and whitening
  • 14.3.  Electric/Power Toothbrush Gains Popularity In Developed Indian Regions
  • 14.4.  Increasing Demand for Natural Oral Care Products
  • 14.5.  Mouthwash Gains Popularity
  • 15.  Competitive Landscape
  • 15.1.  Porters Five Forces
  • 15.2.  Company Profiles
  • 15.2.1. Colgate Palmolive India Pvt. Ltd.
  • 15.2.2. Johnson & Johnson Private Limited
  • 15.2.3. GlaxoSmithKline Consumer Healthcare Limited
  • 15.2.4. Procter & Gamble (P&G) India
  • 15.2.5. Dabur India Limited
  • 15.2.6. Hindustan Unilever Limited.
  • 15.2.7. Vicco Laboratories
  • 15.2.8. Elder Pharmaceuticals Private Limited
  • 15.2.9. Anchor Health and Beauty Care Pvt. Ltd.
  • 16.  Strategic Recommendations
  • 17.  Disclaimer

LIST OF TABLES
Table-1: Retail Price of Toothpaste Available in India
Table-2: Retail Price of Toothbrush Available in India
Table-3: Retail Price of Toothpowder Available in India
Table-4: Retail Price of Mouthwash Available in India
Table-5: Import of Oral Care Products in India – By Value (INR Lac)
Table-6: Import of Oral Care Products in India – By Volume in KG (Quantity in ‘000)
Table-7: Export of Oral Care Products From India By Value (INR Lac)
Table-8: Export of Oral Care Products From India – By Volume in KG (Quantity in ‘000)
Table-9: Key Facts of Colgate Palmolive India Pvt. Ltd.
Table-10: Key Facts of Johnson & Johnson Private Limited
Table-11: Key Facts of GlaxoSmithKline Consumer Healthcare Limited.
Table-12: Key Facts of Procter & Gamble (P&G) India
Table-13: Key Facts of Dabur India Limited
Table-14: Key Facts of Hindustan Unilever limited.
Table-15: Key Facts of Vicco Laboratories
Table-16: Key Facts of Elder Pharmaceuticals Private Limited
Table-17: Key Facts of Anchor Health and Beauty Care Pvt. Ltd.

LIST OF FIGURES
Figure-1: Global Oral Care Market Size – By Value 2009 – 2014 (USD Billion)
Figure-2: Global Oral Care Market Size Forecast – By Value 2015F – 2021F (USD Billion)
Figure-3: Global Oral Care Market Share – By Company 2014 & 2021F
Figure-4: India Oral Care Market Size – By Value 2009 – 2014 (INR Crore)
Figure-5: India Oral Care Market Size Forecast – By Value 2015F – 2021F (INR Crore)
Figure-6: India Oral Care Market Share – By Company 2014 & 2021F
Figure-7: India Oral Care Market Share – By Segment 2014 & 2021F
Figure-8: India Toothpaste Market Size – By Value 2009 – 2014 (INR Crore)
Figure-9: India Toothpaste Market Size Forecast – By Value 2015F – 2021F (INR Crore)
Figure-10: India Toothpaste Market Share – By Company (Value) 2014 & 2021F
Figure-11: India Toothpaste Market Share – By Company (Volume) 2014 & 2021F
Figure-12: India Toothpaste Market Share – By Brand 2014 & 2021F
Figure-13: India Toothpaste Market Share – By Type 2014 & 2021F
Figure-14: India Toothbrush Market Size – By Value 2009 – 2014 (INR Crore)
Figure-15: India Toothbrush Market Size Forecast – By Value 2015F – 2021F (INR Crore)
Figure-16: India Toothbrush Market Share – By Company 2014 & 2021F
Figure-17: India Toothpowder Market Size – By Value 2009 – 2014 (INR Crore)
Figure-18: India Toothpowder Market Size Forecast – By Value 2015F – 2021F (INR Crore)
Figure-19: India Toothpowder Market Share – By Company 2014 & 2021F
Figure-20: India Mouthwash Market Size – By Value 2009 – 2014 (INR Crore)
Figure-21: India Mouthwash Market Size Forecast – By Value 2015F – 2021F (INR Crore)
Figure-22: India Mouthwash Market Share – By Brand 2014 & 2021F
Figure-23: General Distribution Channel followed by Oral Care Manufacturers in India

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India Oral Care Market Outlook, 2021

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