India Sanitaryware Market Outlook, 2021

India sanitaryware market is divided into organized and unorganized market. There are approximately 250 local companies majority of which are located in Gujarat.

Featured Companies

  • 1. Cera Sanitary Limited
  • 2. H. & R. Johnson (India) TBK Limited
  • 3. Hindustan Twyfords Limited
  • 4. Kohler India Corporation Private Limited
  • 5. orient ceramics and industries Limited
  • 6. Roca Sanitario S.A.
  • More...

India sanitaryware market is divided into organized and unorganized market. There are approximately 250 local companies majority of which are located in Gujarat. The unorganized player's produces sanitaryware using traditional technologies and they serve mass market while the organized ones use latest technologies and addresses to premium and luxury market segment. The big organized players in the segment are HSIL, Parryware, Cera, Roca and others. The major share in terms of value is captured by the organized players. The consumer types for the sanitaryware products are institutional sector viz. real estate, hospitals and hotel industries and the other is retail sector. According to recently published report of Bonafide Research “India Sanitaryware Market Outlook, 2021”, sanitaryware market is growing with a CAGR of 13-16% from the last four years and is projected to have a steady growth in the forecast period due to increasing disposable income, rapid urbanization and changing end user preferences. HSIL being the market leader will face fierce competition in coming years from the new multinationals coming to India along with Parryware, Roca and Cera as the major competition in the premium and super premium segment. The organized market is going to be benefitted due to the shift in preferences of the consumers towards high value products. Cera is expected to enjoy the benefits of both the premium and basic level segment as it caters to the entire segment. In consideration with the rising requirements for the sanitaryware products, prominent companies in the segment are manufacturing products to suit the upbeat lifestyles of new-age Indians by providing a greater emphasis on looks and comfort. The Indian sanitaryware market offers products in both high and low end segments; the main difference being quality, cost and fabrication materials. Brand awareness amongst the urban population is going to create a competitive market for players which will eventually benefit the consumers with improved quality products along with reduced price differentiation. Big players have increased their presence across India by collaborating with dealers and distributors to reach a wider target audience and have set up showrooms in major cities across India. “India Sanitaryware Market Outlook, 2021” discusses the following aspects of sanitaryware in India: The report gives an in-depth understanding of sanitaryware market in India: - Global Sanitaryware Market Outlook - Global Sanitaryware Market Size By Value & Forecast - Global Sanitaryware Market Size By Volume & Forecast - Global Sanitaryware Market Segmental Analysis: By Region, By Demand, By Segment - India Sanitaryware Market Outlook - India Sanitaryware Market Size By Value & Forecast - India Organized Sanitaryware Market Size By Value & Forecast - India Unorganized Sanitaryware Market Size By Value & Forecast - India New Demand Sanitaryware Market Size By Value & Forecast - India Replacement Demand Sanitaryware Market Size By Value & Forecast - India Institutional Sanitaryware Market Size By Value & Forecast - India Retail Sanitaryware Market Size By Value & Forecast - India Sanitaryware Market Size By Volume & Forecast - India Organized Sanitaryware Market Size By Volume & Forecast - India Unorganized Sanitaryware Market Size By Volume & Forecast - India Sanitaryware Market Segmental Analysis: By Company, By Region, By Segment, By Demand, By Consumer Type, By Organized-Unorganized - Pricing Analysis - The key vendors in this market space - Competitive Landscape & Strategic Recommendations This report can be useful to Industry consultants, manufacturers and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry. Report Methodology The information contained in this report is based upon both primary and secondary research. Primary research included interviews with various channel partners of sanitaryware in India. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.

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Prashant Tiwari

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Companies Mentioned

  • Cera Sanitary Limited
  • H. & R. Johnson (India) TBK Limited
  • Hindustan Twyfords Limited
  • Kohler India Corporation Private Limited
  • orient ceramics and industries Limited
  • Roca Sanitario S.A.
  • Rak ceramics india Private Limited
  • Roca Bathroom Products Private Limited
  • somany ceramics Limited
  • Villeroy & Boch Sales India Private Limited

Table of Contents

  • 1. Executive Summary
  • 2. Global Sanitaryware Market Outlook
  • 2.1. Market Size
  • 2.1.1. By Value
  • 2.1.2. By Volume
  • 2.2. Market Share
  • 2.2.1. By Region (Production)
  • 2.2.2. By Demand
  • 2.2.3. By Segment
  • 3. India Sanitaryware Market Outlook
  • 3.1. Market Size - By Value
  • 3.1.1. Overall Sanitaryware Market
  • 3.1.2. Unorganized Sanitaryware Market
  • 3.1.3. Organized Sanitaryware Market
  • 3.1.4. Demand
  • 3.1.4.1. New Demand
  • 3.1.4.2. Replacement Demand
  • 3.1.5. Consumer Type
  • 3.1.5.1. Institutional Consumer
  • 3.1.5.2. Retail Consumer
  • 3.2. Market Size - By Volume
  • 3.2.1. Overall Sanitaryware Market
  • 3.2.2. Unorganized Sanitaryware Market
  • 3.2.3. Organized Sanitaryware Market
  • 3.3. Market Share
  • 3.3.1. By Company
  • 3.3.2. By Region
  • 3.3.3. By Segment
  • 3.3.4. By Demand (New & Replacement)
  • 3.3.5. By Consumer Type (Institutional & Retail)
  • 3.3.6. By Organized-Unorganized
  • 3.4. Pricing Analysis
  • 4. Supply Demand Analysis
  • 5. Raw Material
  • 6. Market Penetration
  • 7. PEST Analysis
  • 8. Policy & Regulatory Landscape
  • 9. India Sanitaryware Trade Dynamics
  • 9.1. Import & Export – By Volume
  • 9.2. Import & Export – By Value
  • 10. Channel Partner Analysis
  • 11. Market Dynamics
  • 11.1. Key Drivers
  • 11.2. Key Challenges
  • 12. Market Trends & Developments
  • 12.1. Automation
  • 12.2. Sustainable Manufacturing and Intelligent Science & Technology
  • 12.3. Extension of Living Space and Ability to Visualize Space
  • 12.4. One Stop Solutions with Increasing Presence of Foreign Players
  • 12.5. Streamlined Good Looks and Custom-Made vanities
  • 13. Competitive Landscape
  • 13.1. Porters Five Forces
  • 13.2. Company Profiles
  • 13.2.1. HSIL
  • 13.2.2. Parryware
  • 13.2.3. Cera Sanitary Limited
  • 13.2.4. Roca
  • 13.2.5. Somany Ceramics
  • 13.2.6. H&R Johnson
  • 13.2.7. Kohler India Corporation Private Limited
  • 13.2.8. Orient Ceramics
  • 13.2.9. Villeroy & Boch Sales India Pvt. Ltd.
  • 13.2.10. RAK Ceramics
  • 14. Strategic Recommendations
  • 15. Disclaimer

LIST OF TABLESTable-1: Major Product Categories with their Current Prices
Table-2: Sanitation Status in India
Table-3: Funding Pattern of Indian Government for Building Toilets
Table-4: General Franchise Model for Setting up Regional Shop in India
Table-5: Key Facts of HSIL
Table- 6: Key Facts of Parryware
Table-7: Key Facts of Cera Sanitary Limited
Table-8: Key Facts of Roca
Table-9: Key Fats of Somany Ceramics
Table-10: Key Facts of H&R Johnson
Table-11: Key Facts of Kohler India Corporation Private Limited
Table-12: Key Facts of Orient Ceramics
Table-13: Key Facts of Villeroy & Boch Sales India Pvt. Ltd.
Table-14: Key Facts of RAK Ceramics

LIST OF FIGURES Figure-1: Global Sanitaryware Market Size - By Value 2011-2014 (USD Million)
Figure-2: Global Sanitaryware Market Size Forecast - By Value 2015F-2021F (USD Million)
Figure-3: Global Sanitaryware Market Size - By Volume 2011-2014 (Million Units)
Figure-4: Global Sanitaryware Market Share - By Region (Production) 2014 & 2021F
Figure-5: Global Sanitaryware Market Share - By Demand 2014 & 2021F
Figure-6: Global Sanitaryware Market Share - By Segment 2014 & 2021F
Figure-7: India Sanitaryware Market Size - By Value 2011-2014 (INR Crore)
Figure-8: India Sanitaryware Market Size Forecast - By Value 2015F-2021F (INR Crore)
Figure-9: India Unorganized Sanitaryware Market Size - By Value 2010-2021F (INR Crore)
Figure-10: India Organized Sanitaryware Market Size - By Value 2010-2021F (INR Crore)
Figure-11: India Sanitaryware Market Size - By New Demand 2010-2021F (INR Crore)
Figure-12: India Sanitaryware Market Size - By Replacement Demand 2010-2021F (INR Crore)
Figure-13: India Sanitaryware Market Size - By Institutional Consumer 2010-2021F (INR Crore)
Figure-14: India Sanitaryware Market Size - By Retail Consumer 2010-2021F (INR Crore)
Figure-15: India Sanitaryware Market Size - By Volume 2010-2021F (Million Units)
Figure-16: India Unorganized Sanitaryware Market Size - By Volume 2010-2021F (Million Units)
Figure-17: India Organized Sanitaryware Market Size - By Volume 2010-2021F (Million Units)
Figure-18: India Sanitaryware Market Share - By Company 2014 & 2021F
Figure-19: India Sanitaryware Market Share - By Region 2014 & 2021F
Figure-20: India Sanitaryware Market Share - By Segment 2014 & 2021F
Figure-21: India Sanitaryware Market Share - By Demand 2014 & 2021F
Figure-22: India Sanitaryware Market Share - By Consumer Type 2014 & 2021F
Figure-23: India Sanitary Ware Market Share - By Organized Unorganized 2014 & 2021F
Figure-24: Total Import & Export of Sanitary Ware - By Volume (Kg)
Figure-25: Total Import & Export of Sanitary Ware - By Value (USD Million)
Figure-26: General Distribution Channel followed in India Sanitaryware Market
Figure-27: Distribution Channel followed by Organized Players in India Sanitaryware Market

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India Sanitaryware Market Outlook, 2021

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