Mosquito repellents are getting innovated and portable to use with the introduction of the products like roll-on and patches mosquito repellent in the personal segment.
Mosquitoes, biting flies, and tick bites can make children miserable. Kids are most prone to get attacked by the insect and also have only mild reactions to insect bites, some children can become very sick. The only way to keep them protected is by making the use of a proper protective mosquito repellent. These products are getting a good response from the urban area as they can easily be applied and remains effective in the case of children when they are away from home especially in the open areas. Major players have recently forayed into the personal & outdoor categories which have allowed the parents to gain trust to use it on their kids. This segment consists of the range of products like cream & lotion, roll-on mosquito repellent, patches mosquito repellent, repellent bands, baby oil repellents.
According to the report "India Personal Mosquito repellent Market By Value, By Type ( Roll-on, Patches, Wrist-Band, Baby Oil ), By Company ,By Brand ( Odomos, Good knight, All-Out, Etc ), By Demographics (Urban, Rural ), Overview, 2020-2025" published by Bonafide research the market has been growing dynamically with constant adaption and forecasted to grow at a CAGR of around 16% in next few years. Roll-on and the patches mosquito repellent are the two youngest products in this category. Cream and lotion repellent is one of the oldest forms of personal repellent present in the market which has been driving the market with a growth of around 13% CAGR in the last couple of years. It was first introduced by the Odomos brand. The easy application along with its ease of portability i.e. it can be easily carried anywhere has made its position strong in the personal mosquito repellent business. These products are getting a good response from the urban area as they can easily be applied and remains effective in the case of children when they are away from home especially in the open areas.
Roll-on is one of the youngest product in the category of personal repellent section. it offers long-lasting protection in the toughest environmental conditions with benefits such as it doesn't drip or release fumes. Fabric roll-ons look like deodorant roll-ons that can be rubbed in small portions on clothes leaving small amounts of insect repellent. Roll-on is the first-ever outdoor insect repellent in India that gives eight-hour-long protection applying just four dots on clothes. These types of repellents are for the kids to keep them protected from outdoor mosquito bites. Roll-On insecticide was introduced after 2014-15 Godrej being the prominent company into this market who was the first to bring such type of outdoor insect repellent. This roll-on has to be used on the clothes of the kids not on the skin since it is used on the cloths there are very minimal chances of the children's getting allergenic.
Another one is the patches which have the fastest adaption as compare to other products in this category. Mosquito patches use vitamin B1 as a repellent. The patches work by saturating your skin with vitamin B1, which is supposed to make your body’s scent unattractive to mosquitoes. The patches' mosquito repellent usually lasts for around 8 hours. Ones it is exposed in the air it creates a protective barrier between the person and the mosquitoes. Dabur ventured into the market in 2014 took the opportunity and launched Odomos Naturals wearable range of waterproof insect repellent out of which patches insect repellent is one of them. Mosquitoes are attracted by carbon dioxide, lactic acid and other excretory products present in the sweat of warm-blooded animals. Such repellents block the lactic acid receptors of mosquitoes by masking the human scent or by using a scent that insects naturally avoid.
The wrist band mosquito repellent can be taken as an alternative to spray or any form of substances they are easy to use and low side effects. Consequently, mosquito bracelets are a very popular choice for many people who need a natural solution against harmful bites. Baby oil mosquito repellents can also be considered as an alternative to the repellents containing DEET. As the kids tend to play and bee outdoor baby oil repellents help them to get protected. Along with the baby oil, there is also an essential oil that works as mosquito repellents.