Keyword Analysis: Researching best Keywords using tools like Google keyword planner, keyword Discovery etc. on 2 major factors Relevancy, Popularity.
On-Page Optimization: Meta Tag optimization, Page Heading, Page Content Optimization, New Service Page Creation, XML Sitemap Creation & Submission, Robots file creation/Optimization.
Off-Page Optimization: Directory Submission, Blog Creation & Posting, Social Bookmarking, Business Profile Listing, Video Submission, Press Release & Article Promotion, Blog Commenting, Forum Posting, Classified Submission, Image and Document Sharing etc.
Social Media Marketing: Creating updates and Fan pages on social media like Facebook, Twitter. Work on Various Social Media like LinkedIn, Youtube, Flickr etc.
Web Analytics: Generation & Analysis of traffic report using Google Analytics Tool and Webmaster Tool.
Digital Marketing: Knowledge of Google Adwords, PPC CCP Campaign a paid advertisements Video Submission Google Webmasters, and Google Analytics.
Various SEO Tools: Google Webmaster Tools(Google Search Console), Google Analytics, Google Adwords, SEMrush, Ahrefs, and other online tools like gtMetrix, small SEO tools, woorank etc.