The washing machine has become a necessity in the daily lives of the people. Its demand has been increasing in India due to increasing availability of new innovative models in the market and increasing PPP of the Indian middle class families. It is no longer a luxury product but a utilitarian product. The market is flooded with numerous leading electronics brands presenting a huge variety of models to choose from. It is available from a normal large-sized look to more portable and stylish look such as top loading, front loading, fully automatic, and semi-automatic. New innovative washing machines include Bluetooth technology and a messaging feature through which it can receive recommendations and control settings even when the user is away from home. According to recently published report of Bonafide Research "India Washing Machine Market Outlook 2021", washing machine sales volume are expected to cross 14 million units by the end of 2021. The rising income levels, fast growing working women population, improving living standards, rapid urbanization, changing environmental dynamics and different payment options are driving the growth of this segment. Energy efficiency, stainless steel, new designs, bright colours, child lock are the key trends in washing machine. Players are now focusing on enhancing their product offering at various price points to provide consumers with affordable varieties. LG and Samsung turn out to be the biggest players in the washing machine market in India followed by others such as Whirlpool, Videocon, Godrej, Onida, IFB, Haier, etc. LG India dominates the semi automatic washing machine market while Samsung is dominating the fully automatic washing machine market. In semi automatic, LG is offering best washing machine with average price range of Rs 8000 with 6 to 6.2 kg capacity. In automatic top load category, Samsung is offering best washing machine with price range of average Rs 14000 with 5.5 to 6.5 kg capacities. In auto front load IFB Company is offering best washing machine with price range of average 25000Rs with 5.5 kg to 6.5 kg capacity. With regards to zone, the northern part of India has the highest market share, followed by the southern part. The people of north India prefers semi automatic washing machine while in south India the completely automatics are more preferable. The western region is growing significantly due to more manufacturing plants and eastern region has the lowest market share.
The fitness industry has gone under a great transformation in about a decade. Historically fitness equipment was only limited to weight training and some cardio equipment where are mostly used in health clubs and gymRead More
The North American fitness equipment market has observed impressive growth, due to the rising health awareness among consumers. The increasing awareness of exercises related to physical wellbeing, weight management,Read More
European countries have the trend of larger gyms, more members and lower prices have been the factor experienced in the growth of fitness equipment segment in the region. Health and fitness clubs the major revenue geRead More
Asia-Pacific has emerged as one of the most promising market for fitness equipment in the last couple of years. The region currently is standing at the third position in the overall fitness equipment market. People iRead More
Fitness trends in Latin American countries have been observed to contradict as compare to the trend in other regions. The market here is still untapped by major players from the global equipment market. Over the lastRead More
Middle-East & African regions comprise of the rapidly growing Gulf and African countries. The trend of obtaining fitness facilities has been bright and promising in the region as consumers seek to exercise and reap tRead More